Annual Conference Mode

Eric Lanke

On the day this posts, my association's Board meeting and Annual Conference will be two short weeks away. This has traditionally been my time to enter what I call my "Annual Conference Mode."

The Physics Of Conference Entropy

Velvet Chainsaw

In physics, the second law of thermodynamics says all things—bodies, businesses, conferences, energy, organizations, relationships—move toward chaos and disorder. As your conference matures, it experiences entropy. As a conference professional, you know this to be true.

Making The Common Conference Uncommon

Velvet Chainsaw

Who wants to attend a common, ordinary, ho-hum, everyday , I’m-just-like-all-the-others traditional conference? Your conference growth and revenue depends upon repeat paying attendees year after year. And your customer loyalty is built upon making your common conference uncommon.

More Conference Physics: Inertia

Velvet Chainsaw

However, a conference at rest, tends to die. The enemy of most conferences is the way it’s always been. Cognitive and organizational inertia keeps an association on its current conference course even when facing disruptive or rapid external changes.

Developing Your Conference Story Arc To Activate Participants’ Brains

Velvet Chainsaw

Applying a story arc to the conference can activate participants’ brains. You can use the story arc concept to carefully craft the messages and issues you want your conference participants to explore, experience and learn. So exactly how do you use a story arc for your conference?

Conference Reform Requires Cultivating Leaders With Moral Purpose To Make A Difference

Velvet Chainsaw

Many conferences are stuck in the rut of legacy routines, age-old rituals and cloned programming. Conference organizers and its advisors replicate the past maintaining the traditions and well-established procedures of yesteryear. Conference Reform Requires These Leadership Traits.

Do Not Be Seduced By Meeting Fads Or Conference Trends

Velvet Chainsaw

Most conference and meeting professionals want the coolest, hippest, latest ideas and trends for their events. We want to know what unique things other conferences are doing so we can borrow their ideas. We pursue fads, gimmicks and trends as the silver bullets of our conference woes.

Star Struck: Identifying Your Conference North Star

Velvet Chainsaw

The North Star is the perfect metaphor for your annual conference purpose. When your conference purpose serves as a North Star, it guides all decisions, tasks, behaviors and strategy. Uncovering Your North Star Conviction To Find Conference True Target Market.

Musings from the RSA Conference

Association Management

RSA Conference is this week in San Francisco. This event is like the annual prom for the security industry—part conference, part trade show, part “place to be.” Finally, I was pleased to see the conference include a track this year on.

Good news foodies: Conference venues are listening

Aaron Wolowiec

At a conference dinner earlier this month, a bunch of us, hungry and tired, sat at the table joking that chicken was most likely on the menu. Sounds about right for a conference, yes? Farm-to-food eating is gaining popularity across the globe, so conference venues are taking note.

The Secret Value of Conferences

Smooth The Path

Why do people go to conferences even though online learning and books are a better deal? These are all reasons to go to a conference rather than buy a book or take an online class. When you invest in a conference, you give yourself permission to take the time to be there.

Encourage Your Speakers to Engage Conference Participants

Smooth The Path

The opening keynote speaker sets the tone for the rest of the conference. Then schedule a call in advance of the conference to discuss what you hope to achieve with the opening keynote. Ask to repost their blog posts in pre-conference marketing.

American Board of Medical Specialties Conference

Web Courseworks Associations

ABMS , a prominent board of medical specialty boards, will hold its annual conference in Chicago, September 25-27. The post American Board of Medical Specialties Conference appeared first on Web Courseworks.

The Conference Lecture Paradox

Velvet Chainsaw

When talking about conference education, most people think about the traditional lecture. It is perceived as the holy grail of much of the conference. Our Love/Hate Affair With Conference Lectures. Five Myths Of Interactive, Participatory Learning For STEM Conferences.

The Conference Owner’s Guide: From Conference Touchpoints To Journey Experiences Part 1

Velvet Chainsaw

Too often conference and meeting professionals assume that their role is best suited to planning and executing the conference. I get that from the education section or the conference technical teams.”. They own designing the conference customers experience journey.

Misguided And Misinformed Conference Barometers

Velvet Chainsaw

Many of us who plan conferences have become so busy at the logistics of the event that we lose sight of the goal. Misleading Barometers Our own expectations of repeating what we’ve always done for organizing our conferences have become misguided barometers.

Conference Innovation Through Paradigm Busting

Velvet Chainsaw

These mental models are deeply embedded in our conference planning and management practices. Savvy conference organizers realize that their mental models have much more influence over their outcomes than their decisions and actions. Surfacing our cognitive conference constructs.

What Is Your Conference ROM?

Velvet Chainsaw

So what is your conference’s return on mission? Think of ROM as investments that should move the mission of your organization and conference forward in very real and tangible ways. So how are your investments in your conference moving the mission of your organization forward?

If You Design Conference Experiences, Read This!

Velvet Chainsaw

As conference organizers, why can’t we also have a fun, fulfilling, and collaborative experience planning and designing the conference? Here are six ways to focus on designing your team’s experience during your next conference planning process.

Practicing Conference Essentialism: The Disciplined Pursuit Of Less And Better

Velvet Chainsaw

It’s hard for conference organizers to stick to planning the essential elements of their events. As a conference professional, it is your mission each day to keep your focus on the essential elements of your event for your customers’ sake. What is the essence of your conference?

Designing Conference Customers, Not Just Traditional Conferences

Velvet Chainsaw

We are thinking about conference innovation from the wrong perspective. We usually think about conference innovation as something we create for our paying attendees. Conference innovation is a way to design attendees! Evolving Your Conference Customer.

SmartTech Conference 2019: Defrosted

Delcor

The SmartTech Conference is custom-built for association professionals looking to use technology and data more efficiently to increase revenue, drive membership, and adapt to today’s changing business environment.” – Association Forum.

SmartTech Conference 2019: Defrosted

Delcor

The SmartTech Conference is custom-built for association professionals looking to use technology and data more efficiently to increase revenue, drive membership, and adapt to today’s changing business environment.” – Association Forum.

Turning Post-Conference Euphoria into Action

YourMembership Blog

The days after a major conference are filled with busy work, attending to all of the things you pushed off leading to the conference. I have 50,000 vendors calling me (yes they call me too, I know how you feel) some from conference and others I politely deferred before conference.

365-Day Conferences Are Unrealistic

Velvet Chainsaw

Conference organizers have been on a quest to create a 365-day community around their big annual event. Most conference organizers do a decent job of delivering education and networking value before and during the event. But what about after the conference?

Burn Conference Traditions Immune From Criticism

Velvet Chainsaw

Your association, annual conference, and governance are all institutions. One of the sacred cows for associations and their annual conference is attributing notoriety to the office of the president, board chair or annual conference committee chair.

Six Conference Paradigms To Bust Immediately

Velvet Chainsaw

If there’s something strange in your conference-hood. Our cognitive frameworks—our mental models and paradigms—shape our thinking, behavior, operations and success of our conferences. We falsely believe that future conferences are just an extension of the past.

Conference Cloning: Principles Not Practices

Velvet Chainsaw

We observe what other conferences are doing. Conference Impersonators. Yet too often, conference professionals copy someone else’s idea before they are really prepared to implement it. They search for a model that is working in someone else’s conference. Many of us do it.

Your Conference Needs a Hub To Entice Customers and Prospects

Velvet Chainsaw

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. I voiced my strong opinion that conference organizers should embrace inbound marketing (pull) over traditional outbound marketing (push).

Cultivating Conference Kindness Not Cynicism

Velvet Chainsaw

He didn’t like dealing with people, especially disgruntled conference stakeholders. As conference organizers, we can easily fall into today’s culture of cynicism. Instead of fostering and practicing conference kindness, we embrace a stoic armor of rightness, pessimism and skepticism.

Your Conference Is Unbalanced!

Velvet Chainsaw

Your conference is out of balance. And most conference organizers don’t even know it. Sure as a conference organizer you know that creativity and innovation are important to your planning. These conferences collect data in myriads of ways.

The Conference Experience Starts Before the Conference

Smooth The Path

How do you create a great conference experience? By getting attendees ready for a great conference experience! Here are three new things to try out: Rock the pre-conference communications : What are the most common attendee mistakes or misunderstandings?

Conference Creativity Rooms

Reid All About it

Although I didn’t participate in today’s #assnchat about ASAE’s Great Ideas Conference , it still inspired a blog post. Perhaps playing with toys shifts our mindset from serious office mode to relaxed engaged conference mode. The association professionals in today’s Twitter chat had plenty of great ideas (heh heh) for conference creativity rooms and I even have a few of my own. F&B : The Canadians also served poutine at one point during the conference.

Show Business and Association Conference Business

Smooth The Path

My ears perked up when she said the conference business is “show business.”. Over the years I have been involved in a lot of conference planning and never once did I consider it to be show business. Related: How to seed enthusiasm at your next conference.

The Conference Owner’s Guide: Steps 2-5 To Transition From Conference Touchpoints To Journey Experiences

Velvet Chainsaw

Once you’ve observed the conference through the lens of your target customer and gained insights from conference data, you can move to the next steps. These steps are critical for you and your conference planning teams to embrace, enlist and employ.

Post-Conference Debrief Tips To Improve The Conference Experience

Velvet Chainsaw

In a matter of days, important details about the best conference moments (and the worst moments) will get fuzzier. Ultimately, you team will forget their thoughts about improving the conference experience if they don’t have some type of prompts. The closing keynote was a big hit.

Disney-inspired conference experiences

Aaron Wolowiec

If we dive a bit more deeply into this aspirational culture statement it’s easy to see how the values that make The Walt Disney Company an extraordinary place to work are the same values that are capable of transforming association events into member-centric conference experiences.

Disney-inspired conference experiences

Aaron Wolowiec

If we dive a bit more deeply into this aspirational culture statement it’s easy to see how the values that make The Walt Disney Company an extraordinary place to work are the same values that are capable of transforming association events into member-centric conference experiences.

Plan, attack, conquer: A conference strategy

Aaron Wolowiec

13-16, we wanted to share more advice from conference goers to help you capitalize on your experience. Like many people, when I attended my first ASAE conference in 2006, I was overwhelmed and distracted by how the massive number of people, sessions and booths.

Plan, attack, conquer: A conference strategy

Aaron Wolowiec

13-16, we wanted to share more advice from conference goers to help you capitalize on your experience. Like many people, when I attended my first ASAE conference in 2006, I was overwhelmed and distracted by how the massive number of people, sessions and booths.