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Association Brain Food Weekly: 11.20.20

Reid All About it

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Virtual conference pricing. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Maximizing Revenue through Smart Pricing Strategies.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive?

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Building Buy-In for an Online Community at Your Association

Higher Logic

In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Looking to personalize and target your email communications strategy to different member segments?

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Choosing the Best Association Management Software

GrowthZone

Pricing: Tiered based on staff users; starting at $149/mo. (1-2 Monthly pricing. Support: Full support, including phone, chat, email, support wiki, webinar, and on-demand video. Grow membership and revenue fast with sales funnel and marketing automation. Pricing: Tiered, starts at $49/mo. (<100 records).

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

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Association Brain Food: 5.12.23

Reid All About it

Host: Certification Network Group Speakers: Katie Hall, Founder and CEO of Claira Jasmine Rockett, Deputy Director of the Inteleos Point-of-Care Ultrasound Certification Academy Bill West, MBA, ICE-CCP, EVP, Global Skills X-Change, and Chief Credential Services Officer, Cornerstone Strategies David Wilcox, M.S., No plan, no progress.

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