Aaron Wolowiec

SEPTEMBER 2, 2014

According to a 2005 Harvard Business Review article, “Companies typically realize only about 60% of their strategy’s potential value because of defects and breakdowns in planning and execution.”. The resulting gap represents lost opportunities and revenue. Communication breaks down. The Case for Execution. Priorities clash.

Nashville 100

Nashville Analysis Review Communications 100

Idea Architects

DECEMBER 14, 2014

Because that was the approach the Indianapolis Museum of Art (and presumably the PR firm that advises it) opted for in announcing the elimination of free general admission, a practice in place from 1941 to 2005 and 2007-present (according to this article in the Indianapolis Business Journal.

Indianapolis 60

Indianapolis FAQ Press Release Communications 60

Mizz Information

JUNE 29, 2011

Whether it’s social media monitoring, social media management, social CRM, community platforms, social media measurement, the bottom line is that every company seemingly wants a piece of the social media pie. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011?

Social Media 40

Social Media Software Cost System 40

Mizz Information

DECEMBER 14, 2011

Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. Not that people necessarily want to be inundated with even more email, but seriously--this was the total opposite of too much email: barely any email or any other communications.

Social Media 40

Social Media Revenue Discount Newsletter 40

Mizz Information

JUNE 21, 2011

What do you figure the total cost of the crisis management/damage control for each of those fiascos was? From the cost of social media monitoring software to social media staff and/or agency fees to staff time monitoring, compiling, responding, and doing general damage control.were talking a big chunk of change. The answer: 500 pounds.

Class 40

Class Social Media Cost Price 40

Association Adviser

MARCH 17, 2014

All the resources, connections and reach that associations used to have to themselves can now be found at little or no cost by anyone with a web connection. But many of the legacy challenges remain: information overload, communication clutter, attracting and retaining younger members, maintaining their position as their industry’s No.

Texas 60

Texas Video millennials Revenue 60