Reid All About it
MARCH 1, 2024
MGI) explains how CTV reaches viewers, especially cord-cutters, that traditional advertising can’t because it appears on streaming services, smart TV apps and on-demand video platforms. Marketing General Inc. It costs about the same as other digital advertising tactics. AMS onboarding. AI for associations. 1 CAE credit. More info/register.
Eric Lanke
MAY 22, 2017
Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. Research demonstrates that millennials think about and define diversity in significantly different ways than members of previous generations.
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.orgCommunity
FEBRUARY 25, 2019
You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Enthusiastic Millennials seeking hands-on experiences, busy mid-career moms and dads with little time to spare and seasoned professionals nearing retirement may all be represented. Create a Persona Matrix.
Association Adviser
NOVEMBER 29, 2018
Forbes.com: Millennials: A Generation of Page-Turners, Jan. It’s a break from the clutter of online blogs, snippets, videos, etc. “Wait…print isn’t dead? Not at all – recent surveys demonstrate that younger generations prefer print and read more than older generations.”. The reverse is true as well.
The Hourglass Blog
NOVEMBER 26, 2010
First of all, our white paper on association innovation is nearly finished. Ive posted draft excerpts of the white paper here on Hourglass ( here , here and here ), but we hope the final version will have much broader dissemination within the association community. Developing Millennial Leaders. Millennials.
The Hourglass Blog
AUGUST 28, 2010
Heres part three of the "innovation for associations" white paper Im helping to write while chairing the Innovation Task Force for the Wisconsin Society of Association Executives. Developing Millennial Leaders. Millennials. TED Talk Videos. skip to main | skip to sidebar. Saturday, August 28, 2010. at 8:22 PM.
The Hourglass Blog
JULY 29, 2010
In one of my last posts I shared the principles of innovation weve drafted as part of the "innovation for associations" white paper being written by the WSAE Innovation Task Force. Im sharing the draft pieces of the white paper here on Hourglass to hopefully get some feedback from a broader cross-section of the association world.
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