June, 2017

How Switching to a Private Online Community Helped the Association of Professional Dog Trainers (APDT) Double Community Engagement

Higher Logic

The Association of Professional Dog Trainers (APDT) once served its members with a Yahoo Group, but only a few hundred members signed up to participate on the platform. Something wasn’t right.

Why is disengagement happening at associations?

YourMembership Blog

Millennials and generation Y just feel they don’t belong. The year was 2000. The startup that launched in 1998 had outgrown the garage, relocating to a nondescript building in an office park a couple of miles off the highway. Outside that building, on an asphalt parking lot, yellow police tape marked off an area where. The post Why is disengagement happening at associations? appeared first on YourMembership. Membership & Marketing Member Engagement Millennials

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Membership 101: Why Did They Join?

Spark Consulting

My last membership 101 blog post addressed the question: how do I know when it’s time to ask a prospect to join my association? . The answer was: by studying your data.

Sweet Association Social Media & Marketing Jobs – June 21

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

Four Steps to a Better Member Toolkit

Associations Now

Toolkits are a proven way to address member challenges, but not all toolkits are created equal. One expert shares tips for creating toolkits that best meet members’ needs.

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The 22 Features Every Top Nonprofit Website Has

Wild Apricot Blog

Your nonprofit website can make or break your organization. That’s the unfortunate reality these days when so much happens online. To help other nonprofits create websites that bring in massive support, I’ve compiled the 22 features every top nonprofit website has. website nonprofit-website

3 Design Thinking Facilitation Resources for Nonprofits

Beth Kanter's Blog

Almost four years ago, I wrote my experience as a participant n a design-thinking lab to give input on a digital strategy for a philanthropy. The design lab was facilitated by Pete Maher, founder of Luma Institute.

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5 Key Takeaways from ISACA’s Cybersecurity Report

Associations Now

As skills gaps grow and resources shrink, enterprise IT teams feel they may be on shaky ground in the evolving cyberthreat landscape.

Calling All ASAE Allies

Spark Consulting

Guest blog from my Include Is a Verb co-author, Sherry Marts (S*Marts Consulting). A couple of weeks ago there was a fairly lengthy thread in the Executive Management Section on ASAE Collaborate, with the subject line “ ASAE Committees/Sections Feedback ” (member login required). At one point, that conversation turned to talking about gender-based (and other) harassment at ASAE meetings.

The 6 Biggest Business Benefits of Starting a Branded Online Community

Higher Logic

What drove your last business initiative? For most of us, the answer revolves around meeting goals and improving the bottom line. We launched our latest project to be more efficient, increase sales, or improve retention.

Market research for associations leads to better decision-making.

YourMembership Blog

Market research is an asset to your association. But before you appreciate its value, you must first review the role of this data and understand how best to use this information in decision-making which positively affects your member engagement and association growth. Typically, market research for your association is defined as the planning, collection and. The post Market research for associations leads to better decision-making. appeared first on YourMembership.

49 Popular Nonprofit Software Tools That Save Time and Money

Wild Apricot Blog

Like any company, your nonprofit needs software to increase productivity. Here are 49 of the most popular nonprofit software tools perfect for that. technology nonprofit-software

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Hot Association Marcomm Jobs – Week of June 7

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital.

Digital Transformation Stalls Without Strong Leadership

Associations Now

A recent survey spells out challenges that leaders need to overcome to bring about change within their organizations. While technology has the power to reshape processes and drive down costs, many digital transformation strategies lack the C-level support needed to succeed.

Association Brain Food Weekly: 6.2.17

Reid All About it

Your weekly list of free webinars and events for the association community… Countdown time to AMS Fest!! I’m looking forward to spending a few days next week talking and thinking about association technology. Ah, the geeky pleasures of life.

3 Features to Look for in an Online Community App [Research]

Higher Logic

We’ve heard about the importance of mobile for years. Everything needs to look just as good on a smartphone as a laptop, whether you use responsive design or an app. But which is better? An app or responsive design ?

Here comes Google for Jobs.

YourMembership Blog

Google CEO Sundar Pichai recently announced at Google I/O 2017 the emergence of Google for Jobs, the internet tech company’s latest initiative designed to connect job seekers and employers. What does this mean to you and your career website? Above all, know YourMembership has got you covered. We’ve been in ongoing talks with Google’s head. The post Here comes Google for Jobs. appeared first on YourMembership. Career Solutions Job Board Software

4 Key Ways For Board Members To Lead Fundraising

Wild Apricot Blog

Fundraising success at many nonprofits largely depends on the involvement of board members. In this post, world renowned fundraising expert Larry Johnson reveals the four key ways for board members to lead fundraising. Larry-Johnson philanthropy board-members fundraise Fundraising

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Nonprofits in the Autonomous World: Will the Bots Take Over?

Beth Kanter's Blog

Click to Check Out Beth Bot. What is the “autonomous world?” As Jeremiah Owyang , founder of Crowd Companies , describes it as drones, robots, chat bots, and AI. He should know, having tracked and observed the disruption caused by online technology over the past decade.

Wednesday Buzz: Connecting with Millennials on Social Media

Associations Now

How to use the latest Facebook and Instagram features to reach and engage with millennials online. Also: Tips for delivering a perfect pep talk. Social media platforms introduce and update features seemingly almost daily.

7 Learning Styles to Incorporate at Your Next Conference

MembersClick

We all know that running a conference takes a lot of time, money, and energy. But running your conference so that you’ll get maximum engagement is a whole other level. So, what’s the trick? You need to remember to tailor your conference so it’s not a “one-size-fits-all” for your attendees!

5 Tips for Increasing Donations to Your Nonprofit

Higher Logic

Nonprofits are well-known for their dedication to making a positive impact in their field. The largest and most successful have been around for a long time, like the National Audubon Society, or have a mission and brand that is large and easily recognized, like Ronald McDonald House Charities.

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Google for Jobs is officially here.

YourMembership Blog

On June 20, Google launched the widely anticipated Google for Jobs throughout the United States. The program, which was highlighted by Google CEO Sundar Pichai last month at the Google I/O conference, is a new initiative designed to connect job seekers and employers, perhaps bringing far-reaching implications for the recruitment advertising industry. If you search. The post Google for Jobs is officially here. appeared first on YourMembership. Career Solutions Career Development Google

4 Ways to Use a Google Ad Grant to Drive Meaningful Results for Your Organization

Wild Apricot Blog

This is a guest post by Jamie Finney, Brand and Product Development Lead at LeadPup An animal disease research organization I know started a Google Ads campaign with the hope of increasing donations to support a groundbreaking research project. Unfortunately

Boomer Bootcamp!

SocialFish

Message for SocialFish readers from my friend Shira Harrington – please share if you know anyone who might be interested!

Better Connected: Engaging Virtual Meeting Attendees

Associations Now

Groups that host hybrid conferences don’t want their virtual attendees to feel left out. That’s why many are turning to staff, volunteers, and other experts to make sure the virtual audience feels just as connected as those onsite.

The New Member Engagement Rule of Three

GrowthZone

A Guest Blog by Amanda Kaiser. There is a short window of opportunity to engage new members. If we do not reach them while the window is open, it snaps shut, forever. Most new members join with high hopes.

Three Top Takeaways from the 2017 State of Community Management Report

Higher Logic

How does your community stack up against all the rest? Are your ‘best practices’ really the best?

Association event personas 101.

YourMembership Blog

One-size-fits-all may work for hats, but it won’t work for events. Your attendees expect event content—and its marketing—to address their specific needs and challenges. They won’t take the time to sift through generalized marketing to find what they’re after, and they will likely skip your association event entirely if it doesn’t resonate. So, how do. The post Association event personas 101. appeared first on YourMembership. Membership & Marketing Personas

24 Things I Wish I Knew Before Entering the Nonprofit World

Wild Apricot Blog

I asked Shawna, and a dozen other seasoned nonprofit pros what they wish they knew before signing on to work for a nonprofit. Here are the 22 things that they hammered home. working-at-a-nonprofit

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Association Brain Food Weekly: 6.16.17

Reid All About it

Your weekly list of free webinars and events for the association community… If your association plans to get a new association management system (AMS) in the next few years, or you want to learn more about AMS selection and implementation, or you just have an abnormal interest (hello!)

A Path for Gender Parity in the C-Suite

Associations Now

Men and women are equally qualified to lead, but what’s going on when nearly all new corporate leaders are men? A recent informal study suggests a path to parity. Talking about differences between men and women leaders is a tricky business.

How Much Is Nonprofit Workplace Stress Self-Inflicted?

Beth Kanter's Blog

Last week I facilitated a workshop on the Happy Healthy Nonprofit: Linking Nonprofit High Performance to Wellbeing in Santa Cruz hosted by the Community Foundation of Santa Cruz County. Part of the workshop includes an assessment and reflection about the causes of stress in the nonprofit workplace.

How Small-Staff Associations Can Get People to Come Back to their Websites (Without Extra Work)

Higher Logic

Do more with less. That’s what associations and nonprofits are often tasked with, especially when a small staff is doing website work on top of events, benefit programs, and membership management.