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How Associations Are Using Community to Support Their Members During COVID-19

Higher Logic

Overall logins were up 109% in the last month, and new member logins – people checking out the community for the very first time – was up 149%. While they're there, they're posting more discussions (posts were up 48%) and engaging with content (library views saw a 100% increase and library downloads went up 122% since February).

Library 318
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Association Brain Food Weekly: 4.9.21

Reid All About it

oh yeah, that makes sense” trends about desktop vs. mobile traffic and the popularity of long-form content (yay!). Content barriers. I don’t work with companies who take the committee approach to content—it’s a huge red flag for frustrations down the road. Improve Your Member Experience with Smart Data Management.

San Diego 370
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Association Brain Food: 3.24.23

Reid All About it

Quick hits Can AI write thought leadership content for you? Host: UST Education Speaker: Austin Campbell, Manufacturing Analyst, The Liggett Group Wed 3/29 at 2 p.m. Spring Cleaning Your Website It’s easy to get caught up in creating content and forgetting to update and maintain the website itself. More info/register.

Revenue 227
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Association Brain Food Weekly: 9.3.21

Reid All About it

Mike Agron, Content Marketing Institute ). Associations succeed when they inform, educate and inspire their members. Netflix is a great example of how focusing on content, use experience and value, combine to grow engagement, revenue and renewals. Presenters: Austin McHenry, Crypto Practice Leader, UST.

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Association Brain Food Weekly: 1.21.22

Reid All About it

The member experience. Too much has changed in our world to keep assuming the member experience you provided pre-pandemic is the experience your members and prospective members want, need, and expect now. MemberSuite suggests how to reevaluate the member experience and apply what you learn.

Survey 195
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Customers for Life: Meet the Zenoss TechZen User Community [Case Study]

Higher Logic

Zenoss debuted its new community in April 2017 at its annual conference, GalaxZ, complete with an updated brand and a new crowdsourced community name, courtesy of its Austin roots: TechZen. How can we address those needs above and beyond expectations while also implementing other ways to continually improve member experience?

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Association Brain Food Weekly: 7.18.16

Reid All About it

Innovation today is moving at light speed and to deliver a world class member experience your association needs to be able to leverage a strong platform to take you there. Presenter: Austin Johnston, owner of AKJohnston Group. – The Non-Negotiable 7-Step Content Plan for Association Websites. Mon 7/18 at 12:30 p.m.