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DECEMBER 8, 2023

Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. Location: Washington DC. More info/register. to 4:30 p.m. –

Strategy 272

Strategy Video Technology Innovation 272

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JANUARY 15, 2021

Judges get an inside look at some of the most innovative and outstanding marketing, membership and communication projects and programs in the association profession. The deadline for ASAE members to apply for a judge spot is February 9, 2021. Content/education strategy. 17+ free ways to get more traffic to your content.

Innovation 359

Innovation Las Vegas Communications Education 359

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JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees. . –

Innovation 370

Innovation Communications Education Strategy 370

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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Fri 6/2 at 1 p.m.

Technology 195

Technology Chicago Education System 195

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SEPTEMBER 15, 2023

Behind the Scenes: How We Built a Webinar Using ChatGPT Learn how AI can be used to ideate webinar topics, build the abstract, and write the content outline and script. Consultants In Person Meet Up for DC/MD/VA (Washington DC) See agenda attachment in this ASAE Collaborate discussion. Location: Washington DC. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

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JULY 31, 2020

If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Hear about some major considerations for online engagement. Learn how virtual events can be part of a meaningful data-driven content strategy.

Montana 362

Montana Revenue Innovation Case Study 362

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JULY 7, 2023

Check out the content lineup if you haven’t already. The list is long but includes competitive intelligence gathering and data analytics, collating information in different formats from content-heavy websites, session topic ideation, attendee engagement and personalization, and networking and matchmaking. More info/register.

Tools 195

Tools Education Newsletter Chicago 195

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JANUARY 11, 2019

Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ). We’ll focus on themes like the role of components in the association ecosystem, harnessing innovation from your chapters, and addressing the volunteer issue. Presenter: Mark Bornstein, VP of Content Marketing, ON24.

DC 275

DC Washington Learning Management System LMS 275

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JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Creating visual content. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance. Location: Washington DC.

Video 285

Video Washington Social Media DC 285

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APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Location: Washington DC. Location: Washington DC.

DC 170

DC Washington Chicago LMS 170

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SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Engagement means different things for different members.

Revenue 227

Revenue Survey Education Strategy 227

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Reaching “Best in World” Status for the Content You Need to Attract and Retain Members Learn how to shift from an article-first to a multimedia publishing organization.

Revenue 205

Revenue Content Chicago Leadership 205

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SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. Location: Washington DC.

LMS 266

LMS Revenue Education Strategy 266

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JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. Hear about some major considerations for online engagement. To organize your content?

Montana 370

Montana Conference Content Education 370

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DECEMBER 1, 2023

Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback. Content calendars. Off-topic Noticing a pervasive disregard for the Constitution

Arlington 266

Arlington Technology Strategy Los Angeles 266

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MAY 26, 2023

Research says alone time could yield more innovation. Start building on our shared know-how in one of four break-out sessions focusing on: inclusive secretariats, inclusive member engagement, inclusive governance, or inclusive advocacy and outreach. Which Is First: Technology or Content? More info/register. 1 CMP credit.

Technology 195

Technology Education Arkansas Leadership 195

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NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

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JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). Location: Washington DC. Elise Dopson, Databox ). 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

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OCTOBER 20, 2017

Tue 10/24 at 8:30 a.m.* – Keeping Members Engaged (Association Coffee Talk – Alexandria VA). Do you have a plan in place to keep your members coming back to you – for content, peer networking and to take action? Chapter Roundtable in Washington DC. Location: Washington DC. Location: Washington DC.

DC 150

DC Washington Social Media Tools 150

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MARCH 22, 2019

Tue 3/26 at 8:30 a.m.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Do you have a strategy to keep them coming back to you – for content, resources and to take action? Location: Washington DC. 1 CAE credit. *All

Arlington 170

Arlington DC Washington LMS 170

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APRIL 5, 2019

Some quick hits before we get to next week’s free webinars: Which content should be public, gated, or members-only on your association’s website, and why? New “auto renewal” laws in DC and several states will affect how associations handle membership communications. Locations: online and Washington DC. Venable LLP ). .

District of Columbia 170

District of Columbia DC Washington LMS 170

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APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Tom Whatley, Content Marketing Institute ).

LMS 276

LMS Pennsylvania Innovation Education 276

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DECEMBER 3, 2021

12 more days until I see many of you at ASAE TEC in Washington DC! Tech-averse members. The International Association of Plumbing and Mechanical Officials (IAPMO) didn’t let their assumptions about members get in the way of their learning business. 70 content ideas for social media posts. Let the countdown begin!

Revenue 195

Revenue Technology Innovation Social Media 195

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APRIL 28, 2023

Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. Audience avatar.

DC 205

DC Recruiting Recruitment Washington 205

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MAY 5, 2023

Fri 5/5 at 10 a.m.* – Coffee with Innovators: Association Design Circle On the first Friday of each month, an association leader leads a conversation on an association innovation topic. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Chicago 205

Chicago Education Certificate Revenue 205

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JUNE 12, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Breaking Open a New Channel for Member Engagement. Tim Kaine (D-Va.)

Montana 243

Montana Leadership Tools Innovation 243

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

Innovation 259

Innovation San Diego LMS Strategy 259

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MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Backstage Pass: Producing Compelling Content that Drives Engagement.

Technology 370

Technology St. Louis Strategy Products 370

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MARCH 12, 2021

The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. Innovation method. It means “jumping out of the system.”

Nashville 370

Nashville LMS North Carolina Recruiting 370

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MAY 19, 2023

She warns that “careful human oversight, editing, and institutional knowledge is still required,” but suggests how to use it for research and content creation. Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of social media platforms and online communities from being sued for user-generated content.

Strategy 195

Strategy Content Leadership Email Marketing 195

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DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. Washington DC Idea Swap).

Washington 186

Washington DC Library Tips 186

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JULY 24, 2020

Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Host: DC-Metro Association-Nonprofit Tech Network. More info/register.

Montana 259

Montana Revenue Case Study Conference 259

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MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. Ultimate Member Engagement: The Power of Data-Driven Decision Making.

LMS 370

LMS Nashville Strategy Video 370

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MARCH 9, 2018

By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. webinar and Washington DC). Online and Washington DC. Chapter Roundtable in Washington DC. Location: Washington DC. Pew Research ). Thu 3/15 at 12 p.m./12:30

DC 120

DC millennials North Carolina Washington 120

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FEBRUARY 16, 2018

Associations now have access to affordable AI tools they can use to learn more about their members and deliver more valuable services to those members. describes a few ways AI can help staff provide personalized content to every individual member , an inhuman task made possible by AI. Location: Washington DC.

DC 150

DC Washington Recruiting Recruitment 150

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OCTOBER 29, 2021

Fri 10/29 at 12 p.m.* – DC Book Club – Diversity & Inclusion: Process and Policies. Host: DC Association Professional Book Club. Data Analytics and Member Engagement Scoring. – Engage 2021. Learn how to create authentic engagement using real video content. 1 CAE credit. 1 CMP credit.

Revenue 195

Revenue Survey Leadership Education 195

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SEPTEMBER 18, 2020

Member engagement. At Associations Now , Lindsay Currie, CAE shares some low-cost ideas from for engaging and retaining members. I especially love the first one because members are craving that—heck, we all are. Hear about some major considerations for online engagement. More info/register.

Montana 350

Montana Certificate Conference Content 350