The Fake Battle Between Culture and Strategy

Jamie Notter

The other day I came across yet another article/post declaring that “ Culture eats strategy for breakfast ” (or lunch, or dinner, or afternoon tea…). Jeff (like me) does a lot of work with organizations on strategy. But that’s not culture eating strategy.

4 Association Disruption Strategies

Potomac Core

Organizations can help their members convert these challenges into growth opportunities by utilizing 4 Association Disruption Strategies. By adding these 4 Association Disruption Strategies in your planning process, your organization becomes an important part of everyday conversations.

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The Connection between Strategy and Operations

Jamie Notter

This is clearly a different approach to strategy, but what I find more interesting is the operational implications that she discusses. Strategy is about choice. So pay attention to your strategy. In today’s world of transient advantage, you may need to shift your strategy.

Content Strategy for Associations


deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Content Strategy Featured Industry Insider Another MUST READ (must view??) ————-. photo credit ).

Disruptive Advocacy Strategies

Potomac Core

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? Foundation for Disruptive Advocacy Strategies. Disruptive Advocacy Strategies.

Is Strategy the Job of Senior Leaders?

Jamie Notter

They took a look at how organizations’ strategies connect to their employees, from the senior team, through middle management, and down to the line employee. Oh, by the way, the numbers change dramatically within the organizations that have metrics attached to their strategy.

There Is No Strategy Without Angst

Jamie Notter

We convert strategy into a cost-focused planning process because we can control costs and plans eliminate uncertainties. The reality is that strategy is simply about making bets, and you can’t make a bet without some angst, without some worry that you’ll get it wrong.

Strategy as We-Care: An Exercise

Beth Kanter's Blog

Note from Beth: My colleagues at See3 had some fun using some of the ideas in The Happy Healthy Nonprofit and apply it to creating an organizational digital strategy. This post shares a useful exercise for your digital team to reflect on what not to do for your digital strategy!

Thoughts on Strategy and Culture

Jamie Notter

In case you haven’t seen it, here’s a quick interview I did with JP Moery for his show, Association Labs , where we talk about both strategy and culture for associations. Culture Strategy

YouTube Subscriber Strategies for Nonprofits


The strategy is for them to share their audiences. Taking this concept and applying it to your nonprofit’s Youtube subscriber strategy may just be the next step in video marketing amongst the industry. Content Strategy Featured From the Trenches Implementation By Matthew Yeoman.

3 Association Growth Strategies

Potomac Core

Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success. 3 Association Growth Strategies. 3 Association Growth Strategies.

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Are Your Member Engagement Strategies Working? 3 Ways to Tell


Member Engagement Analytics Marketing StrategyWhat’s the point of joining an association if you don’t participate? If members don’t use your members-only benefits they won’t see the value in them. I f they don’t interact with other members , they won’t network.

Associations and Their Ongoing Problems with Strategy

Jamie Notter

The cover spotlight is on “Strategy for Turbulent Times” and the first article in that section is by Rita Gunther McGrath on “ Transient Advantage.” Strategy

Why is your content strategy failing?


It is important to understand that it is not enough to just have a content marketing strategy in place. Planning out an effective strategy that does both the jobs well can be difficult, and may not necessarily hit all the right chords amongst your consumers.

What 15 Year-Olds Can Teach Organizations About Content Strategy

Higher Logic

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. Jill is responsible for the overall strategy, direction, leadership and management of Naylor’s editorial department. She doesn’t call it content strategy.

Community management is about strategy

Aaron Wolowiec

The first takeaway: strategy. Strategy is based upon a shared understanding of value. Some recommendations from Higher Logic: STRATEGY: Create strong, defined value statements for your organization and members, highlighting the shared value of the community.

Why Online Communities Still Aren’t a Top Business Strategy (And How to Change That)

Higher Logic

Few of us exist in companies that openly embrace community as a compelling, wondrous silver bullet of a business strategy. It sets the baseline for proactive decision-making and creates a case for decision makers to support greater business strategy integration and support.

Association Loyalty or Engagement Strategy?

Potomac Core

Is it more impactful to deploy an Association Loyalty Strategy or an Engagement Strategy? Association Loyalty or Member Engagement Strategy? A Strategic Member Engagement Strategy supported with member “Connectedness” drives your Association’s long term success.

7 top tips for running a successful membership strategy session

Optimist Consulting

Developing a membership strategy that links to organisational strategy is critical – not only does it guide you and keep you on track to deliver for members, but it ensures that what you are planning is relevant to your organisation and in tune with what your organisation is trying to achieve.

Strategy and Context

Jamie Notter

Strategy and Context. in Change , Strategy - 2 comments. Sohrab Vossoughi wrote a great post on HBR about Sony and how its successful strategy in the 1980s ended up being unique to that context. In other words, a winning strategy is context specific, thus it needs to evolve and grow (we talk about this in Humanize in the chapter on Generative ). Strategy Means Change. Strategy. Consulting. Speaking. About. Contact. Generations. Humanize.

5 Tips for Building a Content Marketing Strategy for Nonprofits


Unfortunately, out of this majority, only 26 percent believe their strategy is effective. In each department of your organization, staff should be aware of your strategy. This is the foundation of your content marketing strategy, as this is the group you will always be speaking to.

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Five Cool Decks About Content Strategy


Web Content Strategy for Nonprofits — ADRP 2014 from Caryn Stein. Content Strategy Featured Implementation I liked these. And I could have spread them out, but what the hey, here they all are in one post for you. Happy perusing! The Convergence Imperative from Jason Falls.

Risk, Strategy, and Implementation

Jamie Notter

When you choose a strategy, have you considered the risks (and that includes the risk of foregoing opportunities, as well as the more obvious risks attached to your chosen course of action)? And do the people who are implementing your strategy ever consider risks?

Seven Customer Retention Strategies

Velvet Chainsaw

Customer Retention Strategies from Jeff Hurt. Seven Strategies To Use To Create Customer Loyalty And Retention. Here are seven strategies from my presentation to the ISCS annual conference, “Content Is King” held in Richardson, TX recently.

3 Engagement Strategies Drive Growth

Potomac Core

What is clear is that 3 Engagement Strategies Drive Growth. These conversations lead to strategies developed by The Aluminum Association to address and drive industry challenges and outcomes thorough their organization. 3 Engagement Strategies Drive Growth.

Top 5 essentials for your membership marketing strategy

Optimist Consulting

I was delighted to recently present at CHASE about how to develop your membership marketing strategy. I outline my thoughts below on how to develop a strong membership marketing strategy which will help you grow your membership. 1.Why have a marketing strategy?

The Link Between Culture and Strategy on #CultureChat

Jamie Notter

We've all heard the mantra, "Culture eats strategy for breakfast," but is it true? What exactly is the relationship between culture and strategy? Here are the chat questions we're working on: In what circumstances does culture eat strategy? Does strategy ever eat culture?

What’s Next in Event Strategy?

Associations Now

News that two associations are sunsetting their traditional tradeshows and rethinking their event strategy may illustrate a broader trend. The post What’s Next in Event Strategy?

Why Engagement Needs a Strategy

YourMembership Blog

Categories: Member Engagement + Retention Tags: associations , member engagement Before anyone suggests that engagement and building relationships shouldn’t be a strategy, consider your own personal relationships. Developing a strategy around engagement – be it [.] ( Read more. ) The post Why Engagement Needs a Strategy appeared first on

Burn your social media strategy


Burn It Down, Start From Scratch And Build a Social Media Strategy That Works. The key to success is to stop most of what today passes for social media strategy and rebuild social plans from the ground up: First, create and measure a new definition of WOM.

Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth Kanter's Blog

It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. Developing a strategy requires several steps: Step 1: Identify goals.

2017 Member Engagement Strategy

Potomac Core

Moreover, the data can serve as the foundation for a 2017 Member Engagement Strategy that can position your organization as a more relevant and necessary resource for your members. Selling more or selling louder will hinder instead of help your 2017 Member Engagement Strategy.

Four Tips for Strategy-Setting That Matters

Associations Now

Boards need to operate at a high level, but airy, general strategies don’t help direct an association. The board sets the strategy, and the staff implements it. You don’t want to have strategies that just sound like missions. Those are not strategies.

#ASAE17 session: Challenges faced, lessons learned from applying an education strategy.

YourMembership Blog

The post #ASAE17 session: Challenges faced, lessons learned from applying an education strategy. Change is a noun and a verb. Before you blame the foreign guy (that’s me) for bad grammar in using this phrase, let me clarify. At the upcoming 2017 ASAE Annual in the great city of Toronto, Ontario, Canada, there will be a session of the same named presented by our client, the American. appeared first on YourMembership. YourMembership News

A New Strategy for Event Social Media

Associations Now

But one event-industry startup is making the case for a deeper, strategy-driven approach. Little Bird Told Media , which got its start last year, has its eye on building a brand-new kind of business for the event space—social media strategy that’s tailored, start to finish, to the event.

Five Budgeting Misconceptions That Will Change Your Association’s Strategy

Association Management

In a recent Harvard Business Review blog, management scholar and author, Roger Martin, draws a line between the fundamentals of strategy and the nitty-gritty of budgeting. Strategy is not planning,” Martin emphasizes. “It

A YP-Friendly Social Media Strategy

Associations Now

And by having a solid social media strategy, your association will also appeal to young professional member prospects. The post A YP-Friendly Social Media Strategy appeared first on Associations Now

Strategies for Association Success


Our Association Success Kit provides proven strategies for associations bundled together in a single document. It’s a single download – and includes three free resources with strategies to help your association thrive: “Hate Selling?

Building a Winning Advocacy Strategy

Beekeeper Group

The Olympics are over but your winning advocacy strategy journey is just beginning. The post Building a Winning Advocacy Strategy appeared first on Beekeeper Group. Follow these steps and bring your campaign from an idea on the starting blocks to a gold medal finish.

3 Association Radical Transformation Strategies

Potomac Core

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Association Radical Transformation Strategies. 3 Association Radical Transformation Strategies.