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2015 Association Management Trends and Important News from YM

YourMembership

It’s only the first week of the New Year and we are already off to an exciting start as YourMembership proudly announced this week the acquisition of Digital Ignite and that we will be adding its Learning Management System to YM’s expanding suite of products. If only there was a guide to help with those efforts.

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Daily Buzz: 2020’s Big Meetings Trend? Sustainability

Associations Now

Also: how to make the most of your AMS. The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release.

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The Impact of Marketing and Public Relations on Associations

Ngage Management

Without proper publicity, an association simply cannot grow. Though we are not certain there is no such thing as bad press, we do believe that reputation is everything and that a steady stream of efficient marketing strategies is what build an interactive audience and create a distinctive brand that ultimately drives revenue.

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Four Steps to a Better Member Toolkit

Associations Now

Toolkits are one of the best ways to deliver value to your members by showing them how to make good use of the programs, products, and services your association offers—whether the purpose is to raise awareness of a new campaign, describe a benefit, or teach an important skill or process. Make sure to use it,” Hijar says.

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Starring….Your Association Publications

Association Adviser

The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. How Does My Association Enter an Awards Competition?

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Lunchtime Links: Invest in New Technologies That Matter

Associations Now

How to evaluate new technologies. How to identify the ones that are worthy of serious consideration, and more, in today’s Lunchtime Links. But how do you tell people about it? President Andy Freed asks in a recent post on his firm’s Association Management Blog. It’s in our lives and in our work.

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Implementing a Successful Cause Marketing Campaign

AMR Management Services

A cover sheet about the campaign (what it is, how it works, benefits of participating, how to make the campaign successful and potential talking points for employees). A press release about the project. Stronger by Association is a blog for members, volunteers and staff of nonprofit organizations. ► 2012. (30).