YourMembership Blog

FEBRUARY 16, 2018

Your members’ needs and expectations are always changing. Are you doing all you can to give them a stellar experience? What better way to find out than to walk a (virtual) mile in their shoes? Creating member journey maps is an effective way to see your members’ experience from their point of view. Journey maps. The post Walk a mile in your members’ shoes to identify areas for improvement. appeared first on YourMembership. Membership & Marketing Member Engagement Member Retention

Member Experience 259

Member Experience Member Engagement Marketing 259

Higher Logic

JANUARY 4, 2018

Purchasing new technology is a big undertaking. There are so many platforms on the market, how do you wade through your choices to find just one that fits your association? You need to choose carefully: find a vendor that will support you and software that makes employees’ jobs easier.

Technology 253

Technology Software Newsletter Team 253

Eric Lanke

JANUARY 15, 2018

I attended an educational conference last week and a wonderful thing happened to me there. I got a new idea. I don't know yet if it's a good idea or a bad idea. Maybe you can tell me. But that's not the point.

Conference 202

Conference Price Education Examples 202

Web Courseworks Associations

JANUARY 17, 2018

Date: March 27th, 2018. Register Here. In this session, Filament Games CEO Dan White will discuss the potential of Virtual Reality (VR) to facilitate interactive, inquiry-based learning.

Education 194

Education Technology Strategy Industry 194

Potomac Core

MAY 3, 2018

Members Hire Bold Strategies. Part of that boldness is how much their Industry Trade Association Strategic Plan reflects the challenges and business outcomes that members care most about.

Strategy 161

Strategy DC Arizona Industry 161

Wild Apricot Blog

MARCH 13, 2018

Here are the 10 best social media tools for nonprofits to save time (and money) scheduling, managing, and optimizing their social networks. social media

Social Media 203

Social Media Tools 203

Jamie Notter

JANUARY 26, 2018

I see a lot written these days about this mysterious new generation that follows the Millennials, often called Generation Z. Yes, just when you thought you had figured out the “kids these days,” now you have to start all over again with a whole new generation! Or do you?

millennials 207

millennials eBook Analysis Survey 207

World Class Boards

APRIL 25, 2018

Strategic planning is a standard exercise at many, if not most, associations/nonprofit organizations. So much so that many smart people mindlessly use it as a prescription for all organizational ills: “Having problems, eh? Do you have a strategic plan?

Committee 130

Committee Leadership Project Tools 130

YourMembership Blog

MARCH 22, 2018

When working to build a learning program that’s unlike anything offered elsewhere, it’s imperative for association professionals to have a good grasp on generational shifts and new technology, as well as the ability to embrace change. As part of this endeavor, key trends should be evaluated to determine what value they bring to a specific. The post Digital badging: A win-win for associations and their learners. appeared first on YourMembership.

Technology 177

Technology Strategy 177

Higher Logic

MARCH 6, 2018

An online community is a tool. It’s designed to help members get involved, make connections, and develop relationships with their peers and organizations. Community professionals know that and are engaged in keeping the community active and getting other staff members involved.

How To 232

How To eBook Software Library 232

Eric Lanke

FEBRUARY 19, 2018

This week I reviewed the free e-book, Fueling Exceptional New Member Experiences , from Amanda Kaiser at Kaiser Insights and the Smooth the Path blog. My favorite part was the section that talked about the importance of making a positive first impression with new members.

Member Engagement 169

Member Engagement Review Member Experience Conference 169

Web Courseworks Associations

MAY 15, 2018

Do you currently manage an eLearning department at an association? Are your education programs bringing in value for the organization and for your members? Or do you need assistance generating non-dues revenue from your education offerings?

Revenue 141

Revenue Learning Management System Content Certificate 141

Potomac Core

FEBRUARY 28, 2018

Members hire Customized Advocacy because they have no choice. They face turmoil driven by ever increasing new technologies , evolving consumer preferences , and political polarization.

DC 157

DC California Industry Analysis 157

Reid All About it

JANUARY 19, 2018

The weekly list of free educational events for the association community… It’s that time of year again. Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey.

LMS 153

LMS eBook Price Technology 153

SocialFish

JANUARY 17, 2018

Have your social media accounts been driving massive exposure to your brand? I imagine most of us would agree that we’d like to see our social media channels perform better than they are now. Let’s up our social media game this year! Here are a few ideas: 1.

Social Media 140

Social Media Tools Survey Maine 140

Spark Consulting

MARCH 9, 2018

It’s a trick question! You should reward both. . Associations generally do a good job rewarding novelty. The new member gets the special rate. The first time attendee gets the unique badge ribbon and the exclusive reception with the board of directors and committee chairs.

Discount 143

Discount Recruiting Recruitment Committee 143

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. Acknowledging a challenge is the first step to finding a solution. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges.

Charlotte 128

Charlotte Indiana millennials Content 128

Jamie Notter

JANUARY 30, 2018

I’m not in the digital transformation business, though I know many consultants and client organizations who are in the middle of it. And Maddie, of course, is a digital strategist, so I’ve got an inside track to someone who knows the business and has done the work.

Project 192

Project Course Process Organization 192

World Class Boards

APRIL 19, 2018

Challenges in board/staff relationship generally arise from three types of board engagement: disengaged, over-engaged, or engaged in the wrong way. Let’s look at each area, then explore key strategies for overcoming the challenges presented. Disengaged.

Committee 130

Committee Strategy Leadership Organization 130

YourMembership Blog

JANUARY 22, 2018

Membership recruitment is a never-ending project. Every year, members leave your association—they retire, change jobs or professions, go out of business, lose their professional development budget, or just vanish for unknown reasons. As members go out the back door, you must keep new ones coming in the front. What strategies will guide your plan for. The post 5 ignored methods to grow association membership. appeared first on YourMembership.

Project 144

Project Recruiting Recruitment Strategy 144

Higher Logic

FEBRUARY 20, 2018

We know the value of trade associations – they play a vital role in social and economic dialogue. They bring competing organizations together to protect and promote entire industries, products, services, and workforces.

How To 195

How To Industry Guidelines Technology 195

Eric Lanke

MAY 14, 2018

Kudos to Amanda Kaiser and her Smooth the Path blog for her post, " Our Point of View is Not Our Members’ Point of View." In it, she reminds all of us association staff that what we think about the value of our membership benefits is often not what our members think of it.

Conference 130

Conference Member Engagement Team Education 130

Web Courseworks Associations

JANUARY 23, 2018

Don’t you hate when you get out of a conference session feeling all pumped about an idea, but by the time you get back to your workplace you realize that you have no idea how to do the thing you were so excited about? Me too!

Florida 141

Florida Process Review Education 141

GrowthZone

FEBRUARY 22, 2018

Association networking events are critical to increasing member engagement and demonstrating value. Give your members the tools to maximize the time and energy they put into event attendance. Download Business Cards Are Not Your Customers. and share it with your members now.

Resources 124

Resources Member Engagement Tips Tools 124

Reid All About it

JANUARY 12, 2018

The weekly list of free educational events for the association community… Now that holiday feasting and festing is over (sad face), if you’re like me, you’ve recently renewed your commitment to a healthier lifestyle. What throws me off is attending conferences.

eBook 141

eBook DC Washington Marketing 141

SocialFish

FEBRUARY 5, 2018

This post originally appeared on MC Talks. ——-. There are thousands upon thousands of associations out there, but one thing all associations have in common: They all want to grow! Now you may have a growth strategy in place (as part of your association’s strategic plan), but does that growth strategy incorporate social media? If not, you may want to consider adding that in, as social media is typically a fairly cheap and easy way to reach new eyes.

Social Media 123

Social Media Georgia Recruiting Recruitment 123

Spark Consulting

JANUARY 8, 2018

Just about every association I know of is struggling to recruit younger members (aka Millennials). Part of the reason for that is that we’re erecting barriers to entry rather than removing them. What’s required to be considered part of your association’s community?

Minnesota 141

Minnesota Recruiting Recruitment Certificate 141

Association Adviser

MARCH 14, 2018

Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam.

millennials 123

millennials Wisconsin Committee Certificate 123

Jamie Notter

MARCH 28, 2018

I always enjoyed the film Parenthood , from the late 1980s. Steve Martin played a guy who struggled with being the perfect parent (which is, of course, impossible). But there was a scene where Jason Robards, who played Martin’s father in the movie, gave a great speech about how it never ends.

Course 185

Course Leadership 185

World Class Boards

APRIL 11, 2018

I am going out on a limb, as I’m delving into a leadership topic that, outside of religious or spiritually-centered leadership, is generally avoided: namely, love.

Leadership 130

Leadership Examples Organization Resources 130

YourMembership Blog

MARCH 28, 2018

You should already know building a loyal member base takes time and requires the focus of each person of your team on quality and member service. What turns out to be crucial for boosting engagement and loyalty is the raw data you collect about each of your members. There’s one simple secret to boost member. The post One simple secret to boost member engagement. appeared first on YourMembership. Membership & Marketing Member Engagement Member Retention

Member Engagement 136

Member Engagement Team Marketing 136

Higher Logic

FEBRUARY 19, 2018

Is your organization prepared for the Global Data Protection Regulation (GDPR)? This new E.U. legislation goes into effect on May 25, 2018. We recently hosted a webinar to detail what you need to know and how you can prepare*.

How To 189

How To Guidelines Software Certificate 189

Eric Lanke

MAY 7, 2018

I participated in a SURGE Spring 2018 session on co-creation. Don't know what SURGE Spring 2018 is? It's an online, virtual conference put on by Association Success. Sessions were recorded and were broadcast May 2-4, 2018.

Member Engagement 130

Member Engagement Committee Products Innovation 130

Web Courseworks Associations

MARCH 5, 2018

Date: 7/31 at 11:30 CT. Register Here. Our profession requires us to be practicing in alignment with what science tells us about learning and more. What we don’t need is to be continually in the sway of myths, superstitions, and misconceptions about how our brains think, work, and learn.

LMS 130

LMS Examples Industry How To 130