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Association Brain Food: 4.12.24

Reid All About it

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Tracy King at InspirEd says Gen Z has different ideas for how they want to learn, work and build a career —and she has the research to back that up. Member recruitment. SMS marketing.

Revenue 256
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How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. They’re making millions of dollars in revenue, so they’re doing something right, for example, knowing how to validate an online course idea. If your online course doesn’t meet a market need, it won’t succeed.

Course 160
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Association Brain Food: 5.5.23

Reid All About it

Corporate learning. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. She suggests ways to help attendees connect with each other before and during the event —and recalls the joy of tweet-ups. AMS requirements. Remember those? Ah, the old days. Workplace culture.

Chicago 205
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Association Brain Food: 5.12.23

Reid All About it

Learning business. WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. Impexium explains how your association and members could benefit from offering a tiered membership model. Newsletters. shares 15 ways to improve your newsletter content and delivery.

Chicago 200
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Association Brain Food Weekly: 2.5.21

Reid All About it

A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts. Community manager survey. CAE study group. Fridays@4 is hosting a free CAE study group —you have to join first , but that’s free too.

San Diego 370
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Association Brain Food: 2.3.23

Reid All About it

The weekly list of free educational events and resources for the association community… Vendor member education. WBT Systems explains why and how to help industry partners get the most value out of their membership. They describe educational programs that will help these member develop relationships and generate more leads.

LMS 40