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Got NDR (Non-Dues Revenue)?

Association Adviser

Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require. “While advertising has remained very strong and actually increased, we believe there is an opportunity to increase revenue through sponsorships of current conferences and events.”

Revenue 60
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Association Brain Food Weekly: 9.18.20

Reid All About it

That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. How to teach an old blog new SEO tricks. Virtual conferences. Constantine and Anne K. 1 CAE credit.

Montana 350
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Association Brain Food Weekly: 6.19.20

Reid All About it

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. How to Go Virtual (While Still Creating an Engaging Experience). Pandemic silver linings. Misha Glouberman ). Fri 6/19 at 1 p.m. –

Video 221
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Association Brain Food Weekly: 5.8.20

Reid All About it

However, if you’re planning a virtual event, Jess Sousa explains why online events are (usually) boring and how to make them better. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. How to Go Virtual (While Still Creating an Engaging Experience). Virtual conference networking. Fri 5/8 at 1 p.m.

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Association Brain Food Weekly: 9.25.20

Reid All About it

WBT Systems explains how to help your virtual conference attendees continue their learning and networking experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia.

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Association Brain Food Weekly: 2.14.20

Reid All About it

Alex Birkett at HubSpot describes success theater and how to eliminate it. You can introduce your members and customers to Effectiveness by teaching them how to succeed as online learners. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Oh, I know them well. Tue 2/18 at 1 p.m.

DC 243
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Association Brain Food Weekly: 5.1.20

Reid All About it

Billhighway shares recent examples of different virtual education options offered by chapters around the country, plus tips on how to get your chapter leaders started with virtual education. Bruce Rosenthal gives some examples for how associations can pivot their sponsorship programs to virtual events. Fri 5/1 at 1 p.m. – 1 CAE credit.