Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. After all, Accenture Innovative found that almost all consumers (91 percent) are more likely to shop with brands who personalize their experience. Marketing Automation: Creepy, or Just Good Customer Service? But first….

Marketing 149

Marketing Guidelines Software Email Marketing 149

Reid All About it

MAY 29, 2020

Virtual event ebook. Ellipsis Partners and Achurch Consulting have been burning the midnight oil on a virtual events ebook that’s definitely worth checking out. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform.

San Diego 259

San Diego Strategy North Carolina Conference 259

Membersuite

FEBRUARY 17, 2022

If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Education licensing. Offer a customization option.

Revenue 135

Revenue Certificate eBook Education 135

Nimble AMS

MARCH 20, 2018

From email marketing to volunteer management, the Salesforce AppExchange offers more than 3,500 applications for associations to advance their mission. Innovation. Forbes magazine voted Salesforce the most innovative company in the world (ahead of Tesla, Apple and Google). Learn how in our free ebook. Learn More.

Software 78

Software Association Management eBook Innovation 78

Reid All About it

JULY 21, 2017

Your weekly list of free webinars and events for the association community… Yesterday I went on an ebook buying rampage thanks to BookBub. LMS provider WBT Systems writes about instructional design innovations that associations could borrow from “ModPo” and a few other award-winning MOOCs. Host: American Marketing Association.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). Host: Community IT Innovators.

DC 170

DC Las Vegas Washington Review 170

Higher Logic

MAY 29, 2020

Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. According to Marketing General Inc, these are the top four challenges to associations’ member retention: Members’ lack of engagement with the organization (41%).

Social Media 254

Social Media Tools Member Engagement Revenue 254