2017

Membership 101: What IS “Engagement,” Anyway?

Spark Consulting

Association membership professionals, particularly in the last several years, talk about engagement A LOT. We want our members to be more engaged. We want to measure engagement. We want to score engagement. We want to reward engagement.

5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Whether they’re in your office or working remotely, your association probably has volunteers contributing to projects every day.

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The 2017 Community Management List (What's In & What's Out)

Socious

I wonder what is was that convinced the last person using dancing palm trees on their website to stop in the late 90s or early 2000s. Was is feedback from their market, a grouchy boss’s comments, or an epic marketing fail?

Energizing Member Engagement

Potomac Core

Driving Sustainable Industry Growth Helps Trade Associations Energize Member Engagement . With global economic uncertainty dominating most conversations, we’re learning that Trade Associations who drive sustainable industry growth are helping their organizations by energizing member engagement.

3 ways to share career center jobs with your members.

YourMembership Blog

People become members of associations for many reasons. Professional development is one of them. One way you can help your members with their professional growth is to put jobs in front of them which may help them further their careers. Doing so will encourage more participation on your job boards and help your members locate. The post 3 ways to share career center jobs with your members. appeared first on YourMembership. Career Solutions Job Board Software Career Development

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Boards and Annual Conference Venues

Eric Lanke

I've had two recent experiences that have made me think critically about an association board's role in selecting venues for their association's annual conference.

How to Start a Nonprofit the Right Way and Get Your First Paying Members

Wild Apricot Blog

New nonprofits face more challenges than ever before, because of how the internet and emerging technologies are changing the ways in which people interact with organizations. In this comprehensive guide, I show you how to start a nonprofit the right way and get your first paying members.

Nonprofit Technology Conference Session Hot Picks! #18NTC

SocialFish

Are you going to the 2018 Nonprofit Technology Conference (#18ntc)? You may have heard that session voting is open. Here’s a quick roundup of some great sessions – please vote for these if you love them as much as I do! How did I choose them, you ask?

Happy Fabulous Five, Spark!

Spark Consulting

Today marks five years since I launched Spark Consulting. As I look back on the past five years, I have much to be grateful for. Leading that list is all the people who’ve contributed to the success of this Big Hairy Audacious Goal. First, I have to thank all my wonderful clients.

Higher Logic Acquires Socious: Building Better Communities Together

Higher Logic

We’ve been busy here at Higher Logic - last September we announced our spot as a Leader in the inaugural IDC MarketScape : Worldwide Online Communities 2016 Vendor Assessment, as well as our new investment and partnership with JMI Equity.

3 Ways to Engage More Association Members in Your Online Community

Socious

Have you ever looked at an optical illusion like the one above? (If If not, you have now.) In this example, the first thing that most people see is a white vase. However, upon closer inspection of the black areas, you notice two faces nose-to-nose.

How to Use Data to Boost Attendee and Exhibitor ROI

Associations Now

During last month’s Transform USA event, speakers shared tips on how to use data to increase ROI for their attendees and exhibitors. Here are two ideas for associations to keep in mind. About two weeks ago I had the opportunity to attend the inaugural Transform USA event here in DC.

5 reasons everyone at your association needs to go to #Xperience17.

YourMembership Blog

#leadership #inspiration #learning #innovation #technology – all in one place. As an association leader, you have a great case for going to Xperience 2017. It’s a chance to grow your skills in leadership.

The Lesson of Llandudno

Association Management

I went to the beach last week. That’s nothing new for me—I surf year-round in New Hampshire, sometimes trudging through snow to get to the beach. This beach was a bit farther away from my usual surf spot.

A Few More Tips for Nonprofit Professionals To Avoid Getting Overwhelmed

Beth Kanter's Blog

Flickr Photo by Real Blades, Creative Common License. This year, I was really looking forward to taking a holiday break and not feel stressed about deadlines, tasks, or the never ending parade of meeting requests and emails. I’m overwhelmed getting back into the daily grind, how about you?

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Showing #VolunteerLove, Driving Member Engagement

Mariner

Showing #VolunteerLove is a winning strategy for driving member engagement. Because volunteering is the stickiest type of member engagement. We need to get beyond rewards and recognition to show. VolunteerLove.

Association Brain Food Weekly: 3.17.17

Reid All About it

Wine comes in at the mouth. And love comes in at the eye; That’s all we shall know for truth. Before we grow old and die. I lift the glass to my mouth, I look at you, and I sigh. Happy St. Patrick’s Day. That lovely poem is A Drinking Song by W.B. Yeats, one of my favorite poets.

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29 of the Best Nonprofit Event Management Software Tools

Wild Apricot Blog

If you’re looking to raise more money and make managing your events easier, here’s a list of 29 event management software tools that can help you out. It’s my hope that you browse the list and discover one or two new tools that are perfectly suited for your organization’s needs.

How to Generate Association Revenue Through Grants – It’s Easier Than You Think

SocialFish

By Amy Gitchell, GrowthZone AMS. “We We need to do more fundraising and generate more revenue.”. It’s a familiar refrain of organizations of all types and sizes. A commonly overlooked solution to the challenge is to seek funds for specific programs and projects by applying for grants.

Launching: Membership 101 Series

Spark Consulting

I’ve had several clients hire me recently to do webinars/presentations on basic concepts in membership. It occurred to me that other people might want this information, too.

Improve Your Customer Retention Program with an Online Community

Higher Logic

Many people ask how online communities can bring in new customers. It’s important, but communities aren’t just about growing your customer base. Part of a community’s value comes from something else - retaining existing customers.

4 Stages of a Learning Business

Web Courseworks Associations

OrgCommunity and Web Courseworks are excited to present the closing webinar of the Spring eLearning Thought Leaders series, The Learning Business Maturity Model , featuring Jeff Cobb and Celisa Steele of Tagoras.

Email Marketing Trends: What’s Hot in 2017

Associations Now

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. But the ground is still messy. Read on for some suggestions on to improve your email production workflow.

5 benefits of video-based learning.

YourMembership Blog

Easily delivered through a learning management system, video is the most engaging way to hold your association members’ and learners’ attention. Video-based learning is a widely-accepted e-learning trend, and it’s gaining momentum.

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Musings from the RSA Conference

Association Management

RSA Conference is this week in San Francisco. This event is like the annual prom for the security industry—part conference, part trade show, part “place to be.”

How To Get More Online Donations With Content Marketing

NonProfit University Blog

It’s no secret that content is king when it comes to engaging and delighting donors and members alike. But did you know content can also be used to target donor intent keywords that increase revenues to your organization?

15th Anniversary Thank You!

Mariner

It started on a dare. Could we – a married couple with three sons to raise – open a business to create a new option for small, chapter based membership organizations and succeed? Heck why not? In January 2002, Peter and I opened the doors of Mariner Management.

Association Brain Food Weekly: 2.17.17

Reid All About it

A month ago, I shared an article about morning routines and mentioned making changes to my own. I’m happy to report my mornings are more productive now – and I haven’t suffered. The biggest change is not going on the web until around noon. Seems so obvious in hindsight.

How Small Nonprofits Generate Thousands With Peer-to-Peer Fundraising

Wild Apricot Blog

If you were told to raise $5,000 by the end of the month, could you do it? There are seven key strategies that will help make your next peer-to-peer fundraiser the best success. Fundraising peer-to-peer

The Great AMS Shakeup and what to do about it

SocialFish

With the current shakeup in the association technology space with the merger of Abila, YourMembership and Aptify , association executives are left to wonder what will happen to services and products–not to mention their long-term relationships with their existing AMS partners–as a result.

How to Be a Better Boss

Spark Consulting

A good friend of mine recently returned to the 9-to-5 office world after several years of freelancing while her kids were small, and she asked me if I had any advice about being a better boss, since she’s managing a team for the first time in several years.

4 Ways to Use Your Online Customer Community to Increase Upsell and Cross-Sell Revenue

Higher Logic

Did you know that 80 percent of your future revenue will come from only 20 percent of your current customers ? This highlights just how important your existing customers are to growing your business.

4 Association Disruption Strategies

Potomac Core

The 2017 PWC 20th annual CEO Survey , fourth quarter domestic GDP numbers and the 2017 Conference Board Global forecast of 2.3% economic growth show just how challenging business conditions are for business decision makers.

Make Engagement More Fun With Digital Badges

Associations Now

Digital badges and ribbons put a twist on a traditional form of member recognition to incentivize small acts of engagement. Associations and their members are sharing them across community and social networks, adding an element of competition that spurs involvement.