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Golden State collaboration: CAI California chapters discuss year ahead

Ungrated

Earlier this month, teams from CAI’s eight California chapters and the leaders from the California Legislative Action Committee met in person to collaboratively problem solve. Participants discussed their interest in hybrid meeting schedules , paperless transactions, digital marketing, artificial intelligence, and cybersecurity.

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Association Brain Food: 3.1.24

Reid All About it

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. Just what you need to pretend you’re elsewhere, a bald eagle cam from Big Bear Valley in California. Explore the inner lives of leaders and leadership.

Education 256
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Association Brain Food Weekly: 1.24.20

Reid All About it

The weekly list of free educational events and resources for the association community… Is social media about paying attention … or getting it? That’s the problem with social media today. We’re in the midst of a trust crisis—and the way social media is abused doesn’t help. LinkedIn has its moments.

Arlington 359
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Association Brain Food Weekly: 11.29.19

Reid All About it

This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring. Demystifying Event Marketing. Tue 12/3 at 12 p.m.

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From the Corner Office: What I Learned About Leadership from Arnold Schwarzenegger

Association Adviser

This month’s Corner Office spotlight shines on Martyn Hopper, executive vice president and CEO of the 1,600 member Pest Control Operators of California (PCOC), one of the nation’s largest regional pest control associations. with more than 36,000 members in California. It’s an interesting dynamic. I’m from the U.K.,

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Social Media Roundup: Team-Building for Oenophiles

Associations Now

Also: leadership lessons for meeting professionals from J. Business retreats perfectly designed for wine lovers, and more, in today’s Social Media Roundup: Retreating At A Winery. Napa Valley, California, actually encourages wineries to hold corporate gatherings. (ht Crew CEO Mickey Drexler. ht @mirivarren ).

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3 Topics for Medical Society Execs to Watch

Forj

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Using Member Personas for Smarter Marketing and Increased Engagement . There is no “one size fits” all approach to membership marketing.