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JUNE 30, 2023

Bruce Rosenthal, Consultant at Bruce Rosenthal Associates Patrick Sampson, CEO at Cogeo Colleen Carroll (moderator), Content Publishing Coordinator at Nexus Marketing Agency Thu 7/6 at 12 p.m. – Location: Washington DC. Hear about newsletter best practices to increase engagement and curate outside content. More info/register.

Chicago 205

Chicago Newsletter Revenue Education 205

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JANUARY 22, 2021

Topics include: virtual events; converting an in-person event to online; engagement in a virtual event setting; business model changes; repurposing content; decline in membership, engagement, or attendance; how to remain relevant; and staffing shifts to meet the changing needs of the organization. 8: Innovate. 8: Innovate.

Innovation 370

Innovation Communications Education Strategy 370

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JULY 7, 2023

Check out the content lineup if you haven’t already. The list is long but includes competitive intelligence gathering and data analytics, collating information in different formats from content-heavy websites, session topic ideation, attendee engagement and personalization, and networking and matchmaking. Location: Washington DC.

Tools 195

Tools Education Newsletter Chicago 195

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. shares 15 ways to improve your newsletter content and delivery. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Chapter habits. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

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NOVEMBER 16, 2018

Ernie Smith at Associations Now looks into the world of publishing to share advice on finding the right new ideas and “the right way to sell innovation both inside your organization and to the broader world.”. Characteristics of top-performing B2B content marketers. Location: Washington DC. Location: Washington DC and online.

DC 235

DC Washington Indiana Review 235

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DECEMBER 8, 2023

. – Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation. More info/register. to 4:30 p.m. –

Strategy 272

Strategy Video Technology Innovation 272

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JUNE 2, 2023

Someone who fills out a form to download content is NOT a lead. They’re interested in the content, that’s it. Instead, nurture them with related content. If you plan to select a new AMS in the next year, make plans to attend AMS Fest—it’s held twice a year, once in Chicago and once in the DC areas. Fri 6/2 at 1 p.m.

Technology 195

Technology Chicago Education System 195

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SEPTEMBER 15, 2023

Behind the Scenes: How We Built a Webinar Using ChatGPT Learn how AI can be used to ideate webinar topics, build the abstract, and write the content outline and script. Consultants In Person Meet Up for DC/MD/VA (Washington DC) See agenda attachment in this ASAE Collaborate discussion. Location: Washington DC. Letting Go!

LMS 256

LMS Revenue Arlington Education 256

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JULY 31, 2020

Lisa Block at Velvet Chainsaw Consulting suggests a list of questions to consider—about business model, meaningful engagement and content development—when planning a virtual conference. Lori Pugh Marcum, CMP, CMM, HMCC, CED, Head of Meeting Innovation, Meeting Professionals International. Planning virtual conferences. Host: PCMA.

Montana 362

Montana Revenue Innovation Case Study 362

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DECEMBER 14, 2018

Is your association seeking new streams of non-dues revenue as well as new streams of content for your digital and print publications? MemberSuite explains how sponsored content solves both these challenges and why you should consider offering this opportunity to your industry partners. 14 best content marketing newsletters for 2019.

Vermont 285

Vermont DC Washington Education 285

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OCTOBER 12, 2018

How to explain content marketing to anyone. Content Marketing Institute ). If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Location: Washington DC. Location: Washington DC. New Yorker ). 1 CAE credit.

DC 170

DC Las Vegas Washington Review 170

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SEPTEMBER 22, 2023

They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and much more. Get all the juicy details on how they crafted a killer title, created engaging content, and promoted the webinar to the right audience. Location: Washington DC. More info/register.

LMS 266

LMS Revenue Education Strategy 266

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DECEMBER 1, 2023

Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. His points make sense, although he’s not suggesting you stop using LinkedIn.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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JUNE 16, 2017

The next one is in the fall in the DC area – keep your eye out for it. If you’re in the IT department, you have to walk the fine line between saying “no” to some ideas while not shutting down your staff’s innovation muscle. DelCor explains how to both encourage innovation and reject ideas with no future. Duration: 1 hour.

Raleigh 186

Raleigh DC Washington Social Media 186

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JANUARY 11, 2019

Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ). We’ll focus on themes like the role of components in the association ecosystem, harnessing innovation from your chapters, and addressing the volunteer issue. Presenter: Mark Bornstein, VP of Content Marketing, ON24.

DC 275

DC Washington Learning Management System LMS 275

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JANUARY 4, 2019

Creating visual content. Some quick hits before we get to next week’s free webinars: How event planners can use content marketing to raise awareness and drive attendance. David Burkus is a best-selling author, sought after speaker, and associate professor of leadership and innovation at Oral Roberts University.

Video 285

Video Washington Social Media DC 285

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MAY 26, 2023

Research says alone time could yield more innovation. Association Chapters | Coffee with Innovators: Association Design Circle Every month, an association leader leads a conversation on an association innovation topic. Which Is First: Technology or Content? Location: Washington DC. More info/register. 1 CMP credit.

Technology 195

Technology Education Arkansas Leadership 195

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SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Chapter Roundtable in Washington DC.

DC 170

DC Chicago Washington Video 170

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NOVEMBER 3, 2017

The weekly list of free professional development events for the association community… I love the role of content curator, haven’t you noticed? explains why all associations should help members filter the noise with personalized content curation. Fostering a Culture of Innovation at Your Association. Tue 11/7 at 12 p.m.

DC 150

DC Washington Innovation Price 150

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JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Take away key criteria for selecting the right format for the right content. Meeting Your HR Needs in 2020 (Washington DC Idea Swap). Location: Washington DC. Elise Dopson, Databox ). 1 CAE credit.

LMS 243

LMS Software Chicago Washington 243

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OCTOBER 20, 2017

Do you have a plan in place to keep your members coming back to you – for content, peer networking and to take action? Chapter Roundtable in Washington DC. Location: Washington DC. Through the Looking-Glass: Magnifying Your Government Affairs Impact beyond DC (Idea Swap – Washington DC). Location: Washington DC.

DC 150

DC Washington Social Media Tools 150

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JANUARY 26, 2018

Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Location: Washington DC. Location: Washington DC.

DC 225

DC Washington millennials Chicago 225

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MAY 31, 2019

Some quick hits before we get to next week’s free webinars: A willingness to shift your perspective can help your organization come up with innovative solutions. Associate of Content Marketing, Cvent. Partnership Professionals Network Idea Exchange (Washington DC). Location: Washington DC. Location: Washington DC.

DC 170

DC Washington Education millennials 170

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APRIL 5, 2019

Some quick hits before we get to next week’s free webinars: Which content should be public, gated, or members-only on your association’s website, and why? New “auto renewal” laws in DC and several states will affect how associations handle membership communications. Locations: online and Washington DC. Venable LLP ). .

District of Columbia 170

District of Columbia DC Washington LMS 170

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DECEMBER 3, 2021

12 more days until I see many of you at ASAE TEC in Washington DC! Because IT departments are isolated from the core business , Joe Peppard believes they prevent organizations from being “innovative, agile, customer-focused and digitally transformed.” 70 content ideas for social media posts. Let the countdown begin! Quick hits.

Revenue 195

Revenue Technology Innovation Social Media 195

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APRIL 28, 2023

Mercury Creative Group explains why you should have an individual ideal buyer in mind when crafting marketing content—actually, this is a good idea when writing any content. Location: Washington DC. Location: Washington DC. Audience avatar. More info/register. Tenenbaum, Esq. More info/register. CAE credits.

DC 205

DC Recruiting Recruitment Washington 205

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APRIL 19, 2019

While listening to speakers and fellow attendees at digitalNow , I kept thinking associations are their own worst enemy when it comes to innovation. This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Location: Washington DC. Location: Washington DC.

DC 170

DC Washington Chicago LMS 170

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OCTOBER 4, 2019

For my marketing friends: Nico Prins at Content Marketing Institute explains how to use Google Search Console to increase traffic to your site. Learn about platform strategies, content strategies, design and workflow. Explore what makes for a successful nonprofit website, from content to user flow to donation thank you pages.

LMS 186

LMS DC Social Media Washington 186

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Actually, this is a good idea when writing any content. Reaching “Best in World” Status for the Content You Need to Attract and Retain Members Learn how to shift from an article-first to a multimedia publishing organization.

Revenue 205

Revenue Content Chicago Leadership 205

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MARCH 22, 2019

Do you have a strategy to keep them coming back to you – for content, resources and to take action? Teaming together, Association Chat and DC photographer Geoff Livingston are taking studio portraits of association employees who can tell us “why associations matter.” Location: Washington DC. 1 CAE credit. *All to 5:00 p.m. –

Arlington 170

Arlington DC Washington LMS 170

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APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Tom Whatley, Content Marketing Institute ).

LMS 276

LMS Pennsylvania Innovation Education 276

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NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

InternetAssociation

JULY 29, 2021

We look forward to collaborating on a diverse range of policy issues in order to protect and foster the future of digital innovation.” Washington, DC – Internet Association announces NewsBreak as its newest member.

DC 59

DC Washington Innovation Content 59

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SEPTEMBER 1, 2023

Nimble AMS explains how an AMS can help your association recruit, engage, and retain members by helping you better understand members, anticipate their needs, provide a better digital experience, and deliver personalized emails and content. Membership value. Engagement means different things for different members. More info/register.

Revenue 227

Revenue Survey Education Strategy 227

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FEBRUARY 14, 2020

Presenter: Kyle Barkins, Co-Founder and Chief Innovation Officer, Tapp Network. Learn how to develop the ideal mix of self-paced, virtual and in-person training content. Locations: online and Washington DC. – How to Know What Your Sponsors/Partners Are Thinking and What They Want (Washington DC). More info/register.

DC 243

DC Content Education Washington 243

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JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. To organize your content?

Montana 370

Montana Conference Content Education 370

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SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Location: Washington DC. Location: Washington DC or virtual.

Arlington 150

Arlington DC Washington Chicago 150