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APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets.

Revenue 256

Revenue Price Denver Tools 256

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MARCH 17, 2023

But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. shares 15 ways to improve your newsletter content and delivery. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Chapter habits. But do you?

Revenue 205

Revenue Certificate Committee Leadership 205

Reid All About it

JANUARY 10, 2020

That’s why I like the “most popular posts of the past year” posts that come out this time of year, like this one from AMS provider MemberSuite and this one from LMS provider WBT Systems. Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Location: Washington DC.

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LMS Software Chicago Washington 243

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OCTOBER 4, 2019

When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. LMS Success: Keys to Building Participation and Revenue.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

MARCH 19, 2021

Association innovation. Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. 6 Things That Will Kill Your LMS And 3 Companies That Did It Right.

LMS 370

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Reid All About it

JANUARY 11, 2019

Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ). Presenter: Mark Bornstein, VP of Content Marketing, ON24. 1 CAE credit.

DC 275

DC Washington Learning Management System LMS 275

Reid All About it

MARCH 12, 2021

Innovation method. WBT Systems introduces a new brainstorming and innovation tool: jootsing. Presenters: Christopher Deubert, General Counsel, DC United. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Host: Event Farm.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. Mobile apps. More info/register. to 4:30 p.m. –

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Strategy Video Technology Innovation 272

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APRIL 12, 2019

To make many of the changes Mike suggests, you need more than technology, you need staff with an innovation mindset. WBT Systems identifies ten traits of an innovation mindset to cultivate at your association if you want to turn innovative ideas and strategies into reality. Tom Whatley, Content Marketing Institute ).

LMS 276

LMS Pennsylvania Innovation Education 276

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OCTOBER 12, 2018

How to explain content marketing to anyone. Content Marketing Institute ). If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Location: Washington DC. Location: Washington DC. New Yorker ). 1 CAE credit.

DC 170

DC Las Vegas Washington Review 170

Reid All About it

MAY 26, 2023

In other news, Forj acquired community platform Mobilize after gobbling up LMS platform Web Courseworks earlier in the year. Research says alone time could yield more innovation. Which Is First: Technology or Content? Understand what you’re playing with and always provide the final human touch. More info/register. 1 CMP credit.

Technology 195

Technology Education Arkansas Leadership 195

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APRIL 19, 2019

While listening to speakers and fellow attendees at digitalNow , I kept thinking associations are their own worst enemy when it comes to innovation. This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Location: Washington DC. Location: Washington DC.

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DECEMBER 1, 2023

TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Mark Schaefer explains why you need to ditch LinkedIn as your primary content platform.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Chapter Roundtable in Washington DC.

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DC Chicago Washington Video 170

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MARCH 22, 2019

Do you have a strategy to keep them coming back to you – for content, resources and to take action? Teaming together, Association Chat and DC photographer Geoff Livingston are taking studio portraits of association employees who can tell us “why associations matter.” Location: Washington DC. 1 CAE credit. *All to 5:00 p.m. –

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Arlington DC Washington LMS 170

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MARCH 26, 2021

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. LMS Demo Day.

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SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Location: Washington DC. Location: Washington DC or virtual.

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Arlington DC Washington Chicago 150

Reid All About it

MARCH 10, 2023

Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

Committee 195

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Reid All About it

APRIL 5, 2019

WBT Systems discusses how to use your LMS for leadership development and all kinds of volunteer training. Some quick hits before we get to next week’s free webinars: Which content should be public, gated, or members-only on your association’s website, and why? Locations: online and Washington DC. Venable LLP ). . 1 CMP credit.

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JUNE 26, 2020

As some associations canceled in-person conferences and made the switch to virtual, two association teams found themselves owning different elements of the experience—the meetings team handled the content while the education team managed the platform. How to Use Data to Drive Your Content Strategy & SEO. To organize your content?

Montana 370

Montana Conference Content Education 370

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SEPTEMBER 1, 2023

TopClass LMS advises associations to offer microlearning programs to busy professionals since they’re more likely to have 10 minutes to spare, not 50. Fri 9/1 at 10 a.m.* – Association Bridge Networks| Coffee with Innovators: Association Design Circle Our topic this month is Association Bridge Networks. Who has the time to learn?

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Revenue Survey Education Strategy 227

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NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

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APRIL 21, 2017

Switching focus now: are you getting the most from your investment in your learning management system (LMS)? DC-PPN Idea Exchange (Washington DC). Here is what one association executive who handles sponsorships said about DC-PPN’s Idea Exchanges: “It is wonderful to be in a roomful of people who ‘get’ what we do!

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DC Chicago Washington Learning Management System 170

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SEPTEMBER 23, 2016

.* – The Strategic AMS + LMS: Efficiency Made Easy. The tools to minimize time and maximize impact are housed in your association management system (AMS) and learning management system (LMS). Innovation in Practice: Hybrid Meetings/Virtual Events. Innovation in Practice: Hybrid Meetings/Virtual Events. 1 CAE credit.

LMS 150

LMS Case Study Learning Management System Innovation 150

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OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. LMS Monetization Strategies: Creative Ways to Ensure ROI. SURGE 2017 is a virtual summit with a thesis: By joining together thousands of association professionals, we can collectively innovate and push our industry forward. Frank Klassen, CEO, Brightfind. Tue 10/31 at 12:30 p.m.

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MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. webinar and Washington DC). Online and Washington DC.

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DC Chicago millennials Washington 122

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MAY 5, 2023

Fri 5/5 at 10 a.m.* – Coffee with Innovators: Association Design Circle On the first Friday of each month, an association leader leads a conversation on an association innovation topic. Location: Washington DC. I’m happy to feature it as long as it’s not too product-centric. 1 CAE credit. More info/register. More info/register.

Chicago 205

Chicago Education Certificate Revenue 205

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MARCH 9, 2018

TopClass LMS provider WBT Systems suggests several ways to create these new sponsorship opportunities. webinar and Washington DC). Online and Washington DC. From innovative ways to present information and use food and beverage to flexible room settings, find out what top planners are doing to make sure everyone is comfortable.

DC 120

DC millennials North Carolina Washington 120

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JULY 21, 2017

LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. DC-PPN Idea Exchange Meeting (Washington DC). Location: Washington DC. A few years ago I took an excellent online Coursera course, Modern American Poetry.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

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MAY 12, 2023

shares 15 ways to improve your newsletter content and delivery. Artificial Intelligence Idea-Thon: Building the Association of the Future Imagine the power of multiple brains collaborating and innovating with one goal in mind: solving the most pressing association challenges using Artificial Intelligence (AI). But do you?

Chicago 200

Chicago Newsletter Mooc Education 200

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NOVEMBER 23, 2018

Over on the WBT Systems blog, three associations share their AMS-LMS integration stories including their challenges, lessons learned and benefits reaped. When is it time for a content strategy update? Crafting Exceptional Digital Experiences: Lessons Learned from Brewing Craft Beer (Washington DC Idea Swap). Blue Avocado ).

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DC Video Washington Strategy 170

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MARCH 16, 2018

If you plan to shop for a new learning management system (LMS) in the coming year, WBT Systems explains why you may want to work with an LMS consultant during the requirements, selection, and/or implementation process. Tue 3/20 at 8:30 a.m.* – Making Content Meaningful (Association Coffee Talk, Alexandria VA). 1 CAE credit.

eBook 46

eBook Social Media DC Content 46

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JULY 19, 2019

Billhighway shares the stories of three associations that took a successful and innovative chapter program, put resources into it, scaled it up, and then gave it back to all their chapters— trickling up chapter innovation. Location: Washington DC. Partnership Professionals Network Idea Exchange (Washington DC).

Arlington 34

Arlington DC Washington LMS 34

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JULY 12, 2019

Tue 7/16 at 10:00 a.m.* – Innovation & Customer Focus: The Keys to Global Growth . Find out how you can use regional markets outside the US as an incubator or safe-haven in which to innovate, experiment and adapt. Learn how you can lead a culture of change, embrace innovation, learn and adapt. Location: Washington DC.

Arlington 34

Arlington LMS Social Media Chicago 34

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SEPTEMBER 16, 2022

WBT Systems shares seven ways OSMA and its members and customers benefited from a new LMS. Harness the Power of TikTok, Twitter and Instagram Insights: Boost Your Content Strategy. To enhance your content strategy, you’ll need a deeper understanding of your consumers. Host: Content Marketing Institute. More info/register.

LMS 43

LMS Revenue Education Arlington 43

.orgCommunity

JULY 18, 2019

It cannot just be about revenue, but about content,’ said Bruce Rosenthal, strategic advisor at Bruce Rosenthal Associates, LLC. If the sponsoring company produces high-quality information, such as white papers or research reports, you could include this branded content as part of a course curriculum.

Revenue 53

Revenue Certificate Blended Learning Discount 53

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MARCH 11, 2022

Find out how to engage with your target audience using three connection strategies, create a healthy balance of content that helps you to be seen as a thought leader for your industry, and discover three of LinkedIn’s most effective content formulas that will “stop the scroll” and engage with your audience.

LMS 195

LMS Revenue Los Angeles Newsletter 195