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Opportunities for Association Certification

Smooth The Path

Some professionals feel the same way about certification exams. Given our member’s worries, I imagine developing an exam that suits every title, and every organization is difficult. I remember talking to a professional who recently obtained a certification that everyone said was extremely difficult to get. We can’t.

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.

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7 signs of a successful enterprise association

Nimble AMS

A study conducted by McKinley Advisors found that successful associations take time to plan strategically. Study interviewees shared the importance of defined, long-term planning that encompasses the current and future state of the industry and organization. Authentic leadership How would you measure your association’s culture ?

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Staying Relevant.

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What Should You Expect From Your Trade Association?

Association Navigator

The question of association value comes up over and over again. Business leaders frequently ask their representative on an association board or committee to justify the expense of their association participation. It’s important that your association communicate with you about things that no other organization can.

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How to Prove Member ROI with Data Analytics and Business Intelligence

Protech

For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. How often are members engaging in training certification courses? . What are they saying about your association ’s online experience ? .

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Daily Buzz: Avoid These Two Common Social Media Mistakes

Associations Now

Not only does it build awareness around who your organization is … but the more you engage with their content, the more likely they’ll be to start engaging with your content,” says Callie Walker from the MemberClicks blog. Help New Members Find Association Value. Social media is about—well, being social, right?