May, 2019

What’s the Impact of M&A on Your Association?

Moery Company

Istock/Credit: natasaadzic. Currently, we see mergers and acquisitions on the rise in the industry. Companies are buying each other and, often large companies buy each other as well. What happens at the association?

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Association Brain Food Weekly: 5.3.19

Reid All About it

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix.

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Partnership v. Membership: Is There a Membership Role for Suppliers?

Spark Consulting

In my previous post in this series, I concluded with the question: What role, if any, does supplier membership play in this ecosystem?

The Member Journey Has Changed: Are You Changing With It?

Higher Logic

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Technology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

How to Write a Sponsorship Letter (+ 2 Templates)

Wild Apricot

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started

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I Want the Right Pageviews

Eric Lanke

This week's blog post is partly inspired by this post on Seth Godin's blog. In it, he makes the case that the idea of "reach" is overrated. Why do you care if you can, for more money, reach more people? Why wouldn’t it make more sense to reach the right people instead? I agree entirely.

More Trending

Association Brain Food Weekly: 5.24.19

Reid All About it

The weekly list of free educational events and resources for the association community… Billhighway asks, “ Do your chapter awards spark joy? ”

Influence Across America

Spark Consulting

Thanks to the generosity of my friend and colleague Ed Barks , I had the opportunity to attend Influence Across America: The Rise of State and Local Power and the Impact of Digital Media , a National Digital Roundtable panel event at the Newseum earlier this week.

Onboarding for Retention: How to Engage New Members for the Long-Term

Higher Logic

Onboarding new members is a critical step for associations, and often one that is missed or under-emphasized. That first year of membership has a big influence on whether that member will renew with you.

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7 Proven Ways to Increase Member Retention Right Now

Wild Apricot

Here are 7 proven ways to increase Member Retention. Expert Advice, Real life examples, research, and more. By the end, you'll have the blueprints to create a solid strategy to start increasing member retention at your organization right away

Are Site Visits an Art or a Science?

Eric Lanke

This past week I was on the road again -- this time siting a couple of properties for a future Board strategy retreat. My current association takes the word "retreat" pretty seriously.

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How to Set Realistic Member Acquisition Goals

Moery Company

IStock/Credit: SZepy. First of all, don’t leave member acquisition decisions to your board or the membership committee. Trust me. Here’s what can happen….

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Association Brain Food Weekly: 5.17.19

Reid All About it

The weekly list of free educational events and resources for the association community… Superstition Mountains Wilderness, AZ. Colleges isn’t the only path to success these days.

What Should We Do to Get Ready for Blockchain?

Spark Consulting

One of the key elements of blockchain networks is the network. This technology is a system-level technology. What that means is that its true power lies in the network effect, in the system.

3 Benefits of a Customer Advisory Board for Your Software Company

Higher Logic

Do you have a Customer Advisory Board (CAB) or customer advisory council? A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

Crowdfunding for Nonprofits: How to Succeed + 5 Platforms You Can Use

Wild Apricot

Crowdfunding for nonprofits might seem intimidating, but many organizations are using it to great success. In this post, I break down the steps your organization needs to take to succeed as well as reviewing 5 common crowdfunding platforms

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Do Volunteer Association Leaders Lead Balanced Lives?

Association Leaders

Being a volunteer association leader can be very rewarding both professionally and personally. At the same time, it can be one of the most challenging undertakings for a leader. Let’s face it – people who choose to lead are typically the busiest people we know. There is an old adage, “If you want to get something done, give it to someone that doesn’t have time to do it”. That adage seems to often hold true. It defies logic though doesn’t it?

JP Moery’s Association Playbook – Episode 191: How Can We Smooth it for Our Member Prospects?

Moery Company

We know associations want to grow – but all too often Host JP Moery sees big barriers to that growth. Our membership applications are overly complicated, and the dues levels are antiquated and difficult for the prospect to figure out.

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Association Brain Food Weekly: 5.10.19

Reid All About it

The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift.

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How Will Blockchain Affect My Members?

Spark Consulting

As you may recall from my previous post on my new whitepaper, Blockchain for Associations: Separating the Hype from the Promise , my co-author Shelly Alcorn and I think that this is the REAL question association execs need to be asking ourselves right now.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. What to open? What to ignore? It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6

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Let Your Members Determine Email Frequency

YourMembership Blog

Email tops the list of easiest communication channels to consume, most likely to keep members engaged, and most powerful storytelling. The question is, are you using email in a manner that your members desire? According to the Community Brands Member Loyalty study, email tops the list of easiest communication channels to consume, most likely to. The post Let Your Members Determine Email Frequency appeared first on YourMembership.

9 Ways to Improve Your Organization's Member Experience

Wild Apricot

Wondering how to keep your members around forever? Here are 9 ways you can improve their member experience of your organization and engage your members more than ever

JP Moery’s Association Playbook – Episode 189: What Value Are You Providing Through Social Media?

Moery Company

“I’ve talked a good deal about social media and how these platforms better enable you to communicate with members and prospects – and I still have plenty to say on the subject,” shares Host JP Moery.

Up Your Name Badge Game

Associations Now

Name badges are a staple of association conferences. Three elements to keep in mind when designing your next attendee badge. Do you remember the first time you wore a name badge? I don’t. But I was reminded a few months back when I was going through some boxes at my parents’ house.

Are Association Management Companies (AMCs) Jacks of All Trades or Masters of O-N-E?

Association Leaders

Remember the phrase “Jack of all trades and Master of none”? Some people think of Association Management Companies (AMCs) as just that – Jack’s of all trades but masters of none. That perception is simply not true. AMCs are Masters of One, not Jacks of All. In fact, the opposite is quite true. Association’s that hire their own employees as staff (especially small to mid-sized associations) tend to ask their employees to be more “generalists” in association management than “specialists”.

6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that.

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Six tips for a successful membership drive

YourMembership Blog

Members are the lifeblood of associations – they help your organization fulfill your mission, not to mention, small staff associations report nearly half of their revenue comes from membership dues. Memberships propel your organization forward, so it’s no surprise that increasing membership is a top goal for many associations. Community Brands survey of small-staff associations. The post Six tips for a successful membership drive appeared first on YourMembership. Membership & Marketing

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Easy Members Only Website: Wild Apricot #1 Ranked Membership Software

Wild Apricot

If you'd like an easy way to create a Members Only Website, use Wild Apricot. Wild Apricot is the #1 rated Membership Management Software, plus you can get a free 30-day trial

JP Moery’s Association Playbook – Episode 190: The Secret to Creating a Strong Value Prop

Moery Company

How well can your association articulate your value proposition? Defining member value and what differentiates you from other organizations in your industry is often a challenge – and, it can’t be developed by a group on K Street.

How Leaders Can Help Employees With Stress Management

Associations Now

Employees feeling on-the-job stress might struggle without a little help and guidance. Where can leaders step in? Some stress-management techniques for managers to keep in mind. Sure, work stress is a fact of life, and it may be unavoidable when there’s a tough-to-digest project or a staffing crunch.

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Do Destiny and Management Mix?

Jamie Notter

I was in Dallas this week speaking at an internal meeting at a large corporation. The session was on “Employee Engagement in the Real World,” and during the session I was talking about how Maddie and I define “deep success.”.

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8 Reasons Your Customer Support Improves with an Online Community

Higher Logic

In today's global economy, you're no longer competing with just the businesses in your town. You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more.

Xperience 2019 Registration Is Now Open!

YourMembership Blog

Ready for something innovative, insightful, and inspirational? We’ve got just the thing! Xperience 2019, the preeminent technology show for association, nonprofit, and K-12 school leaders! Created by Community Brands, the immersive digital experience is packed with new product announcements, user training, inspirational keynotes, research, education, a bustling expo hall, and valuable networking opportunities. Last year, The post Xperience 2019 Registration Is Now Open!