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Curating conference content to promote member engagement

Aaron Wolowiec

You may know that Higher Logic is the leader in social media and collaboration solutions for associations, not-for-profits and member-based organizations worldwide – and, of course, Lauren Wolfe and I go way back as long-time members of ASAE’s Young Association Executive Committee. Aggregate social media content.

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Association Brain Food: 3.1.24

Reid All About it

Community-driven learning, like online cohort programs, meets both those member expectations. In this success kit from Nimble AMS, you get four resources: two half-hourish webinar recordings about AI for associations and two white papers, one an introduction to AI for associations and one on developing an AI strategy.

Education 256
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Story Time: Member Engagement Gone Awry

Associations Now

But now we live in the social media age, and things like actually getting to know people have become a bit passe. That raises the question of the true purpose of member engagement. If it’s primarily to drive renewals and revenue, then keep on asking members to engage with you on your terms.

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So You Think You Know Non-Dues Revenue

Association Adviser

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. MSCI’s Weidner agreed. “We Sponsored content guidelines.

Revenue 60
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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

Ungated content, like blog posts, case studies, podcasts, or infographics, is free for an individual to consume and share. Consider sharing free or ungated content on your social media platforms and within your association’s virtual community to reach the most people and build organizational awareness. . Gated content.

Content 125
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Membership Marketing Blog: Just Released: The 2012 Membership.

Membership Marketing

This marks the fourth year that Marketing General Incorporated (MGI) has surveyed associations to better understand what is going on in the membership market and what is working best to recruit members, engage new members, renew existing members, and reinstate former members. Case Study. (9).

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Membership Marketing Blog: The 2011 Membership Marketing.

Membership Marketing

As readers of this blog know, this marks the third year that we have surveyed membership organizations to better understand the strategies and tactics used to recruit members, engage new members, renew existing members, and reinstate former members. Case Study. (9). Social Media. (5).