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Thursday Buzz: Cleveland Prepares for GOP Convention

Associations Now

Serious event planning is underway for events around the Republican National Convention in Cleveland this July. Politics aside, the 2016 Republican National Convention , taking place in Cleveland in July, presents some unique challenges for event planners. Expand your social strategy. Links for Your Day.

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How to Delight Meeting Attendees in 2020

Associations Now

The organization transformed a big-box room at the Huntington Convention Center in Cleveland into the ultimate CrossFit gym , hosting literal hometown heroes to compete with world-renowned CrossFit athletes. The Association of College & Research Libraries was drawn to Cleveland’s affordability and accessibility.

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Don’t Manage Social Media Like the NFL

Associations Now

The National Football League in recent weeks has arguably earned more attention for its unusually tight social media policy than anything happening on the field. The league is starting to reverse course, but it nonetheless remains a great example of how not to manage a social strategy. Yes they do.”. TOUCHDOWN BROWNS!

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Tuesday Buzz: Can Social Media Surface New Member Leads?

Associations Now

Use your social media presence to attract new member leads for your organization—but don’t forget the strategy. In fact, when it comes to social strategy, a few more steps are needed to turn your plan into something that drives new membership, advises Brie Ragland, social media account manager at MultiView.

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Three Reasons to Embrace SEO During the COVID-19 Crisis

Associations Now

For example, Cleveland Clinic saw a more than 80 percent increase in search visibility, while the New York Post and Politico saw increases of 73.3 With other forms of traffic, such as social media and email marketing, coming with potentially large added costs, SEO is gaining momentum for some organizations with lower budgets.

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At One Meeting, Innovative Registration Makes for Happier Attendees

Associations Now

Meet our seventh “Planner of Productivity”: Kevin Brooks, the agent of record for the Church of God—headquartered in Cleveland, Tennessee—since 2004. One comment on social media we saw over and over was “welcome to the 21st century. KB: Live streaming and social media at our 2018 event was at an all-time high for us.

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What Can Community Professionals Learn from Influencer Marketing?

Higher Logic

Imagine your user conference is in Cleveland, and LeBron James sent a tweet, welcoming your customers to his city. In other words, it’s a way of finding someone outside your company who has klout within your audience and using their social status to engage members or convert prospects. Do you think your customers would be excited?

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