CMA Solutions

NOVEMBER 17, 2022

Then, you must figure out how to solve the problem. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. For example, when the New Jersey State Nurses Association needed help recruiting more nurses to fight the pandemic throughout the state, we used this technique.

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Higher Logic

MAY 29, 2020

How to Align with Your Board and Executive Team's Priorities. If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. MTI chose online community as a tool for digital transformation.

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Reid All About it

MARCH 9, 2018

Now for the main event: upcoming free professional development events for the association community. Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events. – Adapt to Attract Millennial and Gen Z Talent .

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Higher Logic

JANUARY 10, 2017

Researchers suggest that one of the main ways to limit bias is to slow down. The second type is perception bias , which occurs when you form an opinion about a group that makes it difficult to fairly assess an individual within that group – think about how Baby Boomers view Millennials and vice versa. So, how do you begin?

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Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. The main takeaway: Members of Gen Z, born during or after 1995, are distinct in a number of ways.

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Leading Learning

JULY 12, 2021

In The No BS Guide to Digital Transformation: How Intentional Culture Change Can Propel Associations Forward , we posit that it’s all about culture. The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. Why is that?

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Association Adviser

AUGUST 25, 2016

Boomer succession plans can be just as important as millennial recruiting. . At a recent panel discussion, Barkan described how he finally convinced his client, The International Coach Federation (ICF), to increase dues for the first time in 10 years.

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