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Why members should have a seat at the leadership table

Nimble AMS

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . To truly transform how your members benefit from your organization, you’ll want to invite them to the leadership table.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Instead, you need to align your new online community with the mission and priorities of your association's leadership. The goal: If your organization offers certifications, continued education, or trainings as membership benefits, your leadership may want to boost involvement in these areas to grow non-dues revenue.

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How to create an association marketing strategy

Freestone

Focus your association’s marketing strategy on attracting new learners to your continuing education program. To market your program successfully, be sure to highlight your value. Leverage your website, social media, marketing materials, and more to demonstrate the benefits of your continuing education program.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

Step 5: Create your workback plan The best membership campaigns utilize several different streams (social media, email, events, etc.). For example, if you see your social media posts aren’t taking off, you can always try rescheduling them to that prime Monday 9 a.m.

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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Google also offers a free certification to help you get up to speed with the tool. Answering questions on Quora can be a good way to promote your brand’s thought leadership, although we don’t recommend purely promotional answers because they don’t do as well. Adjust accordingly to make sure you’ve got great email deliverability.

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Association Brain Food Weekly: 5.21.21

Reid All About it

Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 5 Secrets of Email Marketing Geniuses. Lynsey Sweales, CEO, Social B. More info/register.

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6 Ways To Engage Association Members

CMA Solutions

Social Media Brings A Nationwide Community Together On a national scale, the Event Service Professionals Association (ESPA) asks its members to give back to the communities they serve every year during National Celebrate Services Week. The hashtag #ServicesStrong was used to further drive awareness and conversations.