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Answers to Common Email Marketing Questions (Vol. 1)

Higher Logic

The post Answers to Common Email Marketing Questions (Vol. 1) appeared first on Higher Logic. Make sure you have the basics covered when starting any email marketing campaign. . The post Answers to Common Email Marketing Questions (Vol. 1) appeared first on Higher Logic.

Why a Contractor Arrangement Works for Me

Aaron Wolowiec

Kate Pojeta is convinced that if she had a typical "9-5" job, she would have been fired by now, multiple times over. Her colleagues would despise her. She would be unemployable in most work places.


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Planning the Perfect Annual Fund Campaign

Wild Apricot

If you’re looking to bring in secure funding for your nonprofit organization, annual fundraising is a must-do! A watertight annual fund campaign helps you strengthen donor relationships, bring in new supporters and secure your operational expenses

Ask Me Anything: 10 Answers to Your Questions About Membership Recruitment and Development

Moery Company

Membership development encompasses three important areas of focus that span the entire membership lifecycle, from membership recruitment to onboarding and to retention. If you want all of these areas in the membership lifecycle to grow, it starts with a strong membership recruitment strategy.

What AMS Vendors Don't Tell You About Implementation

AMS vendors often boast about proven implementation processes. And while yes, the right strategies are imperative, they are also not enough. Discover 3 often-overlooked requirements for successful AMS implementations by downloading!

5: 10 Tips for Creating an Effective Marketing Piece

Spark Consulting

We’re at the midpoint of the Top 10 All-Time Spark blog posts, with #5: 10 Tips for Creating an Effective Marketing Piece.

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The Easiest Way To Collect and Track Membership Dues

Wild Apricot

If you’re starting a membership organization, one of the first things you’ll want to think about is how to collect membership dues. Membership managers often find it challenging to: Decide on a fair price and payment schedule for their. membership

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3 Ways to Boost Attendance at Your Association’s Next In-Person Event

Association Adviser

Events come in all shapes and sizes, and with the shift from solely virtual to a combination of hybrid, virtual, and live events, there is no doubt that there is a large focus on reaching attendance goals regardless of the size of your event.

Meeting Member Expectations with a Flexible Membership Model


Is your current membership model meeting the needs and desires of the different types of people and companies in your association’s industry? I bet it is not and you are likely leaving money on the table and creating renewal blockers.

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5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

The post 5-Step Guide to Calculating Your Member Retention Rate appeared first on Higher Logic. Do you know how much value you’re providing members? Your member retention rate can help show you. Calculate it using these five easy steps. .


How to Sell Your Board on Better Technology

Use this helpful blueprint when you need to convince your board to invest in better software. It includes talking points and tips for your presentation, including quantifying ROI, outlining indirect benefits, and selling the potential of the purchase.

Findings of 2022 Non-Profit Survey on Value Proposition

Aaron Wolowiec

Halmyre has released their latest report: Growing Value: Findings of Halmyre's Non-Profit Value Proposition Survey. This is based on the 2022 survey of Non-Profit Executives about value proposition, member engagement, pricing strategy, and data intelligence. Here are two highlights from the learnin

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How to Build Your Membership Site on Webflow

Wild Apricot

Ready to build your membership website? Not sure which platform to use? Don’t worry! Even if coding isn’t in your wheelhouse, Webflow is just one of the great website builders that you can use to create your membership site, no technical

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Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2

Association Adviser

Byline: David Freeman & David Butler Building a Future-Proofing Strategy – How to Diversify Your Non-Dues Revenue Part 2 We can’t predict the future, but we can prepare for it. Future-proofing helps to ensure that your association continues long after major disruptions.

Five tips to leverage grant writing at your association

Nimble AMS

If you’re not already leveraging grant writing at your association, it might be time for you to begin. According to Candid’s official grant reporting data, there are approximately three million grants worth over $180 billion in available funds.

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10 Common AMS Implementation Myths Debunked

Voicing the need for a new AMS may not win you any popularity contests. But if your business objectives aren’t being met, it’s time to broach the subject. Turn skeptics around with 10 hard-to-argue responses designed to showcase the value of a new system.

Grab your boots… We’re headed to Nashville for ASAE Annual!

Higher Logic

The post Grab your boots… We’re headed to Nashville for ASAE Annual! appeared first on Higher Logic. From educational sessions to a live muralist and a little boot scootin’ boogie to Little Big Town, our Higher Logic team is headed to Nashville August 20 to 23 for some in-person fun at ASAE.

The Ultimate Guide to Donation Pages for Nonprofits + 25 Examples to Fire Up Your Fundraising

Wild Apricot

Donations are the lifeblood of any nonprofit! Not only do they bring in regular revenue, but they also represent the strength of your relationships with your supporters. Looking for an easy way to turn those supporters into donors? Then it’s. fundraising

Your AMS Should Include These 5 Features?and More

Association Adviser

As association leaders, you have a responsibility to your team and your members to keep your membership database organized and up to date with clean information on a day-to-day basis.

Why your association needs to adopt a flexible IT budget

Nimble AMS

Adopting new technology is a sometimes stressful, always necessary responsibility for association leaders. During the pandemic leaders rethought how they handled all aspects of their organization more than ever before.

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How to Select an Association Credit Card Processing Company

Right now, every penny counts. It’s an ideal time to check if your association’s credit card processing provider is offering competitive terms. However, there are many important factors to consider if when researching options.

A Journey: From Member Marketing to Corporate Marketing

Higher Logic

The post A Journey: From Member Marketing to Corporate Marketing appeared first on Higher Logic.

Drones, Robots, and Farmers—Prepare Your Association To Meet Fast-Moving Technology Trends


To make a point about technology and its impact on the future of work, Hugh Lee, Co-Founder of Fusion Productions, told me this story: “Several years ago, we invited some young presenters who were developing cutting edge farming technology to digitalNow.

What Do You Want to Try Now?

Smooth The Path

At the pandemic’s beginning, one friend was still working in an office while nearly everyone I knew bunkered up at home. She continued her commute daily during the darkest days of COVID with a mask on and fingers crossed that she wouldn’t bring the plague to her family.

Using RACI to Make Your Collaboration Faster


Everyone wants collaboration, particularly across silo lines, but we often fail to acknowledge that collaboration comes with some down sides as well, specifically the toll it can take on speed. Collaboration requires meetings, and meetings take time.

7 Signs It’s Time to Move to a New AMS

Do you need to break up with your AMS? Your association deserves a membership management platform that enhances staff efficiency, creates value, and delivers outcomes to drive membership success. Download this guide to uncover the 7 signs it’s time to move to a new AMS.

Why your association needs to adopt a data governance policy

Nimble AMS

Does your association have a data governance policy? In our data-driven world, governance is crucial in maintaining the integrity, accuracy, and security of your organization’s data. But according to the Community Brands 2022 Association Trends Study , only 39% of association professionals have one!

Is It Time To Revisit Your Mission, Vision and Values?

Association Adviser

With the world going through immense changes over the last few years, many associations are taking a deeper look at the direction they want to take moving forward.

Build a Mission Worthy Team


When the first crew of astronauts departs for Mars, Suzanne T. Bell’s work will play a large role in their success. Bell is an associate professor of industrial and organizational psychology at DePaul University. She studies team composition.

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At Every Milestone We Get to Choose Our Mindset

Smooth The Path

My son has been little, cute, and sweet for the last twelve years. Sixth grade was a seismic shift. It seems like overnight, he transitioned from a little boy to a man (gulp). I find that I’m a little bit sad about this semi-sudden change.

The Ultimate Guide to Amazing Association Websites

Your association’s website needs to engage members AND deliver a great user experience so everyone who visits it leaves with a positive impression. But how? Get the free guide to optimizing your website “under-the-hood” (great for "non-techy" people).

Seeking a Hybrid Conference Steady State? Here’s a Framework

Velvet Chainsaw

With live conferences’ comeback, event organizers need to make complex decisions about how to incorporate digital product extensions into their business model.

GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners


According to the ACCE website, ACCE’s Awards for Communications Excellence program is designed to showcase the top communications and marketing work of chambers of commerce and similar organizations. Several thousand award entries were submitted to the competition, which is now in its 37th year.

Organizing Your Volunteer Committees with Your Members

Association Adviser

Accomplishing goals in an association can sometimes be easily done with the help of a strong volunteer structure.