August, 2020

Navigating the Association Space for Newcomers

Moery Company

Earlier this summer I began my employment at The Moery Company as the Executive Assistant to the President.

Announcing the 2020 Virtual Event Report: Everything You Need to Know to Run a Better Virtual Event

Wild Apricot

We surveyed over 1,000 membership organizations to help solve all of your most pressing challenges related to virtual events. Read this post to learn the top three takeaways and download the Virtual Event Report to read the full insights

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Association Brain Food Weekly: 8.7.20

Reid All About it

The weekly list of free educational events and resources for the association community… Next Monday, Tuesday and Wednesday, I’m attending the virtual ASAE Annual Meeting during the day and The Echo Hangout during the evening. Will I see you there? Young professionals working from home.

Will We See You at ASAE’s (First-Ever) Virtual Annual Meeting & Exposition?


Conferences look a little bit different this year.and not just the ones you’re planning, but the ones you’re attending as well. Take ASAE’s Annual Meeting & Exposition , for example. This year, for the first time ever, it’ll be completely virtual!

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Don't Pick Your Next LMS Until You Read This Guide!

With so many factors and people to consider, how do you make sure you pick the right LMS? It’s simple: This guide covers the crucial considerations with actionable advice and professional insights so you know you’ve picked the perfect eLearning solution.

The Effects of COVID-19 on Associations: How values became more valued

Association Success

Editors note: The Effects of COVID-19 on Associations is a five-part industry assessment. .

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Applications Available for Business Leadership Diversity Program

Moery Company

The Moery Company (TMC) has pledged to work and to be more inclusive and promote more Black men and women in our small company and the association community.

10 Tips for Direct Mail Fundraising Success in the Time of COVID-19 and Beyond

Wild Apricot

Despite the COVID-19 pandemic, it might actually be a great time to fundraise through direct mail. Here are our best tips for making sure your campaign is a success

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Voices Carry: The Power of Allies and Inclusion in the Workplace

Association Adviser

The buzzwords "diversity” and “allyship” dominate the American conversation right now, but why? Bernadette Smith of The Equality Institute explains. The post Voices Carry: The Power of Allies and Inclusion in the Workplace appeared first on Association Adviser.

Rolling Out New Technology to Your Members: 3 Best Practices


Adopting new technology — whether it’s a membership management system, a learning management system, a conference app, or something else entirely — is exciting! Think about all the new capabilities you’re about to have. And not just you, but your members as well.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

10 basic rules for great conversations

Association Success

I had the pleasure of participating in my favorite hobby last night: mindlessly scrolling through social media. However, instead of watching funny cat videos or meme compilations, I wound up watching an endless series of Ted Talks.

How to Transform Super Crappy Days Into Gold RIGHT NOW


Rejection. Bad days. Mean comments. Haters. They are never any fun, but they are especially trying during times of crisis.

How do we price and sell our virtual event sponsorships? – Ask JP #030

Moery Company

Today’s Ask JP question is two part on the topic of virtual sponsorships. We’ve been doing a series of podcasts and videos about virtual sponsorships and these questions fall into the third pillar of pricing and selling virtual event sponsorships.

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Why It's the Perfect Time to Move Past Your Club Membership Excel Template

Wild Apricot

Still using Excel to manage your club's members? Here's why now is the perfect time to ditch your club membership Excel template and make the move to membership management software

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Be Fanatical About Your Event App UX

Association Adviser

Improve your members' event app user experience and get more people using it widely and frequently with these 5 UX tips from Molly Holt. The post Be Fanatical About Your Event App UX appeared first on Association Adviser. ASAE Annual Meeting Events Features Technology ASAE 2020

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[Guest Post] Design Thinking for Virtual Content Strategy


The following blog post was written by Molly Marsh, CMP, Director of Education and Engagement Design, at AMR Management Services , a full-service association management company that provides association management services to organizations of all sizes. The power and benefit of design thinking to support better outcomes for associations and their events was evident long before the COVID-19 crisis.

The Effects of COVID-19 on Associations: Read the full series

Association Success

Editor’s Note: This is the final part in a five-part industry assessment on the effects of COVID-19 on associations. Make sure you read each part here: . How values became more valued. Why failing matters more than ever. The race to go virtual. How engagement flourished.

Game On: Navigating the Return of Sports in America with Michael Lewis, Billy Beane, and Daryl Morey


Learning from the Masters of the Game.

Need Remote Learning NOW? Get Online Quickly & Easily With This Can’t-Miss Guide

Remote learning is becoming more important than ever. Whether you’re scrambling to get your eLearning launched, or need to upgrade to meet increased demand, this guide will eliminate the guesswork so you can find your perfect LMS!

Event Sponsorships Part Two: Research, Learn, and Teach – Association Hustle Podcast Episode 244

Moery Company

The next steps, after creating strategy and expectations for your virtual event sponsorship program, are to design the program. You can do so by researching, learning as much as possible about your chosen platform, and then teaching your sponsors so that they can get the most out of their experience.

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Targeted Impact: Episode 5 Recap with Rich Vallaster

Wild Apricot

We sat down with events expert Rich Vallaster to answer your most pressing questions about virtual events and trade shows. Here are the answers to the most common questions we received


10-Minute SEO for Association Websites


Optimizing association websites for search engines can seem daunting, so just start somewhere. The association SEO process can be as basic or complex as you choose to make it. You don’t have to “go back” and fix things or reinvent the wheel. What Is It?

7 Content Types to Consider in Your Organization’s Next Newsletter


The key to an engaging newsletter is to keep the content fresh. Of course, value is of utmost importance, but when you can, try playing around with the types of content you include month-to-month (or week-to-week). The more you switch it up, the more interested readers will be!

How to Avoid Fundraising’s Quiet Killer: Donor Attrition

Speaker: Jay Wilkinson, CEO & Founder, Firespring

It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.

8 ways to generate fresh content ideas for your association’s blog

Association Success

As someone who oversees blog content creation in my full-time job and freelance writes on the side, I know from experience that once you hit a bad patch of writer’s block, it can be really tough to brainstorm new ideas that feel interesting and fresh.

2020 ASAE Virtual Annual Meeting & Exposition Breaks Event Registration Record


Viva Las … Virtual ? Originally slated to take place in Las Vegas, the 2020 ASAE Annual Meeting had to change plans due to ongoing problems with COVID-19. With little time to switch gears, ASAE pivoted and just wrapped up its first-ever 100% VIRTUAL annual meeting. Was it successful?

How to Build a Virtual Sponsorship Program

Moery Company

We receive multiple requests every day asking for help building a virtual event sponsorship program so I’m going to walk you through the process. First, a little context.

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Complete Guide: How to Create a Fundraiser on Facebook (With Examples)

Wild Apricot

Want to start using Facebook to fundraise? In this article, I will provide an up-to-date overview how to create a fundraiser on Facebook to drive donations to your nonprofit

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

How to Be More Interesting Than a Cell Phone®

Association Adviser

Ever find yourself talking with someone who is draining the life out of the conversation? Are you afraid YOU’RE that person? Or do people tune you out when you’re talking, preferring to check their phone instead?

[Guest Post] Virtual Fundraising Ideas for Nonprofits That Work


The following post was originally published on the GiveCentral blog. As this article gets drafted and published, there continues to be a big cloud of uncertainty that looms above us. Future of fundraising for nonprofits seems bleak, but all is not lost as long as organizations do not give up.

Why engagement should be your association’s primary goal

Association Success

Associations were once at the heart of many professionals’ social lives. Take London’s Royal Society, for instance. Founded in 1660, the Royal Society published many of the world’s most crucial scientific papers in its signature peer-reviewed journal.