March, 2019

Bessette Joins the Big Red “M”

Moery Company

The Moery Company is pleased to announce the recent hire of Jackie Bessette as our new Business Development Manager.

4 Tips for Generating More Non-Dues Revenue from Advertising

Higher Logic

If you’re from the Midwest, you probably know someone who loves pickling anything and everything. (Or Or maybe you’re that person?). The picklers I know are all about pickling – from eggs to cukes to fruits.

Association Brain Food Weekly: 3.1.19

Reid All About it

The weekly list of free educational events and resources for the association community… I’m a Squiggle, what are you?

LMS 152

Members Hire Tomorrow’s Associations

Potomac Core

Breaking. Members Hire Tomorrow’s Associations because they have no other choice. Global uncertainty and technological advances are forcing Members to make more informed decisions on how to spend their precious time and money.

DC 149

Partnership v. Membership: Untangling the Knot

Spark Consulting

I’m excited to announce a new blog series I’ll be writing with Lewis Flax , the founder of Flax Associates , a consulting firm that helps nonprofits support their objectives through establishing mutually beneficial partnerships with corporations.

Engineering for Eighth Graders

Eric Lanke

My association sponsors an outreach and education program for eighth graders.

More Trending

Your 5-Step Guide to a Streamlined Member Communications Schedule

Higher Logic

Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails.

Association Brain Food Weekly: 3.8.19

Reid All About it

The weekly list of free educational events and resources for the association community… Don’t keep your association’s technical savvy and systems all to yourself.

LMS 141

Coming soon: A behind the scenes look at small staff associations

YourMembership Blog

What are small-staff associations thinking about their organization and their membership these days? Are they preparing for and handling growth? What are their top priorities?

Survey 130

Membership Q&A: When Should I Ask Them to Join?

Spark Consulting

What is the ideal time to ask a prospect to join? This is actually two questions: When in the cycle of relationship should I invite a prospect to join? When in the cycle of the year should I invite a prospect to join? Relationship. The glib answer is: “When she’s ready to say yes.” ” Hopefully, the follow up question has already occurred to you: “How do I know when that is?”

Looking Back From a Feeling of Triumph

Eric Lanke

My daughter plays the piano and the violin.

Is Your Association in Need of Membership Sales Professionals?

Moery Company

Associations are getting serious about business development right now. I’ve been working in association sales for the better part of 20 years and have begun to see a few things happening.

4 Steps to Create Your Omnichannel Engagement Strategy

Higher Logic

Most people like being “regulars.” When you walk into your favorite coffee shop, and the barista greets you warmly, starts preparing the usual for you, and asks how your daughter’s big soccer tournament went, doesn’t it make you feel good?

Association Brain Food Weekly: 3.15.19

Reid All About it

The weekly list of free educational events and resources for the association community… Back in my restaurant general manager days, I went through a serious bout of burnout.

Denver 130

Sneak peek: Benchmark report on small-staff associations

YourMembership Blog

Associations with small staffs face big challenges. They must attract and engage new members and plan for their organization’s future. But what are their top priorities? Are they expecting growth? How are they preparing for the future? Community Brands set out to answer these and other questions in a recent survey of small staff (10. The post Sneak peek: Benchmark report on small-staff associations appeared first on YourMembership.

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Does Your Employee Survey Measure Symptoms or Causes?

Jamie Notter

By now you should be aware that I’m kind of outraged that collectively we’ve spent billions of dollars on engagement surveys over the last several years, yet we haven’t improved our engagement scores. I think the metrics are a big piece of the problem.

Survey 158

Staying Ahead of Your Members

Eric Lanke

There's an old saying among association executives. To be successful, you need to stay ahead of your members. but not too far.

Course 130

Why “Association Hustle” is Your Best Resource for 2019 – Moery Webinar

Moery Company

Does your organization need an innovative approach to membership growth, sponsorship sales, communications, or your advocacy and public affairs efforts? If so, then Association Hustle is your very best resource to help strengthen those aspects of your organization.

How to Solicit Corporate Sponsorships The Right Way

Wild Apricot Blog

Soliciting corporate sponsorships doesn't have to be hard. Here are 3 simple steps to help you secure more sponsors

How To 155

Do You Train Your Board Member’s and Committee Chairs?

Association Leaders

Boards of Directors Members and Committee Chairs are key leaders who determine whether an association is successful or not. What does that mean? It’s simple – associations whose directors and committee chairs are not focused on the organization’s strategic plan, are not consensus builders, and don’t know how to run effective meetings cause their association’s to fail – or at least stagnate.

4 signs your association has outgrown spreadsheets for managing member data

YourMembership Blog

Is your association still using spreadsheets to manage member data? It’s fairly common for smaller associations to start out using spreadsheets to track new memberships, member renewal dates, event sign-ups, etc. But spreadsheets can only take you so far. As your organization grows and evolves, you need member management tools that can keep up. The post 4 signs your association has outgrown spreadsheets for managing member data appeared first on YourMembership.

Tools 100

Here’s Why Core Values Don’t Work

Jamie Notter

In my keynotes, I frequently poke fun at Core Values. I ask everyone in the audience who has “integrity” or “honesty” in their company core values to raise their hand, and then I congratulate them on effectively distinguishing themselves from all those companies out there that value “lying” and “deceit.”

#ASAEIdeas19: Go Big by Going Small

Associations Now

Move over, BHAG. According to several speakers on day two of the ASAE Great Ideas Conference, sometimes the best path to innovation is to set aside the big, hairy, audacious goal and go small instead. Your next big idea may be a small one.

JP Moery’s Association Playbook – Episode 180: The Carrot or the Stick in Sales, with Mike Thomas

Moery Company

What’s the very best way to motivate and best position your sales team for success? Host JP Moery welcomes to the show Moery SVP of Sales Mike Thomas to discuss the winning approach employed at the Big Red “M.” Does the carrot or the stick play a role? Listen in to find out.

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3 Reasons You Need to Attend PersoniFest 2019

Wild Apricot Blog

Personifest 2019 is just around the corner, and here are 3 reasons why you should be there


[Guest Post] Building Blocks for Creating an Analytics Strategy


The following blog post was written by Association Analytics , an industry leader in data analysis and management products, services, and training.

One Path to Better Decision-Making

Idea Architects

Once in an NPR interv iew about a budget deal , former sen at or Bill B radley reminded us of the most important rule for debate and decision-making: you have to agree on the principles which the ultimate decision should reflect.

You Don’t Need Happy Employees

Jamie Notter

The biggest reason our efforts to improve employee engagement over the last 20 years have been a horrible failure might surprise you: it’s because we’ve been trying to make people happy. Our collective image of an engaged employee is someone who likes coming to work, someone who smiles a lot, someone who has a positive sentiment about their workplace. They approve of how we do things around here. They like the way their managers treat them.


Survey: A Little Bit of Paid Search Goes a Long Way for SEO

Associations Now

A recent survey finds that paid search can often improve your search engine optimization strategy by helping your organization target its attack.

Survey 100

Building Association Awareness for Your Volunteer Leaders

Moery Company

Istock/Credit:Rawpixel. I’ve recently seen an interesting trend developing, and it’s the growing interest of volunteer leaders in association business.

Nonprofit Tax Compliance: Three Things You Need to Know

Wild Apricot Blog

Learn three things you need to know about nonprofit tax compliance, and how to implement them from a filing expert

How To 102

Bridging the Gap Between the Association and the Members

Smooth The Path

Imagine that your members are on one side of a canyon. This canyon has steep walls, and a raging river with rapids is running through it (maybe even sharks). This metaphorical canyon separates your members from your association.

Does Your Association’s IT Executive Need a Coach?


Are you losing confidence in your association’s IT executive? Perhaps you’re beginning to wonder if you have the right person in the CIO or IT Director role. In professional sports, an owner is quick to replace their head coach when the team isn’t performing.

Trainer’s Notebook: Using Posters To Spark Learning

Beth Kanter's Blog

Photo by Equal Rights Advocates. Before I get to the topic of using posters to make your workshops or meeting more interactive (and fun), I want to wish you a Happy International Women’s Day!