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Budget for Communications and Marketing When Proposing New Initiatives

MatrixG

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. When proposing new initiatives, include the marketing and communications plan in the project budget. Her advice? Megan’s advice is brilliant.

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Association Brain Food Weekly: 3.25.22

Reid All About it

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Member profile data. Generation N.

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Stress Less During Year-End Fundraising In 2021

Achieve

During this planning month, your team should present the strategy and approach for the year-end campaign to the organization. Start presenting some aspects of the creative strategy to your constituents. Clay holds a BS in Systems Engineering from Boston University. 5 Things to Remember: . About the Author. Clay Williams.

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Monday Buzz: Farmers Markets Move Indoors—Into Hotels

Associations Now

Warmer weather means the beginning of farmers market season, when weekends transition from lazy days in bed to early morning outings for fresh, local produce. While many farmers are busy dusting off their tent covers and table signs for their outdoor debut, luxury hotels are bringing markets right into their establishments.

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3 Tech-Savvy Tips for Nonprofit Virtual Fundraising Events

Achieve

However, harnessing technology can empower you to seamlessly interact with supporters and create sustainable revenue sources despite social distancing guidelines. While smart tech-based strategies will improve your efforts right now, they’ll also continue providing value after the pandemic once social distancing guidelines dissipate.

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What to Do When Membership Is Booming?

Associations Now

The industry is surging thanks to advanced-automation and robotics technologies: Look no further than Amazon’s warehouse robots , which can now pick, pack, and ship an online order to your door. RIA is working to establish early and constant touchpoints with members by using marketing automation tactics. Engagement through automation.

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Conference Circuit: Plan on It

Associations Now

The Financial Planning Association’s Annual Conference is set to start this weekend in Boston. More than 2,000 Certified Financial Planner professionals will come together in Boston to share practical knowledge and strategies that they can take back to their practices. Conference: Annual Conference—BE Boston 2015.