Aaron Wolowiec

SEPTEMBER 3, 2021

Here are three key things that you need to include when communicating a price change, especially within the context of raising the price of a virtual event when you did one for free or low cost in the past year. How do you raise the price of a virtual event when you did a free event or a very low cost event last year?

Price 246

Price Communications How To Cost 246

Spark Consulting

FEBRUARY 3, 2020

Now that you’ve mapped out the changes you want to make to your membership program, and your board of directors is on board with those changes, how do you go about communicating them to the members who will be affected? In contrast to communicating with your board about changes, dues increases can be the hardest sell to members.

Communications 248

Communications Conference Industry Education 248

Higher Logic

OCTOBER 28, 2021

The post How to Actually Personalize Your Member Communications appeared first on Higher Logic. The post How to Actually Personalize Your Member Communications appeared first on Higher Logic. Creating truly personalized emails can be hard to do. But much of personalization comes down to the tech you’re using and how you’re using it.

Communications 156

Communications How To Strategy 156

YourMembership

MARCH 21, 2020

Every day brings more uncertainty with the spread of Coronavirus and your association has a need to expand your communication. Here are four communication tips to assist small-staff associations in displaying responsiveness, partnership and kindness. Keep members.

Communications 329

Communications Tips Member Engagement Industry 329

Aaron Wolowiec

OCTOBER 16, 2020

Communication misunderstandings are happening more in the current remote work world. Carol Vernon shares how individuals and teams can leverage their communication style preferences to get the best outcomes.

Communications 246

Communications Team 246

Wild Apricot

OCTOBER 16, 2017

These 12 guidelines by two leading communications experts can help you create really great team communication in your organization.

Guidelines 383

Guidelines Communications Team Organization 383

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.

Communications 287

Communications Tips Member Engagement Member Experience 287

Associations Now

JULY 9, 2023

Generative AI can make communication more efficient but less trustworthy. While that gets sorted out, though, leaders and managers will likely be prone to doing some dumb things when it comes to communicating. The same thing goes for the kinds of everyday communications leaders send to their teams. I am not an AI catastrophist.

Communications 98

Communications Recruiting Recruitment Technology 98

Aaron Wolowiec

APRIL 7, 2023

I’ve been secretly cheating at work for over two decades. I finally shared my secret with colleagues at our recent team retreat and their minds were blown.

Communications 246

Communications Team 246

Association Adviser

OCTOBER 30, 2018

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. The print magazine was the second most highly valued communication channel this year. Live events remain the No.

Communications 188

Communications Social Media Content Survey 188

Association Adviser

NOVEMBER 19, 2020

Here's how to keep members interested while avoiding member communication fatigue. The post Prevent Member Communication Fatigue appeared first on Association Adviser. Your association's messaging must strike the right tone and frequency.

Communications 142

Communications How To Report Marketing 142

Association Adviser

OCTOBER 5, 2022

Although having an overall communications plan is one step in the right direction, there is value in having both an annual and long-term communications plan. The post The Value of Annual and Long Term Communications Plans for Associations appeared first on Association Adviser. Learn more.

Communications 134

Communications Content Marketing 134

Aaron Wolowiec

OCTOBER 18, 2016

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

Communications 223

Communications Survey Social Media Revenue 223

Associations Now

SEPTEMBER 6, 2023

Multi-Platform Communication Segota recommends associations take a holistic approach to communication and use multiple tools to listen and collect feedback. “We For example, an online community can be a great space to initiate communication between the board and members.

Communications 113

Communications Strategy Conference Leadership 113

Association Adviser

FEBRUARY 7, 2022

Balancing the acts of keeping members engaged and connected while meeting association goals amidst trying to roll out new communications […]. The post 5 Things You Should Be Doing With Your Communication Strategy appeared first on Association Adviser.

Communications 139

Communications Strategy Member Engagement Industry 139

GrowthZone

DECEMBER 6, 2022

The following highlights responses from solution users who noted improved communications from using GrowthZone. We love to be able to communicate with members in specific groups and committees. “ChamberMaster has increased our ability to put communication notes into our members accounts. Learn more.

Communications 78

Communications Member Engagement Committee Software 78

Associations Now

JUNE 21, 2023

During the opening keynote at ASAE’s 2023 Marketing, Membership, and Communications Conference, he shared five principles for telling authentic and compelling stories. Timing is Everything Bhargava wrapped up his keynote by discussing the critical role timing plays in marketing and communications.

Communications 98

Communications Marketing Conference Library 98

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. An Entrepreneurial Approach to Risk, Courage, and Transformation,” video was still a communications outlier. I’m glad to see so many organizations producing compelling content.

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Video Communications Strategy Content 88

Higher Logic

JANUARY 24, 2019

Member engagement drives retention, and communication is the key to boosting engagement. Data-driven and unified communication strategies are the best way to ensure you and your members get the most out of your program. Ensure effective communication with member self-service options.

Communications 209

Communications Member Engagement Event Planning Software 209

Association Adviser

AUGUST 26, 2020

Five recommendations based on the 2020 Association Communications Benchmarking Report that will help associations communications move forward. The post How to Move Communications Forward in the COVID Era appeared first on Association Adviser.

Communications 147

Communications How To Report Marketing 147

Higher Logic

JUNE 9, 2020

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber

Communications 262

Communications How To Social Media New York 262

Higher Logic

MARCH 12, 2019

If so, interdepartmental silos might be keeping you from an effective member communications schedule. Member communications often hover between extremes like this - too much and too little, or both. But too often, departmental silos and lack of communication tip the balance toward extremes. Use the same communication tools.

Communications 174

Communications Member Engagement Tools eBook 174

Elevating Engagement

JULY 14, 2023

Let’s come back to communication. There are two sides to the communication coin too. I’m estimating that when we communicate, we tend to focus 95% of our effort on what we want to say. On the other side of the communication coin is how we say it. On one side, there’s what we want to say.

Communications 52

Communications Examples 52

.orgSource

APRIL 17, 2023

The 4Cs or critical thinking, creativity, collaboration, and communication complement technology and will serve any organization well in competitive markets. Enhance Communication The other three Cs depend on this fourth quality. I’m not sure communication is the priority it should be.

Communications 88

Communications Team Education Leadership 88

Smooth The Path

JUNE 24, 2021

When you communicate to members, conform to the expected time norms unless it is far more engaging than to. The post Duration and Communication-Type appeared first on Smooth The Path. We will allow even more time for an in-person conversation. Related: How to write sunny and funny emails to your members.

Communications 78

Communications How To Member Experience Email Marketing 78

GrowthZone

JUNE 30, 2020

Membership Communications Expert, Melynn Sight recently shared her presentation “Crisis Communication Strategies to Strengthen Membership.” While explaining the Top 6 Principles for Association Crisis Communications , Melynn discussed strategies for credible communication with members during periods of uncertainty.

Communications 158

Communications Strategy How To Member Engagement 158

Nimble AMS

APRIL 20, 2021

ability to communicate?member How are you communicating your member value? Have you updated how you’re communicating your member value since last year? Here are two tips to communicating member value: Beware of the laundry list. Communicate the value?and Your association delivers in spades. member value.?How

Communications 113

Communications Survey Association Management Discount 113

Multiview

OCTOBER 19, 2023

For an association to achieve its mission and goals, communication between the members and leaders of the organization is crucial. The board plays a vital role in providing guidance, oversight, and support to the organization, and clear and open communication is essential to maintain a strong partnership.

Communications 52

Communications Tips Organization Process 52

Achurch

JULY 28, 2021

Remember when you only needed your phone, email, and sparkling personality to communicate at work? You need the support of management if you want to improve the state of communication and collaboration in your office. Establish Communication Guidelines. Every communication and collaboration tool must have a unique purpose.

Communications 75

Communications Tools Guidelines Project 75

Association Adviser

NOVEMBER 29, 2021

On October 21, Naylor and Association Adviser hosted “Yesterday, Today, Tomorrow: 10 Years of Association Communications.” In the hour-long webinar, we looked back at where we’ve been, where we are, and where we’re headed through the lens of the 2021 Association Communications Benchmarking Report.

Communications 107

Communications Review Report Industry 107

Association Adviser

JANUARY 22, 2020

Associations should use digital and print communication to maximize reach. The post Long Live Print: The Enduring, Original Communication Method appeared first on Association Adviser. Both are important to showcase the association as a prime source for industry news.

Communications 126

Communications Industry Report Marketing 126

Association Adviser

JUNE 29, 2020

In an effort to help associations understand how others in their community are navigating communications in the COVID-19 climate, Naylor Association Solutions and Association Adviser added questions specific to the pandemic to the recent 2020 Association Communications Benchmarking Study.

Communications 148

Communications Report Survey Resources 148

Smooth The Path

APRIL 1, 2021

Sure we can transmit a thought at the speed of light, but texting communication is fraught with misunderstandings. The post Add More Feeling To Your Member Communications appeared first on Smooth The Path. Texting may have been the worst invention ever. Emojis may have been the best invention ever.

Communications 113

Communications Member Experience System Conference 113

Association Adviser

AUGUST 18, 2020

A communications plan is essential to setting the right goals, getting buy-in, and getting the budget to achieve everything you need to accomplish. The post Build Your 2021 Communications Plan appeared first on Association Adviser.

Communications 78

Communications Marketing 78

Nimble AMS

APRIL 22, 2022

Creating a clear communication plan to detail the shift in offerings and address potential member concerns is a necessary strategy in navigating change. . Continue reading to learn how to develop a communication plan and effectively announce pricing changes at your association. . How to brainstorm and build a communication plan?.

Communications 105

Communications Price Member Experience How To 105