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digitalNow 2013 in Less Than 180 Seconds- #diginow13
ChatterBachs
APRIL 9, 2013
Video: Today there is less members-only content because sponsors want more eyeballs. Different purposes of media/content: awareness, consideration, intent, purchase, support, loyalty, advocacy. We don’t need systems that spit out reports; we need systems that use data to help us figure out what to do.
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