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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Additionally, the team was able to leverage certifications, one of which is a Workforce-ready certificate designed for members who are new to the industry. For instance, at IAEE the team started with student members who could be interested in the Workforce-ready Certificate.

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[Infographic] The Power of Audience Segmentation

Higher Logic

Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Choose your goal, assess the action needed, and tailor the content accordingly. New Audience Segments.

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Steps To Build An Online Learning Community Around Your Courses

Disciple Media

Our comprehensive guide delves into the steps to build a thriving online learning community around your courses, ensuring a harmonious blend of technology, collaboration, and interactive learning that resonates with the needs of modern learners. Start by defining what learners should know or be able to do by the end of the course.

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How to develop your association’s professional development program

Freestone

Now more than ever, members are turning to their professional associations for continuing education, certifications, and career advancement resources. Certification programs Many organizations offer certification and licensing programs within their association as an added benefit to members, offering a level of prestige within an industry.

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Learners and Your LMS: If you build it, will they come?

WBT Systems

Does it serve the purpose to give the learner something they need for their job, certification needs, and personal development? For instance, TopClass LMS tracks purchases, time of purchases, learner progress through courses and certification programs, credit hours, test results, training history, and so much more.

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Association Brain Food Weekly: 1.29.21

Reid All About it

Pathways that lead directly to good first jobs rather than the current dense tangle of courses and programs faculty want to teach (or have always taught).”. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Member Engagement: 15 Ways to Take Your Newsletter to the Next Level.

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How to create an association marketing strategy

Freestone

Consider leveraging a newsletter which highlights upcoming continuing education courses, exciting events, and special learning opportunities to show off your program. Further enhance the learning experience and drive learner retention by ensuring course registration and event signups are easy. Sponsor acquisition.