Aaron Wolowiec

JANUARY 31, 2016

Entering a group of unknown people can be intimidating and there are times when I have to prepare, get excited and think of engaging conversation starters. Those who know me know that sometimes it takes effort to come across as outgoing and confident. Q: Transfer: Let’s say you just attended a certification course.

Michigan 100

Michigan Content Certificate Library 100

Aaron Wolowiec

JANUARY 2, 2016

Professionally, I would like to volunteer more with my state and national SAEs, join more SAEs and add more speaking engagements to my year. Q: If you had to pick a song that best sums up your life so far, what would it be? A: Neil Young’s “Walk with Me.”

Content 100

Content Resources Course Association Management 100

Aaron Wolowiec

NOVEMBER 17, 2015

From education to content creation, we’ve had a successful year and have experienced tremendous growth. Speaking engagements. This year, Aaron spent many hours on an airplane for speaking engagements. And here’s what some people had to say: “Aaron is knowledgeable and engaging.”. Kept us engaged and moving.”.

Michigan 100

Michigan Newsletter Atlanta Content 100

Aaron Wolowiec

JUNE 9, 2016

Have you ever considered how you or your presenters introduce new content to learners? She encouraged and supported my active engagement, perseverance and growth – but all within the context of challenge by choice. The same should hold true of presenters: We should encourage and support active engagement in our sessions.

Virginia 160

Virginia Case Study Content Maine 160

Aaron Wolowiec

FEBRUARY 24, 2016

This month’s guest blog post is by Jenny Stanfield , lead event producer for Engagement Unlimited. Jenny Stanfield, lead event producer, Engagement Unlimited. Breaking out of the talking-head mode for your educational sessions is the best way to guarantee participant engagement. Follow her on Twitter at @thejenstanfield.

Content 100

Content Education Communications Process 100

Aaron Wolowiec

JANUARY 19, 2016

Without content, communication efforts are null. percent feel their publishing/content creation teams are understaffed. They have made significant strides in optimizing their websites and publications for mobile, and in offering members a wide variety of streaming video content, mobile apps and social media outlets.

Communications 100

Communications Social Media Newsletter Video 100

Aaron Wolowiec

MAY 10, 2016

Personally, before I attend a conference, I search Twitter for the event’s hashtag to engage in conversation and “meet” colleagues. An event app provides community managers countless opportunities to build an audience before the event, engage during and keep engagement thriving long after the event has come to an end.”.

Social Media 100

Social Media Case Study Library Communications 100

Aaron Wolowiec

AUGUST 16, 2016

Now, marketing is very much about content. Without content, you’ve got nothing to communicate, no brand and no campaign. 2 spot while content marketing took No. My two cents: There’s no point in engaging in marketing if efforts are fruitless, right? Fast forward: The line is fuzzy – if it exists at all.

Marketing 133

Marketing Email Marketing Report Content 133

Aaron Wolowiec

SEPTEMBER 13, 2016

“Understanding generations and how they like to engage now is essential for any organization,” Abila said. And acknowledging that an emerging generation will change the rules of engagement down the road – and planning for that – will help ensure success.”. So what does this all mean?

millennials 100

millennials Social Media Communications Newsletter 100

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 223

Communications Survey Social Media Revenue 223

Aaron Wolowiec

NOVEMBER 4, 2014

And by “quality” I mean different, leading-edge, innovative and engaging presentations. Works with those individuals to co-create an experience with both quality content and quality instructional design (e.g., Finally, I always caution voting on topics or content leaders when it comes to education. Response 2. Just the Facts.

Michigan 100

Michigan Committee Survey Content 100

Aaron Wolowiec

JUNE 29, 2015

Earlier this month in a blog post , Aaron Wolowiec encouraged readers to participate in a mobile engagement assessment. Do you want your users to benefit from your content or do you want them to purchase resources? By doing so, it’s possible to create personalized content across all your platforms (email, website, etc.).

Tips 100

Tips Content Marketing Survey 100

Aaron Wolowiec

DECEMBER 16, 2014

Yet, the mission is the same: Build your brand, your reputation and your credibility by engaging key audiences with specific (albeit simple) messaging. E-mail, event and content marketing are the top ranked tactics in terms of effectiveness. But here’s the problem: Without content, there’s no marketing strategy. Embrace content.

Marketing 100

Marketing Social Media Content Report 100

Aaron Wolowiec

JUNE 9, 2016

Have you ever considered how you or your presenters introduce new content to learners? She encouraged and supported my active engagement, perseverance and growth – but all within the context of challenge by choice. The same should hold true of presenters: We should encourage and support active engagement in our sessions.

Virginia 100

Virginia Case Study Content Maine 100

Aaron Wolowiec

AUGUST 16, 2016

Now, marketing is very much about content. Without content, you’ve got nothing to communicate, no brand and no campaign. 2 spot while content marketing took No. My two cents: There’s no point in engaging in marketing if efforts are fruitless, right? Fast forward: The line is fuzzy – if it exists at all.

Marketing 100

Marketing Email Marketing Report Content 100

Aaron Wolowiec

NOVEMBER 3, 2015

I recently did this for a client and following were the responses that bubbled to the surface: Attendee engagement within presentations is often minimal or formulaic. PowerPoint slides are overwhelmed by too much content.

Conference 100

Conference Committee Review Video 100

Aaron Wolowiec

JANUARY 28, 2014

Not necessarily, according to Jeff Hurt , executive vice president, education and engagement, for Velvet Chainsaw Consulting. They’re also the most engaged in your messaging and marketing efforts. Jeff Hurt, executive vice president, education and engagement, for Velvet Chainsaw Consulting. A good example: education tracks.

Revenue 100

Revenue Education Conference Content 100

Aaron Wolowiec

FEBRUARY 17, 2015

” Elliott is a provocative, engaging and entertaining futurist, analyst and speaker – focused on the changing world of the workplace, learning and technology. Before the event are there effective ways to engage the learner? Count those who visit the content afterwards (e.g., On Wednesday, Jan. Less is more.

Conference 100

Conference Case Study Video Education 100

Aaron Wolowiec

JANUARY 12, 2016

One of the most valuable resources you have is your association’s e-learning content,” Abila wrote in its whitepaper. As the association industry continues to evolve, community engagement and networking among industry leaders will be key to success, which could include sharing of resources. So we’ve covered learning and networking.

Certificate 100

Certificate Revenue System millennials 100

Aaron Wolowiec

NOVEMBER 8, 2016

HR must evolve to apply new paradigms toward talent attraction, mine for unrealized capability, build rapid development tactics, implement highly effective engagement strategies and unveil succession pathways with far more innovation than they have demonstrated to date. Old assumptions and stale practices need to be abandoned.

LMS 190

LMS Education Class Innovation 190

Aaron Wolowiec

NOVEMBER 8, 2016

HR must evolve to apply new paradigms toward talent attraction, mine for unrealized capability, build rapid development tactics, implement highly effective engagement strategies and unveil succession pathways with far more innovation than they have demonstrated to date. Old assumptions and stale practices need to be abandoned.

LMS 183

LMS Education Class Innovation 183

Aaron Wolowiec

MARCH 25, 2013

The process began, as it usually does, with an engaging content outline comprising key talking points. What’s going to keep you up at night in the days leading up to this public speaking engagement?”. Content not good – 13 responses. Forgetting what to say – 15 responses. Stuttering, slurring or mumbling – 14 responses.

Michigan 100

Michigan Content Leadership Products 100

Aaron Wolowiec

JULY 1, 2014

Use these photographs throughout your marketing materials to tell your event’s story: who attends, how they engage and what they learn. Sample content – Sometimes prospective attendees and their supervisors are looking for added insurance your event will be worth their time and money.

Sample 100

Sample Strategy Social Media Communications 100

Aaron Wolowiec

OCTOBER 7, 2014

Do you coach speakers beforehand to ensure accurate/engaging content? They’re content experts. But it’s the more seasoned and experienced content leader who can dump the script to meet the learners where they are, even if this means a little improv. I believe we’re at a crossroads.

North Carolina 100

North Carolina Class Content Education 100

Aaron Wolowiec

APRIL 1, 2013

We discussed simple, but effective tactics for evaluating and developing relevant content, effectively marketing programs, and leveraging innovative instructional strategies to pique member interest. Organized by topic, following are the lightly edited participant insights I think you’ll find invaluable: Identifying relevant content.

Education 100

Education Strategy Content Resources 100

Aaron Wolowiec

JUNE 25, 2013

But whether you dub it a blessing or a curse, there’s no denying social media platforms have made it easier to learn, to connect and to engage. That said, there are now opportunities to deliver content and an experience to members wherever they are and in ways they find convenient, affordable, engaging and valuable.”.

Georgia 100

Georgia Atlanta Michigan Social Media 100

Aaron Wolowiec

MARCH 17, 2015

This month’s guest blog post is by Jordan McArthur, content marketing manager and event tech specialist at Guidebook Inc. Jordan McArthur, content marketing manager and event tech specialist at Guidebook Inc. Customize your content. What if the social conversation started shaping the content of your event?

Social Media 100

Social Media Cost Content Conference 100

Aaron Wolowiec

JUNE 27, 2012

Right or wrong, outside of client engagements, I generally text or Facebook or Tweet or LinkedIn way more than I actually pick up the phone to “catch up” with someone. I think these are myths – and I think it comes down to sharing appropriate and informative content with this demographic. I’m surprised not because of my dad’s support.

North Carolina 100

North Carolina Social Media Content Tips 100

Aaron Wolowiec

SEPTEMBER 22, 2015

Some key takeaways from the report: Beyond rates, dates and space, hotel sales executives are delivering more content and are being asked to provide much more detail about the “experience” of the hotel. Mimicking other industries, hotels are abuzz with content marketing. So…what do you think meeting planners? Have things changed?

Social Media 100

Social Media Software Report Technology 100

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. Most respondents believe they are good at creating relevant content, and more than half are conducting communication-specific surveys at least once every 12–24 months to stay on top of members’ needs. That goes for businesses, too.

Communications 100

Communications Survey Social Media Revenue 100

Aaron Wolowiec

SEPTEMBER 15, 2015

Millennials expect technology, including fast Wi-Fi, hybrid content, social media conversation, web-based audience participation platforms, comprehensive event apps and other technology to be seamlessly integrated into modern meeting design. Enter the rise of hybrid meetings.

millennials 100

millennials Social Media Report Case Study 100

Aaron Wolowiec

APRIL 17, 2012

Fans are able to experience and engage in each step of the process through exclusive interviews, video, photos, news about the coaches and artists, and a live Twitter feed. In fact, the most popular weekly shows have a designated social media host that engages with the audience right alongside the traditional program host.

Social Media 100

Social Media Video Conference Content 100

Aaron Wolowiec

OCTOBER 28, 2014

Will speakers engage with participants in real time – or afterward – via social media? If something comes up, will the organizer provide content virtually? Once it’s determined virtual events are necessary, planners need to provide tailored content, specific for the web. Is there a hashtag? Let’s talk social media.

Technology 100

Technology Social Media Survey Conference 100

Aaron Wolowiec

MARCH 26, 2012

Part of being an effective educator, facilitator or content leader involves understanding how adults learn best. From a staff perspective, these principles become important when identifying qualified professional speakers or when coaching home-grown subject matter experts to deliver content in a meaningful and engaging way.

Case Study 100

Case Study Content Education Innovation 100

Aaron Wolowiec

MAY 25, 2012

I had the pleasure of developing content for a trend that’s near and dear to my heart: Innovative and Interactive Learning Formats. Highlights of this presentation included advanced instructional strategies, successful transfer of learning activities, how to create an engaging onsite experience and contemporary adult learning principles.

Innovation 100

Innovation Michigan Social Media Strategy 100

Aaron Wolowiec

OCTOBER 17, 2012

Combine this competition for time and resources with the endless access to information and content available online and you have a long list of continuing education providers competing for market share. Participate in engaging, facilitated conversations that explore industry questions/issues that truly matter. Deep Dive Sessions.

Strategy 100

Strategy Education Innovation Industry 100

Aaron Wolowiec

AUGUST 23, 2016

Make sure your MC provides the WIFM by building a connection between the speaker, the content of the session and your conference theme or organization’s mission. Consider adding World Café’s and other discussion formats that will engage participants and encourage two-way exchange of ideas. Leverage the face-to-face experience.

Conference 180

Conference Communications Social Media Process 180