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Squeezing Non-Dues Revenue Out of Your AMS

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So they wrote off the sunk cost and invested their remaining budget in making their unique standards content more widely available to their members and beyond, bolstering ecommerce sales in the process. Ecommerce sales are just one of the forms of non-dues revenue associations are gleaning from their AMSs.

Revenue 83
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Association Brain Food: 7.21.23

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The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. What are the barriers in developing a formal technology strategy in your organization?

Atlanta 195
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Association Brain Food Weekly: 1.22.21

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Topics include: virtual events; converting an in-person event to online; engagement in a virtual event setting; business model changes; repurposing content; decline in membership, engagement, or attendance; how to remain relevant; and staffing shifts to meet the changing needs of the organization. . – Ask the Association Veteran Anything.

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Association Brain Food Weekly: 1.15.21

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Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. 17+ free ways to get more traffic to your content. Quick hits.

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Association Brain Food Weekly: 1.29.21

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Heba Mahmoud, Senior Manager, Diversity Initiatives, Consumer Technology Association. – Learn How AI Based Personalization Has Become a Crucial Driver of Revenue and Growth (I.C.E. Best practices emerged around technology, training, scheduling, and messaging. Host: Adage Technologies. More info/register.

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Association Brain Food: 3.10.23

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Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

Committee 195
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Association Brain Food Weekly: 5.8.20

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Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Keith Skillman, CAE (moderator), senior research and content advisor, ASAE: The Center for Association Leadership. Content Forum Weekly Community Chat. Host: Content Forum. Host: Association Women Technology Champions (AWTC).