The Membership Blog

MAY 25, 2011

One thing I will say with some degree of certainty is that while your organization may be moving toward the “newer” methods don’t discount the ongoing value of using some of the older methods, too. . But here are some interesting statistics you may want to consider when putting your next membership marketing plan together. .

Recruiting 28

Recruiting Recruitment Email Marketing Discount 28

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. with your logo).

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Chapter Chat

MARCH 31, 2017

Think through the entire member recruitment and renewal process with chapter representatives and national staff from the finance, membership, component relations, and IT departments. Will a discount be offered for joint membership? What type of membership marketing materials will you provide to chapters? Prepare for changes.

How To 28

How To Process Software Discount 28

MemberClicks

MAY 13, 2022

The robust tools contained within this software option provide value to members, improve recruitment and retention, and save organizational leaders time and effort from having to jump between multiple systems. . Email Marketing. What should you consider when choosing membership and association management software?

Software 52

Software Association Management Price System 52

Membership Marketing

MARCH 8, 2012

And give your remarks on email marketing book. Unleash the Power of Market Testing in your Membership Recruitment. Know the Numbers on Membership Marketing. Corporate Membership Marketing. (9). Customer Relationship Marketing. (4). Dues Discount. (4). Global Membership Marketing. (7).

Social Media 40

Social Media Marketing Price Survey 40

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Offer a discount or promotion.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

And one of the best ways to take your recruiting efforts on the road is with a networking mixer. To encourage your current loyal members to participate, offer an incentive for those who send you successful new recruits. Another kind of recruitment event you can host is a bring-a-friend meeting. Offer a discount or promotion.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

WBT Systems

JULY 25, 2017

Who’s opened your email newsletter and clicked on links to content? You may need the assistance of marketing automation or email marketing software to identify these members. Recruit technology tutors to provide one-on-one tutorials to fellow members at association events. Digital skills.

LMS 218

LMS Mooc Course Education 218

MemberClicks

OCTOBER 10, 2023

It’s a win-win: nonprofits get the funding they need, and members gain access to exclusive experiences, events, training, discounted services, and other perks. AMS systems help organizations increase member engagement, improve recruitment and retention, and streamline their operations to save time and resources.

Software 52

Software Membership Management Newsletter Revenue 52

Association Adviser

JANUARY 18, 2019

Do you have early bird discounts or late payment penalties? Perhaps you’d like to gauge the effectiveness of several recruiting drives you initiated throughout the year so you can decide which to replicate in the future and which to scrap. Automate detailed member emails. What is the term length for each member type?

Software 66

Software Association Management System Tools 66

Membership Marketing

JULY 12, 2013

These might include a free trial, a discount, a voucher for future purchases, or installment payments. A very simple test that many forget to do is trying different “From” lines and “Subject” lines in your email marketing to a portion of your list. The same idea applies to membership recruitment.

Marketing 40

Marketing How To Sample Discount 40

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Fonteva

SEPTEMBER 30, 2019

Customize your communications strategies and automate online benefits like discounts and registration perks. With these features, you can add member application forms to your website; send out automated and personalized emails about deadlines, renewal dates, and grace periods; and update member status automatically. Email marketing.

Software 40

Software Association Management Association Software Tools 40