Reviving the Press Release

Wild Apricot

Maybe it's time to revive the press release to help you drive traffic, increase member engagement, and boost search engine rankings. public relations

Writing a Press Release for Associations


The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Key Components of a Press Release: Letterhead (identify that it’s from your organization). For Immediate Release” under the date. A Press Release Should Not: Be longer than 1 page. Use a detailed subject line in your email (not simply “Press Release”).

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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. After all, a one-line title enables a reader to grasp the gist of the release. “It Subscribing to a wire service extends a press release’s reach.

Study: The Press Release Is Not Dead

Associations Now

Despite the glut of information available to almost anyone, many journalists still rely on the press release and PR professionals for story leads. One communications pro shares some tips on crafting an effective release and the art of media pitching. For example, the wire service’s “2014 Media Survey” found a heavy reliance on press releases. When evaluating a press release, the most important information journalists look for is.

How (and why) to Write an Association Press Release


The purpose of a press release is to get attention, make news, and generate publicity. The Basics of Crafting a Press Release: Make it newsworthy; it’s not an ad, it’s a news article. Key Components of a Press Release: Letterhead (identify that it’s from your organization). For Immediate Release” under the date. A Press Release Should Not: Be longer than 1 page. Use a detailed subject line in your email (not simply “Press Release”).

The Complete 2018 Step-by-Step Guide On How To Write A Press Release

Jamie Notter

In order to ensure the maximum effectiveness of your press release, you will want to make sure that they conform to certain generally accepted formatting practices. By following the press release format guide below, you’ll increase the reach and popularity of your company. But first, what is a press release? Whether you are planning on having a startup or you already have a company, here’s a handy guide on how to write a press release.

Add your press release to a blog.

AE on the Verge

If you email or fax your association press release to the media, consider what else you should do with it: 1. and include your blog address in the press release. The tag will likely show up on their own Facebook page, which means their friends, family, business acquaintances, others will enjoy seeing their name/picture (and read your press release too.). Add at least one hashtag to further promote your press release to the intended audience.

Internet Association Hires New Head Lobbyist In California


News Press Releases California California legislature New Hire Sacramento state government affairs

New Survey Shows Americans Want Economy-Wide, Federal Privacy Protections


Washington, DC – Internet Association (IA) today released the results of a national public opinion survey that demonstrate Americans’ strong support for economy-wide, federal privacy protections. News Press Releases federal privacy federal privacy law privacy privacy legislation Survey

Protech Announces SSO Integration with Web Scribble


About Protech Association Answers AMS Integration integrations Job Board Press Release Web ScribbleCOLUMBIA, Md. July 29, 2020 – Protech Associates, Inc. Protech), provider of the first and leading cloud association managemen t solution powered by Microsoft Dynamics 365 , announces a single-sign on (SSO) integration with Web Scribble.

Internet Association Hires New Legal & Policy Counsel


News Press Releases content moderation federal privacy intermediary liability protections legal and policy privacyWashington, DC – Internet Association (IA) announced today that Alexandra McLeod joined the organization as Legal & Policy Counsel where she will focus on issues of data privacy and content moderation. “We

ASAE Calls for More Association-Specific Relief for COVID-19 Impacted Organizations


NEWS 501(c)(3) 501(c)(6) advocacy and Economic Security (CARES) Act asae ASAE Research Foundation Capitol Hill Coronavirus Aid covid-19 Economic Injury Disaster Loan (EIDL) pandemic press release Relief Susan RobertsonWASHINGTON— ASAE applauded Congress for swiftly constructing a $2.2 trillion emergency coronavirus relief package last week, while calling on policymakers to include more association-specific relief in a fourth relief package currently taking shape.

Internet Companies Unveil UK-U.S. Trade White Paper As They Call For ‘Best-In-Class’ Digital Trade Provisions


News Press ReleasesLondon, UK - Internet Association (IA) – the trade association that represents leading global internet companies on public policy – today has unveiled a White Paper detailing the key digital provisions that should be part of any U.S.-UK UK trade agreement. Internet companies have laid out six key digital provisions to create a ‘best-in-class’ digital chapter that ensures the benefits of both digital economies are boosted.

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Internet Association Releases Proposal For Racial Justice And Reform And Reaffirms Commitment To Diversity & Inclusion


Washington, DC - Internet Association (IA) today released racial justice and reform considerations for policymakers as they work to address systemic racism and inequality. The post Internet Association Releases Proposal For Racial Justice And Reform And Reaffirms Commitment To Diversity & Inclusion appeared first on Internet Association. News Press Releases black lives matters diversity Diversity and Inclusion racial justice workforce

IA Calls On Supreme Court To Weigh In On Section 230’s Crucial Role In Content Moderation


News Press Releases CDA 230 como content moderation enigma software v malwarebytes section 230“Online content moderation efforts enabled by Section 230 make the best of the internet possible and help people enjoy safe experiences online.” Jon Berroya, IA Interim President and CEO. Washington, DC — Today, Internet Association (IA) filed an amicus brief in Enigma Software Group USA, LLC v. Malwarebytes, Inc.

Internet Association Launches Website Highlighting the Industry’s COVID-19 Response Efforts


News Press Releases coronavirus covid-19 member efforts membership new websiteWashington, DC – Internet Association (IA) today launched a website highlighting the internet industry’s wide-ranging response to the COVID-19 pandemic and related resources.

New Quarterly IA Research Shows Consumer Preferences For Carsharing For The First Time


Washington, DC — Internet Association today released the Q1 2020 (Q3 2019 data) IA Industry Indicators Report (3I Report), which provides quarterly indicators for the internet sector. News Press Releases 3i 3i quarterly report 3i report"Our newest survey question shows the potential of peer-to-peer to carsharing services. Consumers have only a weak preference for traditional car rentals, indicating a big opportunity for growth." Christopher Hooton, IA Chief Economist.

March Jobs Report Shows Online Jobs Posting Up After Last Month’s Drop, But Still Down By Half Over Last 12 Months


Washington, DC – Internet Association (IA) today released the March IA Industry Indicators: Jobs (3i Jobs) report , which presents monthly insights on the U.S. News Press Releases 3i 3i jobs 3i jobs report 3i report“The March 3i report indicates that online full-time job postings are beginning to increase again following their precipitous drop in January.” Christopher Hooton, IA Chief Economist.

ASAE Reveals 2020 Gold Circle Awards Winners


NEWS asae gold circle awards press releaseWASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. With the cancelation of the 2020 Marketing, Membership & Communications Conference due to COVID-19, ASAE will be taking a new, creative approach to recognize, celebrate and share the work of GCA Awardees.

Thanks For Playing: What I'm Reading

Thanks For Playing

Do you do press releases? skip to main | skip to sidebar. Thanks For Playing. Seeking community in associations since 2008. 11 July 2012. What Im Reading. 10 Skills for the future workforce. Want to reward your readers? How about a cookie ? you know you do) PRSA can help you write better boilerplate (although I’d probably avoid the alliteration thing). Secret to success ? Long view, simplicity, speed. Thats it. Dealing with the pain of innovation.

SilkStart Selected as Finalist for 16th Annual VIATEC Technology Awards


press releaseApril 12th, 2017 (Victoria, BC) – SilkStart, a leading Software-as-a-Service (SaaS) Membership Management Platform, is excited to announce our selection as a finalist for the 16th Annual VIATEC Technology Awards in the category of Technology Company of the Year (1-10 employees). VIATEC (Victoria Innovation, Advanced Technology and Entrepreneurship Council) announced 48 finalists in 12 award categories on April 11th, 2017.

WBT Systems Enhances Social Learning for Professionals with New TopClass LMS Release

WBT Systems

TRAININGPRESSRELEASES.COM ) – With the latest release of the TopClass Learning Management System, WBT Systems expands the social learning capabilities of their comprehensive and flexible learning platform for associations, training organizations and extended enterprise. The post WBT Systems Enhances Social Learning for Professionals with New TopClass LMS Release appeared first on WBT Systems.

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Union Station Turns Red to Support Joplin, Missouri ?Red Tie? event.

KiKi L'Italien's Acronym Soup

Learning from the ‘Netflix Diet.’

YourMembership Blog

The wildly popular internet brand with more than 100 million members in more than 190 countries recently published a press release about its global audience’s viewing habits. Can Netflix viewer data support our education plans? That audience enjoys more than 125 million hours of television shows and movies every single day. What the data shows. The post Learning from the ‘Netflix Diet.’ appeared first on YourMembership. Online Learning Professional Development

Free Non-profit Webinar Round-up for November

Wild Apricot

Topics include mobile marketing; press releases; email marketing; multi-channel fundraising; volunteer job descriptions; grant proposals and much more. This month we've found 22 free non-profit webinars. Fundraising webinar Non-profit social media

Big Data, Acres of Diamonds and more

Wild Apricot

Here are some of the fresh links we've bookmarked on Apricot Jam this week: Big Data Without Defining Success First is a Big Mistake; Finding Your Organization's Acres of Diamonds and 8 Principles for Writing a Nonprofit Press Release. Fundraising Apricot Jam; data

Association Marketing: 4 Ways to Promote Your Professional Association Wins

Association Management

3. Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. For professional associations, this means your story doesn’t have to target the New York Times print edition in order to be press release-ready. Google News will display a press release on Business Wire the same way it does for traditional publications.

Membership Management Software News: and Affiniscape Combine

YourMembership Blog

To learn more about this exciting time, please read our recent press release. Categories: News Tags: affiniscape , associations , membership management software , merger , We’re ushering out 2012 with a bang in this exciting merger, creating the world’s largest and fastest growing provider of web-based membership management software and association management software.

MemberClicks Acquires WebLink, an Association Management Software Company


Read the full press release here.]. We announced some very exciting news yesterday! As you may have heard, MemberClicks acquired WebLink , an association management software company located in Indianapolis. You may have some questions, so we want to provide you with a few answers. Take a look! Association Views

#DropsMic Public Speaking Tips for Association Professionals

AMR Management Services

As association professionals, we all engage in written communication pretty much all day every day, whether it’s writing emails, articles, social media posts, press releases, blogs, white papers

More Venture Capital in the AMS Space

Effective Database

According to the press release, MemberSuite will use the money to “add over 50 team members, with a focus on hiring in sales, marketing, and engineering…” This investment is the latest in a string of private equity and venture capital in the AMS market. The latest announcement of venture capital money investing in an AMS company is MemberSuite. As noted here , Revolution Ventures is investing $11 million in MemberSuite.

Higher Logic Acquires Kavi: Powerful Collaboration for Thriving Communities

Higher Logic

Read more about the acquisition in our press release. 2017 is shaping up to be our best year yet! Last month we announced our acquisition of Socious, bringing the best minds in member engagement together to lead in product innovation and the community industry. Now we can’t wait to introduce the newest member of the Higher Logic community family: we have acquired Kavi, an online collaboration software company.

You’ve Got to Read This: August 23, 2011

Reid All About it

Claire Celsi asks us to: “Challenge yourself never to send another standard press release again.” She wants us to use our skills and creativity instead to get our news in front of reporters, and gives Six Alternatives to Sending a Press Release. If you absolutely must send a press release, I wrote earlier this year about ways to improve a press release’s chances of piquing interest.

Higher Logic Acquires Informz and Real Magnet

Higher Logic

Read more about the acquisition in our press release. We can’t believe how eventful 2017 has been for Higher Logic. We’re so proud of all the hard work our employees, partners, and customers have put in to help make this a banner year. And the news doesn’t stop there - we have acquired Informz and Real Magnet! Informz and Real Magnet are old friends of ours, so we’re beyond excited to officially welcome them into the Higher Logic family.

How to Write a Proclamation for Industry Support


Promote Post the photo on your website and social media as well as distribute a press release. Editor’s note: This article was originally posted on September 7, 2016. It has been updated. Why write a proclamation? Proclamations serve to signal to citizens that an issue matters.

Higher Logic Acquires Socious: Building Better Communities Together

Higher Logic

Read more about the acquisition in our press release. We’ve been busy here at Higher Logic - last September we announced our spot as a Leader in the inaugural IDC MarketScape : Worldwide Online Communities 2016 Vendor Assessment, as well as our new investment and partnership with JMI Equity.

Industry Hiring Managers: Reach & Recruit Only the Best Candidates

YourMembership Blog

Read the press release to learn more. Lean how associations make it easy for you. Niche job boards, recruitment advertising and sponsorship solutions make it easier than ever for associations to bring value to their industry and members. It’s now their mission to provide better services and innovative technologies to help match highly-qualified candidates with the best employers.

Blogging Elsewhere: Winter 2011

Reid All About it

Give New Life to Your Press Release. With the rise of social media, some pundits have declared the press release dead. Others say that’s an extreme view; a good release still plays an important role. However, too many releases deserve the dustbin — poorly crafted, irrelevant and self-serving announcements disguised as press releases. I’ve been a busy blogging bee lately. Here are a few of my posts on other blogs.

You’ve Got to Read This: October 11, 2011

Reid All About it

Standard press releases are often misdirected, irrelevant and boring. Here are some creative alternatives to sending a press release from Claire Celsi at Ragan’s PR Daily. I usually start off my selection of good reads with something to help you save time or be more productive, but nothing wowed me this week. So I wrote my own: Be Productive While Having a Beer (or Two).

3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

Along with a collection of past press releases, consider publishing occasional case studies that share the lessons learned from your organization’s events and campaigns. . Consistently coming up with engaging, relevant ideas is no small feat.