Trending Articles

JP Moery Launches “Association Hustle”

Moery Company

Association advisor and growth advocate, JP Moery is pleased to announce the release of his debut book Association Hustle.

5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

Ah, member retention. When it’s good, it’s great, but when it’s bad, we worry. In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report.

Association Brain Food Weekly: 2.15.19

Reid All About it

The weekly list of free educational events and resources for the association community… In many associations, chapters are seen as PITA groups to manage, not as opportunities to leverage.

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Annual Conference Mode

Eric Lanke

On the day this posts, my association's Board meeting and Annual Conference will be two short weeks away. This has traditionally been my time to enter what I call my "Annual Conference Mode." What does that mean?

Conflict Touches Everything

Jamie Notter

I started my career in the conflict resolution field, so conflict has always been on my radar, even as my work switched to workplace culture over the years.

JP Moery’s Association Playbook – Episode 178: Developing Association Sponsors as Thought Leaders Can Be a Win-Win

Moery Company

During his latest podcast, host JP Moery addresses a quick topic about association sponsorships. Over the last year or two, he’s begun to see more and more associations accept the idea of having sponsors pay for the opportunity to deliver content – thought leadership.

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Use your association job board to drive membership and increase revenue

YourMembership Blog

We all know that job opportunities rank as one of the top benefits an association can offer its members. In fact, with a growing Millennial workforce, the importance of offering opportunities for career growth and advancement will only increase. While it’s imperative that your career center evolves to maximize engagement (and revenue), it’s not always. The post Use your association job board to drive membership and increase revenue appeared first on YourMembership.

Employer-Paid Membership Dues: Tips to Help Your Members Out

MembersClicks

Let’s say you’ve done your job as an association marketer and convinced a professional that membership in your organization is worthwhile. They want to join. Woo hoo!). But.dues are a bit of an issue.

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Bullet Journaling for Nonprofit Professionals

Beth Kanter's Blog

Note from Beth: At last year’s Nonprofit Technology Conference, I was lucky enough to join a “birds of a feather” lunch table. The topic was bullet journaling and the table host was nonprofit tech colleague Ma’ayan Alexander.

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Why Podcast?

Moery Company

More than 124 million people are listening – that’s why. And, listenership grows year over year – and more people than ever are listening to more than one podcast.

Crowdfunding vs. Peer-to-Peer Fundraising: Which One Is Right for You?

Wild Apricot Blog

Learn what crowdfunding & peer-to-peer fundraising is, and when it’s most appropriate to use them

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Study: Women of Color Face Systemic Challenges in Nonprofit Careers

Associations Now

A new report from the Building Movement Project’s Race to Lead program says persistent bias continues to hold back women of color from rising up the nonprofit career ladder. Are women of color getting a fair shake in the nonprofit C-suite? A new study on that question answers with an unambiguous no.

Creating a Top-Notch FAQ Page for Your Association or Chamber

MembersClicks

Do you currently have an FAQ page on your organization’s website? If not, you may want to consider adding one.

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Two Methods to Motivate Members

Smooth The Path

Often our job is to motivate members. We motivate members to join and then to take action. We push them to purchase something or contribute. Sometimes we are even in a position to influence our members to make changes in their business or career. One way to motivate members is to use fear.

Inspired by Valentine’s Day, Don’t forget to K.I.S.S (Keep it Simple, Stupid)

Moery Company

In my experience, the best method for sales and sales communication is just to keep it simple. All too often I see overly complicated proposals, sales communications and especially marketing emails that are over the top, over-explained and overdone. These end up hindering the sales objective.

How to Create an Integromat Scenario from Scratch (With Videos)

Wild Apricot Blog

Connect your account with dozens of apps, without writing any code. This step-by-step guide with videos walks you through how to create an Integromat scenario

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The Industry Standards That Could Kill Robocalls for Good

Associations Now

Telecom industry groups have stepped up their efforts to stop robocalls by developing call verification and blocking standards. But the head of a new technical group warns that many details remain to be worked out before you can kiss robocalls goodbye.

Get the Book

SocialFish

A little book of big ideas for associations navigating the social web. Overview. Written for the complicated and quirky world of associations and membership organizations, Open Community is about how associations can—and why they should—build community online. (Not

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Does Your Member Get a Member Campaign Leverage Intrinsic Motivation?

Idea Architects

I received a Member Get a Member pitch in the mail yesterday, exhorting me to get people to join one of my professional associations. Doing so would register me to win prizes and have my named added to the Wall of Recruiters.

SURGE: Speakers Wanted!

Association Success

Become a speaker at our upcoming virtual conference. We are seeking speakers for the SURGE Co-Creation virtual conference on May 1st-3rd. The sessions make up such a crucial starting point for the discussions that take place. Below is a list of questions that make up the starting point for each session. This list was put together with SURGE partners after identifying common challenges and opportunities that the association industry faces at large.

Mutually Beneficial, Not Mutually Exclusive: Tips for National and Chapter Organizations to Co-Promote an Online Career Center

Association Adviser

It can sometimes be a challenge for national and chapter organizations to work together.

Email Tactics to Win Back Lapsed Members

Associations Now

Sending automated and personalized email messages to lapsed members can help you slow membership churn. Here’s how one association did it—plus, a few tactics to try in a win-back campaign. Do you take your association’s lapsed-member rate personally?

How and Why Data Syncing Matters to Your Online Community Setup

SocialFish

This post originally appeared on Online Community Results. We partner on many online community strategy and implementation projects – contact us if you need help with yours. ———–.

4 Benefits of Offering Diverse Membership Options

MembersClicks

Every member-based organization goes through growing pains. It’s natural to see an ebb and flow when it comes to growth and retention! But if you’re feeling a little stagnant, it’s time to take a look at shaking it up by diversifying your membership options. Sound scary? It doesn’t have to be!

One Goal You Cannot Wait to Get Started On

Smooth The Path

Today there has never been a better time to boost member engagement. Increasing member engagement now even for one member will pay dividends in years to come. Engaging new members early engages them for life.

Webinar Recap: AMS Implementation Doesn’t Have to Be a PITA (Pain in the Association)

Association Adviser

From Nate: Want to listen (in the car, on a jog, while folding laundry) to this info? Download the archived version of our webinar, AMS Implementation Doesn’t Have to Be a PITA , hosted by ReviewMyAMS and Naylor Association Solutions.

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Daily Buzz: Bridge Your Industry’s Soft Skills Gap

Associations Now

Your members’ employers no longer just prefer someone with soft skills—they’re a requirement. Develop a training curriculum to help members drive the industry forward. Also: the one trait missing from your content strategy. Think soft skills aren’t worth developing? Think again.

Preparing Your Online Community for the Digital Generation

SocialFish

This post originally appeared on the Higher Logic blog , where I’m posting an ongoing series related to Millennials and online community. I’m excited to share them here for you over the next few months! Check out the other good stuff over on Higher Logic too.

How Seamlessly Delivering Content WILL Grow and Engage Membership

MembersClicks

No matter your industry, many members will join your association looking for resources - for their current role, to grow their careers, and even to manage their businesses. That said, simply having great content isn’t enough.

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SmartTech Conference 2019: Defrosted

Delcor

Battling -30-degree temperatures, roughly 60 brave souls found their way to learn from and share insights with their community. That’s right, neither snow nor rain nor heat nor gloom of night could keep the association community from meeting for SmartTech19. They don't just talk the talk.

How to Leverage Mobility Strategies for Member Engagement

Association Adviser

The future of technology is definitely mobile-driven. According to recent statistics , desktops now account for only 29 percent of digital minutes, rest of the share is mobile devices like smartphones and tablets.

The Not-So-Lost Art of the Thank-You Note

Associations Now

Whether after an interview or during a business deal, a thank-you note can always make the difference between a potential opportunity or a missed connection. Here are some tips for perfecting yours. A little thank-you note goes a long way—or does it? It depends on who you ask, of course.

How Small Organizations Can Put the Environment First

SocialFish

We are in the midst of an environmental revolution, and today, organizations are at the forefront, faced with the responsibility of leading by example and conducting business with the environment in mind. Environmentally-friendly business practices are the key to a prosperous future for all.

The Digital Detox: What It Is and How to Actually Do It

MembersClicks

It seems like there are always health fads circling around, but one I keep hearing about, particularly in the early months of 2019, is the digital detox. You may have heard of it, but it’s essentially a commitment to cut back on screen time (particularly that spent on one’s phone).