Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Association Navigator

SEPTEMBER 4, 2012

Here are some good marketing resources for your association or professional services firm. The organizations and consultants below offer a variety of materials including books, blogs, webinars and consulting that have inspired me to think differently about marketing. As Daniel Pink might say, “we’re all in marketing now.”.

Resources 100

Resources Marketing Philadelphia Baltimore 100

Potomac Core

JUNE 27, 2017

Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. The American Association for Marriage and Family Therapy based in Alexandria, Virginia has 25,000 members that fall into three core groups: Academics, Agency, and Private Practice.

Member Engagement 119

Member Engagement Case Study DC eBook 119

Association Adviser

DECEMBER 20, 2017

On becoming a better association leader: Brandon Robinson, CAE, Virginia Society of Association Executives. Brandon Robinson, CAE, Executive Director of the Virginia Society of Association Executives: Get involved in a local SAE. I published an article in VSAE’s newsletter one time. Those are key to leadership success.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

On becoming a better association leader: Brandon Robinson, CAE, Virginia Society of Association Executives. Brandon Robinson, CAE, Executive Director of the Virginia Society of Association Executives: Get involved in a local SAE. I published an article in VSAE’s newsletter one time. Those are key to leadership success.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

AUGUST 24, 2016

We use a process at ASAE called Design Thinking that came out of Darden Business School at University of Virginia. print, directories, newsletters) that will continue to be part of the association communication mix? If you’re trying to market a message, then 30 seconds to a minute is about right. membership mindset?

Los Angeles 60

Los Angeles millennials Class Video 60

Reid All About it

OCTOBER 11, 2019

Rethink your leadership training programs , says WBT Systems, so you can develop leaders who not only lead your association into the future, but help lead their company (and industry) into the future too. Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). More info/register.

DC 50

DC Washington Content Education 50