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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Improving the [Specific] Member Experience. Community Data Results.

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Association Brain Food: 4.12.24

Reid All About it

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! . More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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5 Questions to Ask Before Jumping Ship on Your AMS

Higher Logic

However, if improving the member experience is what’s behind your perceived need to update your AMS, you’re focusing your efforts in the wrong place – updating your database isn’t going to accomplish this. Rather, you should look to adopting the best member experience product to achieve your specific objective.

Tools 176
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2020 Association Tech: 3 Expert Tips to Guide Your Planning

Higher Logic

If you’re automating your email marketing communications, you’re using AI. By building it into our tools, like marketing automation , for example. If you aren’t sure where to begin, ask your tech provider for deeper guidance on your tools. This comes from the idea that we’re collecting a lot of data (e.g.

Tips 156
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Association Brain Food: 7.7.23

Reid All About it

Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered. That’s why marketing often falls prey to the classic spray and pray model. More info/register. More info/register.

Tools 195
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Association Brain Food Weekly: 8.22.16

Reid All About it

Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. Increase Engagement and Drive Revenue with Marketing Automation. 1 CMP credit. More info/register.

Price 150
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Association Brain Food Weekly: 5.29.20

Reid All About it

Acquire “mind tools” for boosting focus, productivity, and momentum in any environment. Hear about the tools and best practices you’ll need to effectively create, shoot, edit, and publish videos and podcasts on a shoestring budget. Listen to two case studies: rapidly converting a face-to-face meeting to a virtual event within 3.5

San Diego 259