2008 Member Engagement Recruiting Revenue 
Potomac Core
MARCH 7, 2016
Helping the industry reduce regulatory compliance costs and grow revenues were high priorities. Through a 2008 Member Survey, GCCA Members sought help to identify the legislative and regulatory priorities of its membership. Member Call to Action. Foundation for Disruptive Advocacy Strategies.
YourMembership
FEBRUARY 27, 2014
It is an alarming trend we began to witness following the 2008 recession. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. The side effects of this change are: A loss of traditional revenue generated by membership dues.
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Associations Now
AUGUST 7, 2013
ASAE’s 2008 study The Decision to Volunteer highlighted the power of small, ad hoc volunteer roles for association members. In recruiting microvolunteers, 80 percent of associations use direct staff-to-volunteer recruiment, and 64 percent use volunteer-to-volunteer recruitment. for each of their important segments.
Associations Now
AUGUST 5, 2015
At 13,000 words (not counting 65 footnotes), it is a thorough exploration but well worth the time to read, even for association professionals, as it is jam packed with examples and case studies of various new engagement efforts local stations are experimenting with all over the country, as well as some ideas from other industries. ”).
Membership Marketing
MAY 25, 2012
This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. ► 2008. (82).
Membership Marketing
SEPTEMBER 13, 2011
As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. ► 2008. (82). Membership Recruitment. (4).
Membership Marketing
JULY 22, 2010
Speaking Engagements. Speaking Engagements. Email Usage Up, but Effectiveness Rated Lower for Membership Recruitment. The following chart shows the percentage of associations using email for building awareness with prospective members, getting new members engaged with the organization, and renewing members all increased.
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