Velvet Chainsaw
FEBRUARY 16, 2022
The Promenade, a hub experience at PCMA’s Convening Leaders 2022, in Las Vegas. High-tech user conferences like Dreamforce and Microsoft Ignite have been designing innovative hub spaces to engage and nurture their top customers for years. Our team got together for a strategy session and put on our design-thinking hats.
Reid All About it
JANUARY 15, 2021
Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. Content/education strategy. Hear how technology can help you use your member data to drive strategy at your organization. More info/register. Host: Wicket.io.
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.orgSource
OCTOBER 1, 2023
IBM, makers of the chatbot Watson, describes the strategy like this: “Conversational marketing is a form of interactive marketing that engages consumers in dialogue-driven, personalized experiences at a one-to-one level, enabling brands to listen and gain unique customer insights while also providing value to the user.”
Associations Now
JANUARY 8, 2020
At the show in Las Vegas this week, AARP Innovation Labs unveiled Alcove , an application used with the Oculus Go VR headset that aims to connect family members across generations by bringing them together inside a virtual world. “The CES2020 [link]. — AARP (@AARP) January 8, 2020. Other Links of Note.
Reid All About it
FEBRUARY 19, 2021
Board strategy. Learn about re-permission campaigns, how to design a multi-touch customer experience, and re-permission strategies to help drive opt-ins and keep consent records updated. Derrick Johnson, DES, CMP, Director of Event Strategy & Development & Chief Diversity Officer. More info/register. 1 CAE credit.
Reid All About it
JULY 21, 2017
LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Wed 7/26 at 2 p.m. 1 CAE credit.
Reid All About it
OCTOBER 12, 2018
Join this Coffee Talk to share and discuss strategies for improving your website—design, user experience, and personalization—and producing big results. What do you need to know about the technology and tools that support data analytics strategy in your organization? Host: Community IT Innovators. Tue 10/16 at 8:30 a.m.
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