Reid All About it

MARCH 19, 2021

The weekly list of free educational events and resources for the association community…. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Quick hits.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

JULY 16, 2021

The weekly list of free educational events and resources for the association community…. Online education revenue. Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. How to create an editorial calendar that will streamline your content strategy.

Revenue 195

Revenue Video Strategy Industry 195

.orgSource

AUGUST 28, 2023

But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. Hardy captures what most marketers are striving to accomplish today. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Here’s one significant challenge.

Leadership 88

Leadership Social Media Case Study Industry 88

WBT Systems

MARCH 20, 2018

She’s a multi-millionaire online marketing expert who says, “Webinars are the backbone of my business model.” When you provide free content like webinars to your target audience, you earn their goodwill and a reputation as a valuable source of information. Benefits of adding webinars to your marketing plan. Ask Amy Porterfield.

Course 160

Course How To Content Marketing 160

YourMembership

FEBRUARY 27, 2014

Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. An increase in the cost of providing programs and services as membership numbers and dollars decline. Please take a moment and download this case study.

Case Study 150

Case Study Arizona Social Media Revenue 150

Reid All About it

NOVEMBER 4, 2022

The weekly list of free educational events and resources for the association community…. Do you have a program, event or staff experience that connects your association’s mission to business growth? Association education survey. Industry marketing inspiration. Content distribution. Non-dues revenue award.

Arlington 39

Arlington Technology Case Study Revenue 39

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. DEI & education. Inspired by a session at the recent Learning Business Summit hosted by Leading Learning, TopClass LMS describes a data-driven approach to making DEI part of your educational strategy.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

MARCH 13, 2020

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? WBT Systems suggests offering adulting programs to help young professionals in your industry survive and thrive in their careers. More info/register.

DC 44

DC Washington Revenue Communications 44

Association Adviser

APRIL 15, 2014

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. You’ve got to put your ego aside and reach out to other organizations for help with events and other NDR programs. Fastest-growing sources of NDR. NDR wish list. TRSA’s Ricci agreed.

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

FEBRUARY 5, 2021

The weekly list of free educational events and resources for the association community…. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. CAE study group.

San Diego 370

San Diego Price Strategy Education 370

GlowGlobally

JULY 29, 2010

Market & Biz Plan. Penetrating or Expanding Global Markets through Meetings » Jul. Reaching Out To Global Markets Through Meetings & Events. Categories: MARCOM , Market & Bus Planning , Meetings. Membership. Public Affairs. « Where in the World are the Innovators? by Peter Turner.

Marketing 60

Marketing United States America Newsletter 60

GlowGlobally

FEBRUARY 2, 2011

Market & Biz Plan. Categories: Market & Bus Planning. An article appeared recently in the ASAE Association Law and Policy section e-newsletter by Jefferson C. In the US entities do not have to be registered with the US Patent and Trademark Office, but this not the case in most other countries in the world.

Strategy 60

Strategy Certificate America Case Study 60

High Context

MARCH 31, 2009

A few tweaks to their content and functionality and they launched a revamp program that is easier to market and creating a greater return for the organization. The audiences for your site are driven by your overall market. Has that market changed? Case Study: Expanding Webinars Beyond the Event with Podcasts.

Strategy 40

Strategy Report Social Media Boston 40

Reid All About it

JANUARY 6, 2017

Is that not the best remedy for procrastination? The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Is that not the best remedy for procrastination? The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

APRIL 3, 2020

The weekly list of free educational events and resources for the association community… Sponsorships. The findings from the survey will be disseminated by the Partnership Professionals Network via e-newsletter and website. Here are the educational events scheduled for next week. Experiment. I completely agree.

North Carolina 44

North Carolina Committee Montana Guidelines 44

Reid All About it

MARCH 29, 2019

The weekly list of free educational events and resources for the association community… Here I am again, Thursday at 6-something and I’m scrambling to get this post finished and uploaded for publication so I can start making dinner. Now for the educational events scheduled for next week. A Case Study in Microlearning.

Arlington 170

Arlington DC Certificate Washington 170

Reid All About it

JANUARY 8, 2021

The weekly list of free educational events and resources for the association community…. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. This case study will help you make an effective argument for appropriate pricing. Case Study of EAIE 2019 Conference.

Las Vegas 370

Las Vegas Case Study Conference LMS 370

Socious

JANUARY 12, 2017

Harnessing the people who use and love your products and services and deliberately inserting them into the marketing and sales process is the holy grail of business growth. Numerous studies have shown that engaged customers spend more and are more likely to become brand advocates, so make effective customer engagement a priority.

Marketing 100

Marketing How To Content Products 100