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Benchmarking and its Application to Your Member-based Organization

YourMembership

News + Press. Technology. Benchmarking and its Application to Your Member-based Organization. January 12th, 2012 | Posted in Member Engagement + Retention , Membership Management , Social Media and Business Trends , YourMembership.com News. Benchmarking does several things for member-centric organizations: 1.

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Why Coworking Will Survive the WeWork Saga

Associations Now

The recent drama involving the prominent coworking firm WeWork—in which the organization’s weaknesses led to a failed attempt at an initial public offering and a replacement at the top —may be enough to make some organizations question the coworking concept entirely. markets it studied to 13 percent in 2030 (600 million square feet).

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Can You Better Serve Your Tradeshow Market?

Associations Now

If you’re not thinking about how to better serve your market, there’s likely someone else out there who is. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well.

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Associations are the Key to our Nation’s History and Prosperity

YourMembership

The root of associations can be traced back to organizations and institutions like the church, medieval craft guilds, merchant trade groups and Greek symposiums. was the Chamber of Commerce of the State of New York, which was formed in 1768 by 20 merchants. The earliest association on record in the U.S.

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Destinations Experiment With New Marketing Efforts

Associations Now

cities and states are getting creative when it comes to how they market themselves. If it’s true, it looks like there’s a new trend in the destinations space. cities and states are getting creative when it comes to how they market themselves to attract new leisure and business travelers as well as meetings and conventions.

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Tuesday Buzz: Your Volunteers Should Represent Your Audience

Associations Now

Also: How augmented reality technology in the new iOS may be changing events sooner than you think. Organizations are keen to accept volunteers from all walks of life, but there are several compelling reasons why your group should make an effort to recruit volunteers who represent your audience.

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Tips & Tricks for Creating a Google+ HoverCard

Association Adviser

It’s a concise, visual way to brand yourself and your organization while using Google+ hangouts. She is based in New York City. Marketing & Communications Technology Google Plus Google+ hover card videos' In this 5-minute video , MaximumPlus CEO B.L.

Tips 60