I Miss Social Media
JULY 15, 2014
So in that vein, I want to lament about something I miss about the old days: social media. It’s funny to think of social media as a component of the “old days,” but honestly that’s what it feels like to me today. Social Media
Social Media for Associations 101
OCTOBER 1, 2014
Before your association starts a social media account on every existing medium, you need to know what you’re trying to accomplish. Simply having a social media account won’t add value to your association, and if not done correctly, social media can actually inhibit progress.
The C-Suite's Role in Social Media
OCTOBER 5, 2016
Social media has undoubtedly gained an increasing role in the business community. For any organization, the importance of social media is right up there with any other marketing strategy. If your organization is on social media, you should be too.
Five Social Media Marketing Trends for 2017
DECEMBER 27, 2016
In social media marketing, whenever a door closes, another one has opened. The quicker your association adapts, the better you will be at using social media to your advantage. Most social media content is permanent once it has been posted.
Social Media Stress is Real
MARCH 13, 2017
Today, APA released the second part of their annual Stress in America™ report , which focuses on something that’s super real for me and, according to the report, 86% of US adults: social media stress. Debunking the Hype From the Trenches Risk and Social Media
What If Don Draper Ran Social Media for Your Association?
MARCH 27, 2012
Corporate + Social. What If Don Draper Ran Social Media for Your Association? March 27th, 2012 | Posted in Social Media and Business Trends. That’s how social media feels a lot of the time. ” What would Don say social media is based on?
Association Social Media Jobs
SEPTEMBER 25, 2016
We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology. No Feeds Found. TIME IS RUNNING OUT! We have a special 20% discount for employers for a very limited time: Please use SOCIALFISHVIP at checkout. The SocialFish job board is live!
Social Media Crisis Management for B2B
MAY 29, 2014
This remains true in the world of social media. A social media risk strategy should be created and in place well before your company experiences any sort of crisis that may affect its relationships with its industry partners and contracts. Develop a Social Media Presence.
How Your Association Can Succeed in Social Media
MAY 19, 2016
Done well, using social media makes all your other objectives easier. Social media offers a wealth of marketing opportunities , but they aren’t all relevant to your group. Most organizations already know which social channels their audiences prefer. Social Media
The Art of Social Media Listening
FEBRUARY 10, 2015
Debunking the Hype Implementation Risk and Social Media A good refresher by Jason Falls. The Art of Listening from Jason Falls. ————– ( photo credit ).
The Power (and Limitations) of Social Media
Golden's Rules for Association
APRIL 24, 2016
At a recent conference, I was diligent in my efforts to use social media to not only capture my own notes, but share them with my colleagues and associates, present and absent. Social Media & Associations associations impact twitterI got a decent amount of reaction and interaction for my efforts. Retweets, likes, comments and discussion. Nothing remotely viral, mind you, but my […].
Managing Social Media Campaigns
MARCH 5, 2013
Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns.
Healthcare Social Media
JUNE 25, 2014
Interested in healthcare and social media? It was actually a presentation for their members, on how /why to use social media for their own eye clinics. 5 Social Media Challenges for Healthcare Providers.
“It takes rules and policing to appear responsive and free on social media”
DECEMBER 18, 2014
He talked about strategies and challenges for social media at RICS, the 120,000-member-strong organisation that serves development and management of land, real estate, construction and infrastructure professionals. Create social media channel rules and review them regularly.
A YP-Friendly Social Media Strategy
OCTOBER 6, 2016
Young professionals can serve your association well in that these digital natives will help you keep up on the social media front. And by having a solid social media strategy, your association will also appeal to young professional member prospects.
2017 Social Media Cheat Sheet – Updated!
JANUARY 9, 2017
Content Strategy Cool Social Tools Implementation PotluckTip o’ the hat to Matt Banner at OnBlastBlog. Thanks for sending this along! photo credit ).
Cool Association Social Media Jobs This Week – March 2
MARCH 2, 2017
We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board !
A 12 Word Social Media Policy
NOVEMBER 29, 2012
Continuing my “awesome finds on the interwebs” series this week, here is the Mayo Clinic Center for Social Media’s 12-word social media policy. The biggest risk in health care social media is not participating in the conversation.
Is Timing Everything On Social Media?
Wild Apricot Blog
JUNE 23, 2014
There''s a lot to think about if you''re just getting started with social media - who will post and when is the best time? social media Here are some resources and a fun infographic that might help.
Association Social Media Best Practices
OCTOBER 16, 2013
Last month, I presented at an Association Trends event about association social media. Here are 10 association social media best practices I shared: Meet your members where they are. Yes, young people are using social media….but Don’t be anti-social.
Four Blissfully Easy Ways To Use Social Media For Your Events [Infographic]
APRIL 4, 2014
According to Joinin (formerly Eventility), events and social media are a match made in heaven. Related Stories Visual Social Media Rules! Social Media conferences events facebook social media for events twitter YouTube
Does Social Media Make You a Better Leader?
APRIL 14, 2017
Recent research from a leadership development firm finds that CEOs who use social media are stronger than others in six positive leadership behaviors. Not every CEO is savvy on social media, but the ones who are often have a lot of other traits considered desirable in leaders.
eCommerce Social Media: 4 Trends for 2017
JANUARY 11, 2017
However, in the social media world, staying on top of current trends is vital to a successful eCommerce online presence. Social media trends are ever-changing. What dominates the social media scene in 2017?
Burn your social media strategy
DECEMBER 17, 2015
I recently came across an amazing post that I urge everyone to read about the current state of social media. Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. DOING SOCIAL MEDIA RIGHT.
Stop Wasting Time with Social Media
SEPTEMBER 18, 2012
Corporate + Social. Put an End to Your Social Media Efforts. September 18th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Give up on social. Then you haven’t really tried social. Social Media and Business Trends. Corporate + Social. Tags: business social networking , communication , Corporate Social Networking , member organizations , social media.
A New Strategy for Event Social Media
MAY 3, 2016
At events, we use social media to engage with our attendees and to keep the hashtag flowing. Should event social media be a deeper part of the process? A new startup makes the case for social strategizing months before the event.
Five Steps for a B2B Social Media Marketing Strategy
AUGUST 13, 2014
Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies.
Resource: The Social Media Toolkit for Nonprofits
Beth Kanter's Blog
SEPTEMBER 7, 2016
The Skills Platform and Zoe Amar have created the Social Media Toolkit to aid professionals within the charity and third sectors. There are many guides to digital and social media.
The Social Media Pocket Guide
OCTOBER 7, 2014
We’ve started a program to curate free social media resources just for you. ————— From real-time marketing to pay to play, social TV and more, the Pocket Guide by SpredFast can help your team stay up to date on today’s social realities.
Win with Social Media at ACCE2012
AUGUST 1, 2012
Corporate + Social. Win with Social Media at ACCE2012. Check out the following video for details: Social Media Contest at ACCE . Social Media and Business Trends. Corporate + Social. Tags: ACCE Convention , chambers , social media , video. Membership Software Association Management Software. Solutions. Associations. Nonprofits + Foundations. Chambers + EDCs. Education + Alumni. Advantages. Branding. Control. Add-On Products.
[NEW!] Social Media Readiness Workshop
JANUARY 24, 2014
The social media revolution is here–are you ready? You may be dabbling in – or even expertly managing – social media tools, but have you thought about whether you have the right culture for social? .
The Importance of Testimonials and Social Media
JULY 21, 2014
Additionally, social media is a huge component of increasing leads for new customers. In fact, lead generation is the top objective for B2B marketing programs according to a recent survey , and 54% of these B2B respondents said that they have generated leads through social media.
The Extraordinary Social Media Event Marketing Guide Infographic
JANUARY 17, 2014
Having a social media plan for your next event is critical to your success. Here’s an infographic from Marketo that will help you create a Social Media Event Marketing Plan. What success have you had using social media for your events?
22 High-Impact, Low Cost Social Media Opportunities for Nonprofits
Wild Apricot Blog
JUNE 20, 2012
For non-profits new to social media, guest blogger, Brad Aronson offers 22 social media opportunities to consider. social media
Association Social Media: ASAE
OCTOBER 8, 2014
——————— Let’s welcome Lauren Precker, Social Media Manager for ASAE to the SocialFish stage! 2) Describe your social/digital “ecosystem” – what social media sites do you (or the org as a whole) manage?
Time to Declare Independence From Social Media?
JULY 5, 2016
The reason that Facebook has become such a powerful and important social media outlet is its wide reach and ability to drive lots of traffic and conversation. The problem is the dominance of one search engine, one big social network, one Twitter for microblogging.
Social Skills: How Associations Use Social Media
JULY 17, 2015
We already know that associations are becoming more confident and strategic in how they use social media. But two new studies offer a by-the-numbers look at what they’ve done in the social space in the last year.
Can We Keep Social Media from Sucking?
DECEMBER 19, 2012
Is social media starting to suck? Social MediaTwo stories on the internet caught my attention this week. The first was a blog post from Mark Schaefer on the business case for buying facebook likes. Yes, that’s the business case FOR buying them.
Comparing 21 social media marketing tools [Chart]
FEBRUARY 5, 2015
According to the latest research by TrustRadius, buyers of social media management tools are looking for eight core functionalities: Community management. Paid media management. The chart below summarizes functionalities offered by 23 social media management tools.
Making Sense of Social Media Analytics
NOVEMBER 24, 2014
At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.