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MARCH 11, 2022

Find out how to engage with your target audience using three connection strategies, create a healthy balance of content that helps you to be seen as a thought leader for your industry, and discover three of LinkedIn’s most effective content formulas that will “stop the scroll” and engage with your audience.

LMS 195

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MARCH 8, 2024

TopClass LMS published another recap from the recent Learning Business Summit. Learn about new types of digital experiences to try, delivering fresh content formats across the funnel, the next phase of live, on-demand and hybrid events, and opportunities to improve personalization and sales conversion. Location: Washington DC.

Social Media 250

Social Media DC Strategy Education 250

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MARCH 8, 2019

Don’t wait until your LMS implementation is nearing the end to figure out what kind of reports you need. The time for discussing reporting requirements is way back before you even select an LMS platform. WBT Systems explains how to identify your LMS reporting requirements. Locations: virtual and Washington DC. Host: PCMA.

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JANUARY 11, 2019

Even though WBT is a learning management system (LMS) provider, not one of the trends and opportunities they highlight is about technology. Three ways content marketers can provide value to the sales team. Pam Didner, Content Marketing Institute ). Presenter: Mark Bornstein, VP of Content Marketing, ON24. Host: ON24.

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DC Washington Learning Management System LMS 275

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MARCH 1, 2024

TopClass LMS shares another recap of a session from the Learning Business Summit. content attribution—copyrights, legal ramifications, etc.; Location: Washington DC. Learn about innovative solutions in content generation, inline editing, image creation, and AI-driven audio editing tools. 1 CAE credit. 1 CAE credit.

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JANUARY 18, 2019

WBT Systems recommends partnering with member companies to design and deliver learning content so they don’t send their employees elsewhere. Amanda Kaiser shares a list of content, community, and education resources for association professionals , including Association Brain Food Weekly. Location: online and Washington DC.

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SEPTEMBER 22, 2017

Heed this advice from a content marketing agency that knows its stuff, RepCap, about the two things you need to run a great content marketing program. – Negotiate Harder and Other Meetings Tips and Trends (Washington DC Idea Swap). Location: Washington DC. Location: Washington DC. Or a content refresh?

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JUNE 28, 2019

MemberSuite shares four tactics for improving email content and format that will make your emails more compelling and engaging. Kim Moutsos, Content Marketing Institute ). Wed 7/10 at 8:00 a.m.* – Chapter Workshop: Leverage Chapters to Engage & Grow Membership (Washington DC). Location: Washington DC.

Washington 170

Washington DC LMS Education 170

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OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Content marketing. Location: Washington DC. Tagoras is conducting a brief survey to find out where learning and education businesses (i.e., associations) plan to focus their efforts in 2024.

Revenue 256

Revenue Certificate Tools Innovation 256

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SEPTEMBER 4, 2020

Washington Post ). The Content Pipeline: Turn Your Association’s Data Assets and Virtual Events Into Essential Content. Learn how virtual events can be part of a meaningful data-driven content strategy. Designing a program and considering the way you deliver content ought to be some of the first tasks on your to-do list.

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Montana LMS Revenue Recruiting 322

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SEPTEMBER 29, 2017

As a content marketing writer, I love it when the sales and marketing teams collaborate on content ideas. The content marketing agency Imagination shares how you can (and why you should) get the sales team involved in the content development process. Location: Washington DC. Location: Washington DC or virtual.

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NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. They discuss the growth of international online audiences, challenges with online networking and engagement, online content libraries, and more.

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NOVEMBER 11, 2016

Since presidents are on everyone’s mind this week…I recently discovered the Washington Post’s podcast Presidential. Each episode is dedicated to a president starting with George Washington and ending with Donald Trump. – 10 Secrets for Creating Great Webinar Content. Sue Pelletier (moderator), editor, MeetingsNet.

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JUNE 24, 2016

If you need to explain a product or membership benefit in greater detail or if you want to share in-depth thinking from your association (and its members), podcasts are an easy way to share a complex message while providing content to share on social. Host: ASAE Greater Washington/National Capital Community. Location: Washington, D.C.

LMS 150

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MARCH 10, 2023

Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one. Membership engagement.

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OCTOBER 12, 2018

How to explain content marketing to anyone. Content Marketing Institute ). If you host webinars, check out these two next Wednesday: “10 Ways to Extend the Reach of Your Webinar Content” and “How to Become a Superstar Webinar Presenter.” Location: Washington DC. Host: ASAE Greater Washington / National Capital Community.

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MARCH 22, 2019

Do you have a strategy to keep them coming back to you – for content, resources and to take action? Reducing the Loss of Corporate Sponsors/Partners (Brown Bag Lunch Idea Exchange, Washington DC). Location: Washington DC. Integrating Your AMS & LMS: Bridging the Gap. 1 CAE credit. Tue 3/26 at 12 p.m. Host: Personify.

Arlington 170

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SEPTEMBER 28, 2018

The weekly list of free educational events and resources for the association community… We’re seeing “an influx of spending and a massive increase in content creation, but a lack of content marketing strategy,” says Jimmy Daly. Don’t publish content just for the sake of content. Chapter Roundtable in Washington DC.

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JANUARY 5, 2018

. – Small Staff Association Brown Bag Lunch (Farragut/Dupont, Washington DC). Location: Washington, DC. 7 Steps to the Right LMS for Your Association. – Structured Content- A Marketer’s Secret Weapon. Get a crash course on structured content, and how to start using it to your advantage today.

Nashville 150

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DECEMBER 8, 2017

Higher Logic explains why—it’s the potential of integrating online communities with marketing automation : “…online communities provide additional insights into online behavior and content consumption that can turn into meaningful data for content marketing strategies and persona development. Location: Washington DC.

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DC Washington Review System 150

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APRIL 19, 2019

to 1 p.m.* – Virtual Chapters & Online Communities: Should We or Shouldn’t We (Washington DC). Location: Washington DC. Micro Learning for Associations (Washington DC Idea Swap). Location: Washington DC. If you have any free webinars or events coming up, please send me the link. Mon 4/22 from 8 a.m. 4 CAE credits.

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OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. LMS Monetization Strategies: Creative Ways to Ensure ROI. Organizer: ASAE Greater Washington / National Capital Community. Save the dates: Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). Frank Klassen, CEO, Brightfind. Tue 10/31 at 12:30 p.m. 1 CAE credit.

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DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Membership Mondays Winter Celebration (Washington DC) Enjoy beer, wine, soft drinks, and a light nosh to celebrate a great 2023. Location: Washington DC. Mobile apps. More info/register. to 4:30 p.m. –

Strategy 272

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APRIL 15, 2016

Fortunately, associations are uniquely positioned to succeed in this new inbound community centric world, thanks to the backbone of all associations: educational content. MGI), 625 N Washington St #450, Alexandria, VA. What Community and Social Features Are Vital to Your Organization’s LMS? Host: ASAE Marketing Section.

LMS 150

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APRIL 15, 2016

Fortunately, associations are uniquely positioned to succeed in this new inbound community centric world, thanks to the backbone of all associations: educational content. MGI), 625 N Washington St #450, Alexandria, VA. What Community and Social Features Are Vital to Your Organization’s LMS? Host: ASAE Marketing Section.

LMS 150

LMS Recruiting Recruitment Innovation 150

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OCTOBER 5, 2018

In their Ultimate Guide to SEO , HubSpot describes in plain English how to increase your site’s visibility and rankings with search engine optimization, content marketing, and link building. Chapter Roundtable in Washington DC. Location: Washington DC. – Association Palooza VI (Washington DC). Host: EventMobi.

DC 170

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FEBRUARY 23, 2018

The weekly list of free educational events and resources for the association community… Content is everywhere and a good deal of it is crap. Over at Spin Sucks, you can learn a few ways to ensure your content stands out in the stream of mediocracy. Location: Washington DC. Usability Tips for a Seamless LMS.

DC 79

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SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. The challenge lies in effectively repurposing this content to ensure you continue to extract value from your efforts. Location: Washington DC. Open Space event design.

Revenue 272

Revenue Innovation Education Tools 272

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APRIL 21, 2017

Switching focus now: are you getting the most from your investment in your learning management system (LMS)? Organizer: ASAE Greater Washington / National Capital Community. DC-PPN Idea Exchange (Washington DC). Location: Washington DC. Location: Washington, DC. Location: Columbia MD. More info/register.

DC 170

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JUNE 2, 2017

LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Location: Washington DC.

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OCTOBER 23, 2020

She shares some interesting research findings about digital fatigue and the renewed desire for printed content. Quick hits before we get to the list of next week’s free education: Association revenue resilience: build a foundation with content pillars. Refactored Content via Protech Associates ). Live Review (LMS demos).

Revenue 300

Revenue Review Content Strategy 300

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MAY 22, 2020

Actual Disruption: Part 3 – Members Are Using the LMS, Right? Hear how associations have changed how they are using their LMS platforms differently to provide value to members since the changes to their models as a result of COVID-19. Content Forum Weekly Community Chat. Host: Content Forum. More info/register.

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Certificate Revenue Conference North Carolina 369

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MAY 26, 2023

In other news, Forj acquired community platform Mobilize after gobbling up LMS platform Web Courseworks earlier in the year. Which Is First: Technology or Content? Which comes first—the chicken or egg is a metaphor for which comes first in associations–content or technology? Location: Washington DC. 1 CAE credit.

Technology 195

Technology Education Arkansas Leadership 195

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NOVEMBER 16, 2012

Jeff Cobb at Tagoras is in the midst of updating their Association Learning Management Systems (LMS) report. He and Celisa Steele have been talking to LMS vendors and participating in demonstrations of platforms. Calling all publishers, editors, and content creators: If you’re creating content for a business, you are marketing.

LMS 150

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JANUARY 19, 2018

Learn how to build a content library, get started with an LMS, and motivate your members to join in the program. Scotch Tasting Happy Hour (Washington DC). to launching a Learning Management System (LMS) in three months with seven existing online courses and 40 webcasts. Tue 1/23 at 2:30 p.m. More info/register.

LMS 174

LMS Price Revenue Technology 174

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NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

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MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. webinar and Washington DC). Online and Washington DC.

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