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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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Cut through communication clutter

Aaron Wolowiec

As a writer and professional communicator, nothing (O.K., well, not very much) is more frustrating than people who can’t communicate. But seriously…communication is a hard gig for most companies, especially with the advent of social media. Communication is everywhere. Or even worse yet, companies.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. you guessed it.

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8 Tips to Write Emails Your Association Members Will Open

Higher Logic

The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way.

Tips 166
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The makings of marketing mavens

Aaron Wolowiec

I served as director of communications for an association for four years – and I loved every minute of it. I was all things communications, media relations and public relations. Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. But marketing?

Marketing 100
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How Two Nonprofits Use Social Media To Help Save Fish – #keepemwet #SaveMarinsCoho

Beth Kanter

Posted by Catie Clune on Thursday, September 24, 2015. I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels.

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Crack the Social Code: Turn Members Into Contributors

Higher Logic

In his 2015 Super Forum keynote, he discussed these methods, touching on implicit bias, social attraction, self-disclosure and bonding theories. Promote what’s in the community through newsletters, your website, social media, and make non-members realize how much they’re missing out if they don’t join.

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