Jamie Notter

JULY 18, 2011

Pardon my French, but I would have thought that today, a full six or seven years since the Millennials brought our attention (again) to generational differences (remember the early 90s when Gen X hit the scene?), Humanize and the Millennial Generation. Millennials: Entitled or Risk Takers? { July 2012 (9). June 2012 (7).

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Membership Marketing

NOVEMBER 8, 2019

For membership recruitment, this channel has increased as a preferred channel from 12 percent to 15 percent over the past year. Of the 15 percent of associations that consider paid digital marketing tools as a highly productive method for recruiting new members, Facebook paid advertising remains the most effective digital marketing tool.

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Eric Lanke

APRIL 23, 2012

Monday, April 23, 2012. I also read this fantastic post on SocialFish by Ryan Crowe about an outsider Millennials perspective on associations and association membership. 5 comments: Jeff De Cagna April 23, 2012 11:32 AM Nice post Eric. Reply Delete Eric Lanke April 23, 2012 8:10 PM Thanks for commenting, Jeff. Eric Lanke.

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SCD Group

OCTOBER 2, 2012

Tuesday, October 2, 2012. ▼ 2012. Association Member Recruitment: New Opportunities. Millennials, Multitasking and Associations: What C. c) 2012 SCD Group. Causeaholic. AMR Management Services. Stronger by Association. Will Government’s Conference Scandals Spillover to Association Meetings? Steve Drake.

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Associations Now

DECEMBER 11, 2014

Weather does take a toll from year to year on the number of trees harvested, but data from the National Christmas Tree Association (NCTA) shows that sales have remained strong—just over 33 million trees were purchased last year, up from 24 million in 2012. But that doesn’t mean the industry isn’t facing challenges.

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SCD Group

OCTOBER 30, 2012

One way to celebrate Halloween and recruit younger members may be to combine it with a cause marketing effort and/or fund-raising for a local or national cause. (By By the way, Millennials love cause campaigns and would flock to your organization if you let them.) They discontinued the event in 2012 to take a breather.).

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Association Adviser

MARCH 19, 2013

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). “Associations that don’t adapt are simply dinosaurs and not long for this world,” she said.

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SCD Group

OCTOBER 4, 2012

Thursday, October 4, 2012. Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. AMR Management Services.

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Association Subculture

SEPTEMBER 24, 2009

About a thousand similar statements are regularly promulgated to describe Gen Y/Millennials. Sarah Sladek Author, The New Recruit Founder, The RockStars@Work Conference CEO, Limelight Generations. ► 2012. (23). Does that sound familiar? Members are an association's only succession plan. September 30, 2009 4:49 AM.

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SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. Meanwhile, some associations are more selective and focus on selective recruiting.

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SCD Group

DECEMBER 30, 2012

Deirdre Reid said it best in her post, Twitter Insights from the 2012 ASAE Technology Conference. “A BY SHANNON NEESER via XYZ University If you’re looking to recruit Gen Y online, you’ll need to look beyond LinkedIn. We still need to identify when to enhance the member experience by also providing an app.

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