California Innovation Recruiting Social Media 
Reid All About it
NOVEMBER 29, 2019
When you recruit members, you’re inviting them to your organization’s “party.” Learn about innovative technology and use this information to develop a point of view on which trends will be the most applicable to enhancing your events. A Digital Marketer’s Guide to Navigating the California Consumer Privacy Act (CCPA).
Reid All About it
JANUARY 10, 2020
Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. Whether you’re adding new team members, refreshing staff skills, or changing your recruitment and retention approach, now is a great time to determine your HR needs.
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Association Adviser
FEBRUARY 18, 2014
This month’s Corner Office spotlight shines on Martyn Hopper, executive vice president and CEO of the 1,600 member Pest Control Operators of California (PCOC), one of the nation’s largest regional pest control associations. Working for Arnold Schwarzenegger, I learned you have to be a great listener and recruiter of talent.
Reid All About it
MARCH 5, 2021
The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Presenters: David Schlum, Co-Founder and Software Architect at Added Innovation LLC. (must join Fridays@4 first, it’s free).
Beth Kanter
NOVEMBER 20, 2018
Charity Digital News published this interview with Rob Leyland, Innovation Manager, about their recent efforts. Some recent examples include: Amazon’s AI recruiting software that learned to penalize résumés that included the word “women.” They are also using chatbots internally to make communications processes more efficient.
Reid All About it
MAY 1, 2020
Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits. How can associations use social media to impact legislative outcomes? Associations were desperate for non-dues ideas and exposure to innovative people and products before. More info/register. Host: FiscalNote. 1 CAE credit.
Association Adviser
MARCH 19, 2013
If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). “Associations are operating more like corporations. Charles Popper, Naylor.
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