INDUSTRY INSIGHTS YOUR PEERS ARE READING
The post Your online community checklist to easy member engagement appeared first on YourMembership. Membership & Marketing Member Engagement SocialLink Social MediaIs there anything more satisfying than crossing off an item on your to-do list? Whether you color-code your checklist, or you’ve ditched paper for an electronic checklist, many would say, “No, there isn’t anything more satisfying.” MORE
Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . By following this approach these Association Executives are now energizing member engagement. Energizing Member Engagement is a Must for Trade Associations . MORE
As I talked about previously , I gave a webinar on October 30, 2012, on "What Does Member Engagement Mean To You?" Unfortunately, because of some technical difficulties during the webinar, I was not able to complete the presentation, and so I promised to record and post to my blog some supplementary material about a member engagement experiment that’s going on in my own organization. Member Engagement Associations MORE
Member engagement played a big role in the content that was presented in the meeting’s sessions. They were passionate in describing the challenges they are facing and also in their willingness to explore new ideas addressing member engagement. represented ad hoc members. MORE
What does this have to do with member engagement? Those member engagement shortcuts may do precisely to our members what the big corporations do to us. Should we force non-members to buy a membership to attend the conference? MORE
Showing #VolunteerLove is a winning strategy for driving member engagement. Because volunteering is the stickiest type of member engagement. That was the message of the ASAE Membership Section Council webinar , Driving Member Engagement by Showing #VolunteerLove MORE
Keeping new members engaged with your association is key. The first interactions with your organization make a lasting impression on a new member. The post 6 tips to keep new members engaged with your association appeared first on YourMembership. Membership & Marketing Member Retention Member RecruitmentThis approach ensures your organization thrives for years to come. MORE
Raise your hand if you feel like your member engagement tactics aren’t working well with your association members. The post 2 genius ways to up your member engagement game. YourMembership News Member Engagement Industry TrendsDon’t worry, you’re not alone. We’re living in a time when people are inundated with messages and content from a variety of channels 24/7. Can you count all the channels, blogs, newsletters, etc. you’re subscribed to? MORE
Member engagement starts with your onboarding process. One of the metrics I established as a membership manager at a medical association was to determine the likeliness of new members to renew their membership based on their level of engagement. MORE
Having worked with associations and user groups for many years, it always amazes me that such small groups of people are able to manage and provide so much value to such large groups of members. 4 Secrets to Increasing Long-Term Member Engagement. MORE
And then the idea gets intentional thought (read Jamie Notter’s excellent post Engagement: Local vs. National ). I love it when an idea is repeated. For then, we being to analyze (read Joe Rominiecki’s article Chapter Restructuring: A Board’s Most Difficult Job ). And finally we get brave enough to act. I’m talking about changing the approach to chapters MORE
Member Engagement Analytics Content Strategy Customer Marketing MORE
There is a short window of opportunity to engage new members. Most new members join with high hopes. The post The new member engagement rule of 3. Membership & Marketing Member EngagementIf we do not reach them while the window is open, it snaps shut, forever. They are curious to see what their membership will do for them because they do not specifically know what it will provide. appeared first on YourMembership. MORE
Member engagement is the lifeblood of an association. Active, engaged, passionate members renew their memberships and help to bring even more new members into the fold. The post 4 ways to increase member engagement. Membership & Marketing Member Engagement Member RetentionBut this isn’t simple to achieve. MORE
When members get no response, they may think the association is another bureaucratic mess with no focus on customer service. It is worth noting that most members and potential members are blind to how busy the staff may be pre-conference or during other crunch times. MORE
How do you radically grow member engagement? How do you develop member engagement in a way that makes your members feel great? How do you improve member retention even after your renewal plan has plateaued? Build a robust plan for new member engagement. MORE
Association Member Engagement WebinarHave you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry. MORE
I've spent the weeks since that decision in communications mode, trading emails and talking on the phone with a sizable number of our association members who are directly impacted by the change in direction. Associations Member Engagement MORE
image source A big thanks goes out to the more than forty association professionals who joined me on Wednesday, September 4 for an informal discussion on member engagement. For some, member engagement means getting members to utilize the association''s services. MORE
Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. Could that be because we’ve been thinking about engagement all wrong, focusing on what we want members to do and how we define value? innovation leadership membership social media whitepaper #assnchat Anna Caraveli engagement KiKi L'Italien MORE
The Government Blockchain Association is hoping to juice up engagement by, fittingly, offering tokens to members as part of a long-term experiment. The more active members are, the more they accumulate tokens—which will have value on a member exchange in future years. MORE
Your members don’t need to show up to all your events to be engaged. Here’s one of five proven tactics that will increase member engagement through online interaction. Use Storytelling to Drive Digital Engagement. Your members joined for a reason. MORE
There is a short window of opportunity to engage new members. Most new members join with high hopes. The post The new member engagement rule of 3. Membership & Marketing Member EngagementIf we do not reach them while the window is open, it snaps shut, forever. They are curious to see what their membership will do for them because they do not specifically know what it will provide. appeared first on YourMembership. MORE
Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations. MORE
How can associations build loyalty and convince members to renew? According to research by Association Metrics , members who regularly engage by visiting the association’s website, attending conventions, and volunteering are more likely to remain loyal. Association Executives Member Engagement Analytics MORE
I was talking about some comments offered in the "Walking the Walk of Deep Member Engagement" learning lab Elizabeth Engel , Peggy Hoffman and I ran at the recent ASAE Marketing, Membership and Communications Conference. Member Engagement Associations MORE
There are many consultants out there who are happy to give you the key to engaging your members but it’s not formulaic. True engagement comes from conversations. The post Three Ideas for Member Engagement appeared first on YourMembership.com. MORE
Member Engagement Analytics Generating Revenue Sales MORE
You should already know building a loyal member base takes time and requires the focus of each person of your team on quality and member service. What turns out to be crucial for boosting engagement and loyalty is the raw data you collect about each of your members. There’s one simple secret to boost member. The post One simple secret to boost member engagement. Membership & Marketing Member Engagement Member Retention MORE
And, did you know member engagement is the biggest factor in revenue per member? The ROI of engagement is unique to each organization, but its importance to the overall health of an organization is clear. Engagement is one of the underlying motivations for implementing and maintaining. The post 10 ways your AMS increases member engagement appeared first on YourMembership. Is bottom-line revenue top of mind for your association? MORE
New members typically don’t join for the reasons we think they join. Some of your newest members do not even realize that the association provides professional development and networking. Why do new members join? Word of mouth is the top reason most new members join. MORE
There is a short window of opportunity to engage new members. Most new members join with high hopes. During the first few days of their membership, new members are inherently very engaged. We only have 3 emails to engage some new members. MORE
For the last year, I have been saying that members who engage with the association within the first 3 days to 3 weeks of joining become more engaged through the life of their membership. Increased new member engagement over time, improves all member engagement. MORE
Connect your members with companies hiring their skillsets + meeting their professional interests. Your members are the lifeblood of your association. You’re constantly designing programs during the member lifecycle, looking for smart ways to provide value at the right time. Some great times to connect are when: A member experiences a career transition. Career Centers Member Engagement + Retention MORE
Association Management Member Engagement SocialBusinessData from a recent report makes me think that there are a lot of executives that are losing sleep these days. MORE
image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Because I’ve been one of these members. MORE
Categories: Member Engagement + Retention Tags: member engagement , member retention Engage has become quite the buzzword. You can’t go to a conference or read an article about membership or member organizations without someone telling you about the importance of engagement. But engaging your members has become one of those phrases that has lost its meaning to many and [.] ( Read more. ) MORE
Accelerating Member Engagement. How does this or any financial news connect to Association member engagement? Is Member Satisfaction A Solution? Interest in the Association’s success, member benefits, products or services won’t get or keep their attention for long. MORE
If members don’t use your members-only benefits they won’t see the value in them. I f they don’t interact with other members , they won’t network. Member Engagement Analytics Marketing StrategyWhat’s the point of joining an association if you don’t participate? MORE
As part of the release of the new Spark/ The Demand Networks whitepaper, Leading Engagement from the Outside-In , co-author Anna Caraveli and I had the opportunity to present a webinar for YourMembership.com’s Thought Leader series. MORE
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Compelling Member Engagemen t. MORE
Shirley looked at the metrics of her 6-month new member email campaign. Overall new member renewal rates had increased a couple of percentage points since the program was implemented, which was directionally good, but not good enough. Focus Only on The Value New Members Need. MORE
Your career center is another way to engage members and ensure they understand the benefits of your association. Are your association members passing by your website more often than you’d like? MORE
Association Management Member Engagement Online Community Management MORE
Member Engagement Related Topics Potomac Core
AUGUST 29, 2017
Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . By following this approach these Association Executives are now energizing member engagement. Energizing Member Engagement is a Must for Trade Associations .
Potomac Core
AUGUST 3, 2016
Presidential and Congressional Elections, economic performance inside and outside the United States, mergers and acquisitions, baby boomer retirements , terror threats, and technology disruptions will influence whether or not professionals and corporate executives engage in their associations.
Potomac Core
JUNE 27, 2017
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Compelling Member Engagement Using “Pull” and “Push” . Compelling Member Engagemen t.
Potomac Core
APRIL 20, 2015
Accelerating Member Engagement. How does this or any financial news connect to Association member engagement? Is Member Satisfaction A Solution? Interest in the Association’s success, member benefits, products or services won’t get or keep their attention for long.
YourMembership Blog
MARCH 28, 2018
You should already know building a loyal member base takes time and requires the focus of each person of your team on quality and member service. What turns out to be crucial for boosting engagement and loyalty is the raw data you collect about each of your members. There’s one simple secret to boost member. The post One simple secret to boost member engagement. Membership & Marketing Member Engagement Member Retention
YourMembership Blog
NOVEMBER 1, 2013
There are many consultants out there who are happy to give you the key to engaging your members but it’s not formulaic. True engagement comes from conversations. The post Three Ideas for Member Engagement appeared first on YourMembership.com.
YourMembership Blog
MARCH 21, 2017
Your career center is another way to engage members and ensure they understand the benefits of your association. Are your association members passing by your website more often than you’d like?
YourMembership Blog
NOVEMBER 15, 2016
Member engagement starts with your onboarding process. One of the metrics I established as a membership manager at a medical association was to determine the likeliness of new members to renew their membership based on their level of engagement.
Socious
NOVEMBER 1, 2016
Association Member Engagement WebinarHave you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry.
Socious
OCTOBER 24, 2016
Member Engagement Analytics Generating Revenue Sales
Smooth The Path
DECEMBER 11, 2017
For the last year, I have been saying that members who engage with the association within the first 3 days to 3 weeks of joining become more engaged through the life of their membership. Increased new member engagement over time, improves all member engagement.
Eric Lanke
APRIL 10, 2017
I've spent the weeks since that decision in communications mode, trading emails and talking on the phone with a sizable number of our association members who are directly impacted by the change in direction. Associations Member Engagement
Socious
DECEMBER 17, 2015
Association Management Member Engagement Online Community Management
Socious
SEPTEMBER 5, 2016
Association Management Member Engagement SocialBusinessData from a recent report makes me think that there are a lot of executives that are losing sleep these days.
Socious
SEPTEMBER 8, 2016
Member Engagement Analytics Content Strategy Customer Marketing
YourMembership Blog
SEPTEMBER 26, 2017
And, did you know member engagement is the biggest factor in revenue per member? The ROI of engagement is unique to each organization, but its importance to the overall health of an organization is clear. Engagement is one of the underlying motivations for implementing and maintaining. The post 10 ways your AMS increases member engagement appeared first on YourMembership. Is bottom-line revenue top of mind for your association?
YourMembership Blog
JUNE 7, 2018
The post Your online community checklist to easy member engagement appeared first on YourMembership. Membership & Marketing Member Engagement SocialLink Social MediaIs there anything more satisfying than crossing off an item on your to-do list? Whether you color-code your checklist, or you’ve ditched paper for an electronic checklist, many would say, “No, there isn’t anything more satisfying.”
Mariner
MARCH 31, 2017
Showing #VolunteerLove is a winning strategy for driving member engagement. Because volunteering is the stickiest type of member engagement. That was the message of the ASAE Membership Section Council webinar , Driving Member Engagement by Showing #VolunteerLove
YourMembership Blog
NOVEMBER 1, 2016
Connect your members with companies hiring their skillsets + meeting their professional interests. Your members are the lifeblood of your association. You’re constantly designing programs during the member lifecycle, looking for smart ways to provide value at the right time. Some great times to connect are when: A member experiences a career transition. Career Centers Member Engagement + Retention
YourMembership Blog
JULY 6, 2017
There is a short window of opportunity to engage new members. Most new members join with high hopes. The post The new member engagement rule of 3. Membership & Marketing Member EngagementIf we do not reach them while the window is open, it snaps shut, forever. They are curious to see what their membership will do for them because they do not specifically know what it will provide. appeared first on YourMembership.
YourMembership Blog
MAY 10, 2013
Categories: Member Engagement + Retention Tags: member engagement , member retention Engage has become quite the buzzword. You can’t go to a conference or read an article about membership or member organizations without someone telling you about the importance of engagement. But engaging your members has become one of those phrases that has lost its meaning to many and [.] ( Read more. )
Associations Now
OCTOBER 15, 2018
The Government Blockchain Association is hoping to juice up engagement by, fittingly, offering tokens to members as part of a long-term experiment. The more active members are, the more they accumulate tokens—which will have value on a member exchange in future years.
YourMembership Blog
SEPTEMBER 11, 2018
Keeping new members engaged with your association is key. The first interactions with your organization make a lasting impression on a new member. The post 6 tips to keep new members engaged with your association appeared first on YourMembership. Membership & Marketing Member Retention Member RecruitmentThis approach ensures your organization thrives for years to come.
Socious
AUGUST 24, 2016
How can associations build loyalty and convince members to renew? According to research by Association Metrics , members who regularly engage by visiting the association’s website, attending conventions, and volunteering are more likely to remain loyal. Association Executives Member Engagement Analytics
Socious
AUGUST 30, 2016
If members don’t use your members-only benefits they won’t see the value in them. I f they don’t interact with other members , they won’t network. Member Engagement Analytics Marketing StrategyWhat’s the point of joining an association if you don’t participate?
Eric Lanke
JUNE 24, 2013
I was talking about some comments offered in the "Walking the Walk of Deep Member Engagement" learning lab Elizabeth Engel , Peggy Hoffman and I ran at the recent ASAE Marketing, Membership and Communications Conference. Member Engagement Associations
Eric Lanke
SEPTEMBER 9, 2013
image source A big thanks goes out to the more than forty association professionals who joined me on Wednesday, September 4 for an informal discussion on member engagement. For some, member engagement means getting members to utilize the association''s services.
YourMembership Blog
JULY 6, 2017
There is a short window of opportunity to engage new members. Most new members join with high hopes. The post The new member engagement rule of 3. Membership & Marketing Member EngagementIf we do not reach them while the window is open, it snaps shut, forever. They are curious to see what their membership will do for them because they do not specifically know what it will provide. appeared first on YourMembership.
Smooth The Path
NOVEMBER 8, 2018
New members typically don’t join for the reasons we think they join. Some of your newest members do not even realize that the association provides professional development and networking. Why do new members join? Word of mouth is the top reason most new members join.
Smooth The Path
JANUARY 8, 2018
How do you radically grow member engagement? How do you develop member engagement in a way that makes your members feel great? How do you improve member retention even after your renewal plan has plateaued? Build a robust plan for new member engagement.
Spark Consulting
MAY 29, 2015
As part of the release of the new Spark/ The Demand Networks whitepaper, Leading Engagement from the Outside-In , co-author Anna Caraveli and I had the opportunity to present a webinar for YourMembership.com’s Thought Leader series.
Eric Lanke
NOVEMBER 5, 2012
As I talked about previously , I gave a webinar on October 30, 2012, on "What Does Member Engagement Mean To You?" Unfortunately, because of some technical difficulties during the webinar, I was not able to complete the presentation, and so I promised to record and post to my blog some supplementary material about a member engagement experiment that’s going on in my own organization. Member Engagement Associations
Eric Lanke
JUNE 10, 2013
image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Because I’ve been one of these members.
Spark Consulting
JULY 7, 2015
Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. Could that be because we’ve been thinking about engagement all wrong, focusing on what we want members to do and how we define value? innovation leadership membership social media whitepaper #assnchat Anna Caraveli engagement KiKi L'Italien
YourMembership Blog
AUGUST 2, 2017
Raise your hand if you feel like your member engagement tactics aren’t working well with your association members. The post 2 genius ways to up your member engagement game. YourMembership News Member Engagement Industry TrendsDon’t worry, you’re not alone. We’re living in a time when people are inundated with messages and content from a variety of channels 24/7. Can you count all the channels, blogs, newsletters, etc. you’re subscribed to?
GrowthZone
JUNE 6, 2017
There is a short window of opportunity to engage new members. Most new members join with high hopes. During the first few days of their membership, new members are inherently very engaged. We only have 3 emails to engage some new members.
GrowthZone
NOVEMBER 29, 2018
Your members don’t need to show up to all your events to be engaged. Here’s one of five proven tactics that will increase member engagement through online interaction. Use Storytelling to Drive Digital Engagement. Your members joined for a reason.
Smooth The Path
JUNE 28, 2018
When members get no response, they may think the association is another bureaucratic mess with no focus on customer service. It is worth noting that most members and potential members are blind to how busy the staff may be pre-conference or during other crunch times.
Smooth The Path
DECEMBER 13, 2017
What does this have to do with member engagement? Those member engagement shortcuts may do precisely to our members what the big corporations do to us. Should we force non-members to buy a membership to attend the conference?
Smooth The Path
JANUARY 16, 2018
Shirley looked at the metrics of her 6-month new member email campaign. Overall new member renewal rates had increased a couple of percentage points since the program was implemented, which was directionally good, but not good enough. Focus Only on The Value New Members Need.
Socious
NOVEMBER 1, 2016
Having worked with associations and user groups for many years, it always amazes me that such small groups of people are able to manage and provide so much value to such large groups of members. 4 Secrets to Increasing Long-Term Member Engagement.
Mariner
JULY 21, 2016
And then the idea gets intentional thought (read Jamie Notter’s excellent post Engagement: Local vs. National ). I love it when an idea is repeated. For then, we being to analyze (read Joe Rominiecki’s article Chapter Restructuring: A Board’s Most Difficult Job ). And finally we get brave enough to act. I’m talking about changing the approach to chapters
YourMembership Blog
JUNE 5, 2015
Member engagement played a big role in the content that was presented in the meeting’s sessions. They were passionate in describing the challenges they are facing and also in their willingness to explore new ideas addressing member engagement. represented ad hoc members.
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