The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. In fact, only 6 percent reported having a communications strategy.

The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. In fact, only 6 percent reported having a communications strategy.

Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere.

Hurricanes and Asynchronous Communication

Eric Lanke

My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communications strategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages.

Really Great Team Communication Follows These 12 Guidelines

Wild Apricot Blog

These 12 guidelines by two leading communications experts can help you create really great team communication in your organization. Team-Communication

Set Your 2017 Communications Resolutions Now

Association Adviser

However, the time for planning your association’s New Year’s marketing and communications resolutions is now. Outline a clear vision for your association’s communications. Naylor and Association Adviser recently released its Association Communications Benchmarking Survey.

Communication ? Talk

NonProfit University Blog

I learned at a very early age the importance of clear communication, be it verbal or written. They knew that clear communication was the path to understanding. Boards think they do a lot of communicating when, in fact, they are simply doing a lot of talking.

Communication Timing for Association Leaders

Smooth The Path

Timing matters in communication. The post Communication Timing for Association Leaders appeared first on Smooth The Path. Association Leadership association culture association leadership board culture communication influence member communication resilience

Member Retention through Communications

Association Adviser

The ability to communicate effectively is crucial to making sure the members of your association understand all that you offer. Associations like the NRCA send frequent surveys to help them better understand their members’ communication preferences.

6 top tips for how to talk to your trustees about your communications work

Optimist Consulting

While some boards understand the role and remit of their communications team and actively seek their help, the report illustrates that some boards do not share this interest in communications, and it offers ideas to overcome this and work effectively with your trustees.

Segmenting Members Leads to More Relevant Communications – and More Memberships

Association Adviser

Last year’s survey results revealed that associations are communicating with members more frequently and via more channels than at any time since we began this survey in 2011. Other outsourced communication functions include magazines, directories and social media.

Communication Secrets of Successful Associations

YourMembership Blog

In our work with associations over the past decade and a half, we’ve found several communication “secrets” (best practices really) that the most successful of our customers have in common. Association Management Software association communication

8 things to consider when communicating difficult messages to members

Optimist Consulting

Here are my reflections on what you need to consider when communicating difficult messages to members. Plan enough time: Rushing communications through could lead your members to wonder why this is happening so quickly. Have you had to communicate difficult messages to your members?

New-Member Communications for Associations

GrowthZone

Establishing a system for new-member communications is critical to association retention rates. Get The Fundamentals of New-Member Communication. Establishing a system for communicating with and engaging new members increases efficiency and improves retention.

2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. Subtly remind members of that in your communications.

Snow day productivity: Briefer, clearer, funner communications

Aaron Wolowiec

This year I’m recommending in your communications with members that you simply emphasize brevity and clarity. It means sending fewer communications (electronic and print) that are consistently branded in both look and tone. Likewise, I’m advocating for clearer communications.

5 Ways to Power Boost Your Revenue from Member Communications

Association Adviser

One of the most valuable revenue-building tools all associations have in their arsenal is member communications. Think about what it takes to produce a successful line of member communications products. From the Front Lines Marketing & Communications Revenue

6 communication tips for encouraging members to stand for election

Optimist Consulting

I think one of the complications with board/council elections, is that they have often have a formal & legal aspect which can ‘scare’ people into communicating in a very formal way when inviting members to stand for election.

“Where Do We Go From Here?” Improv & the Power of Curiosity in Communication - Moery Company

The Moery Company

For 20 years I’ve taught organizational communication by sharing the skills of theatrical improv. Along the way, I’ve discovered the crucial power of improv for business communication is as a “gym” for growing your curiosity muscles. Business Practices Communications

Do Your Members Hear You? Tips for Promoting Your Member Communications

Association Adviser

Providing relevant and engaging content for members should always be at the top of an association’s communication strategy. In our 2017 Association Benchmarking Survey, “communicating member benefits effectively” was reported as the No. Promote Member Communications as a Member Benefit.

4 key takeaways from ASAE’s Membership Marketing & Communications Conference.

YourMembership Blog

During ASAE’s MM&C Conference earlier this month, association executives and industry partners took part in 24 learning labs, three keynotes, two preconference workshops and networked to up their game on digital, content and branding strategies.

Communicating Takes Time

Eric Lanke

Communicating the right information, in the right way, without confusing or overwhelming your audience--it takes time. Good communications take time to prepare, and I think they should also take time to deliver. If you want to improve your communication skills, I would advise you not to rush either. + + + This post was written by Eric Lanke, an association executive, blogger and author.

7 Communication Tips for Association Pros

GrowthZone

Mastering the art of effective communication is the key to success for association professionals. As humans, there is one thing everyone has in common: the need to communicate. Regardless of who you are, what you do, or where you live, your existence depends on communication.

How marketing & communications can support professional bodies with their diversity

Optimist Consulting

I really liked this page, which shows how marketing and communications can support organisations to improve and communicate about their diversity: What do you think?

5 Ways to Power Boost Your Revenue from Member Communication

Association Adviser

One of the most valuable revenue-building tools all associations have in their arsenal is member communications. Think about what it takes to produce a successful line of member communications products. Features From the Front Lines Marketing & Communications Revenue

Back to Basics: Make Member Communication Useful, Accessible and Engaging to Earn More Revenue

Association Adviser

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Member communication platforms can range from an association’s official website, magazine, newsletter or directory, and serve as channels for advertiser support.

Technology: The Communication Enabler

Association Success

As a systems developer for 10+ years, a manager for about a year, and yes, a huge techy, I have firmly come to believe in the importance of technology for assisting in building bridges and opening communications between people. Communication is the golden ticket to fixing a siloed culture, improving connections, and fostering transparency across an organization. How this sharing model is executed on a wider level brings us full circle back to the communication issue.

How to integrate communications at your membership body

Optimist Consulting

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. Bring copies together of a couple of months’ worth of communications and also mark them in a calendar.

How to integrate communications at your membership body

Optimist Consulting

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. Bring copies together of a couple of months’ worth of communications and also mark them in a calendar.

How to integrate communications at your membership body

Optimist Consulting

I recently read ‘ One Voice – A Best Practice Guide to integrated communications ’, which is a great free guide from CharityComms, the charity PR and marketing professionals membership body. Bring copies together of a couple of months’ worth of communications and also mark them in a calendar.

5 Recommendations for a Winning Communications Strategy

Association Adviser

With the evolving communications landscape delivering more messages and advertisements to your members than ever before, it’s getting harder to rise above the static to get your messages heard.

Do you need help crafting a donor communications plan?

SocialFish

Are you communicating with your supporters too often—or not enough? for an all-day workshop on crafting a donor communications plan. Your organization does great work, but do your donors understand it fully? Is that channel the right one to connect with your best prospects?

5 surprising facts from Think’s Re:member 4 survey into membership communications

Optimist Consulting

Think is one of the UK’s leading specialist publishers for membership organisations and since 2011 it has conducted Re:member, a large annual survey of communications leaders in UK professional membership organisations. Communications Membership membership

What’s Your Communications Game Plan? - Moery Company

The Moery Company

According to the 2017 Association Communications Benchmarking Report published by Association Advisors and Naylor Association Solutions, associations are communicating more frequently, and with a wider variety of tools, but not more effectively. Evaluate your communication inventory.

2104 Nonprofit Communications Trends Report

Wild Apricot Blog

Curious about how other nonprofits will communicate in 2014? Here are highlights of the 2014 Nonprofit Communications Trends Report. nonprofit-communications

Communication Integration More Easily Said Than Done

Association Adviser

Early results of our unscientific reader poll this month show that only one in seven readers feel their organization has a highly integrated communication strategy.

Wednesday Buzz: Is Your Communications Plan Strategic?

Associations Now

Your communication strategy isn’t so strategic if you’re not measuring it against specific goals. How do you determine if your communication strategy is working for you? Your communication strategy should include specific advocacy and fundraising goals.

How I Wish Associations Would Communicate

Association Subculture

THIS is what I wish substituted for communications-as-usual in associations. communicationsThis is a dose of real. And quite frankly, fantastically inspiring. This video is not on YouTube so if you can't see the embed, I'm not sure how to get the link to you. I found it on Facebook. Bottom line, if you can't see the video it's a collection of nurses and cancer patients lip synching to Stronger - by Kelly Clarkson. It's joyous and heart rending at the same time.

A Communication Architecture

Jamie Notter

From Ben Horowitz : Perhaps the CEO’s most important operational responsibility is designing and implementing the communication architecture for her company. I’m curious how people are reacting to the idea of “communication architecture.”

Improving Your Member Communications, Part 1

Association Adviser

Results of the 2015 Association Communication Benchmarking Report suggest that associations still struggle with content relevancy, communication integration and using data advantageously to learn.