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NOVEMBER 26, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The Profitability of an Engaged Workforce: How to Engage, Motivate and Inspire (Keynote Speaker Series). Marketers plan to produce more digital assets in 2022 than any other year. Host: American Marketing Association.

Newsletter 195

Newsletter Revenue Certificate Leadership 195

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FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Ariana Aragon, Director of Implementation, and Abhay Khurana, Chief Marketing Officer, Feathr. Remote work models.

San Diego 370

San Diego Price Strategy Education 370

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JUNE 16, 2023

Event marketing. Your marketing plan must work extra hard to convince your audience they should make the trip. How to Sell More by Saying Less With the ABT Agile Narrative Framework Your association and its membership are the source of amazing stories for your content marketing. Location: Silver Spring MD. More info/register.

Project 195

Project Tools Revenue Metro 195

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DECEMBER 4, 2020

Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. More info/register (fee for MPI non-members). Presenters: Molly Marsh, Director of Education and Engagement Design, AMR Management Services. – Association Planner Summit.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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MARCH 20, 2020

As the new COVID-19 reality descended upon us, Lowell Aplebaum was in Chicago to facilitate a strategy session. Kate Ratcliffe, CMP, CommPartners Marketing Manager and former virtual event producer. Lisa Sallstrom, CAE, PMP, Vice President of Certification and Membership at the Association for Supply Chain Management.

North Carolina 221

North Carolina Technology Strategy Revenue 221

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SEPTEMBER 6, 2019

Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. CDT – Partnership Professionals Network Idea Exchange (Chicago IL). Location: Chicago IL. CDT – Digital Transformation 2019: Now, Next Year and Beyond (ASAE Technology Section Council Roundtable – Chicago IL).

Chicago 37

Chicago LMS New York Content 37

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FEBRUARY 24, 2023

After reviewing ASI’s 2023 Membership Performance Benchmark Report, WBT Systems discusses the findings and highlights the role of professional development in attracting, engaging, and retaining members. Learn about the ethical and legal considerations related to certification processes. AMS implementation. No plan, no progress.

Certificate 39

Certificate Innovation Education Process 39

Association Adviser

APRIL 10, 2017

I ultimately ended up getting management jobs in fine dining and catering before becoming involved in the Taste of Chicago (TOC), which at the time was the second-largest outdoor food festival in the world, second only to Munich’s Oktoberfest. So engagement, whatever that means to your organization, is key. We began in small ways.

Education 62

Education Certificate Course Cost 62

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AUGUST 24, 2018

Mark Athitakis at Associations Now reports on disengaged employees—perhaps your members—who believe they lack opportunities to move upward from their “go-nowhere jobs.” He says associations have the opportunity to connect with these professionals by offering credentials and certifications that help them move forward in their careers.

Chicago 37

Chicago Innovation Washington Charlotte 37

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JULY 5, 2019

Hear about the ROI on a DES certification, what types of job responsibilities pursue a DES, and how a DES can elevate your career and skill set. Hosts: Billhighway and Mariner Management & Marketing. Presenter: Josh Hinman, Events Industry Council’s Certification Coordinator. Patrick Dorsey, EVP, Marketing, Impexium.

North Carolina 34

North Carolina Chicago Washington Handbook 34

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MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. We need a new roadmap to engage members now and in the future. Subscriptions. More info/register.

Revenue 39

Revenue Tools Education Member Experience 39

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AUGUST 31, 2018

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals. A few quick hits before we get to this week’s list of free webinars: Why listening to members is crucial to becoming an indispensable part of their lives. More info/register. Tue 9/4 at 2:30 p.m.

Chicago 37

Chicago LMS Washington Tools 37

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JUNE 1, 2018

If your content marketing isn’t producing the results you expected , you may need to address one of the five issues described by TechHQ. I’ve seen companies struggle because of #4: they don’t create a marketing ecosystem around their content. Rethink your marketing and PR tactics: 53% of journalists in the U.S. PR Daily ).

Puerto Rico 30

Puerto Rico Chicago Tools Washington 30

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SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Are they a good way for an association to “start to get into the business of certification?” ” Do they carry the clout and legal weight of a regular certification? CAE credit.

North Carolina 34

North Carolina DC Washington New York 34