Wild Apricot
MAY 20, 2015
What exactly is a membership database and how can it help you achieve your organization's goals? Here are details on an Expert Webinar with Wes Trochlil that can answer your database questions.
Jamie Notter
MAY 20, 2015
I am one of many authors and bloggers these days who are writing about challenges to the traditional, command-and-control approach to management. And I will continue to do so, because I think the evidence is compelling and the rewards are significant. But it is important to recognize that compelling evidence (unfortunately) doesn't always win the argument.
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Idea Architects
MAY 20, 2015
It's the opening general session of a major conference. What does that session need to do for those in attendance? For the sponsoring organization? I've been thinking a lot about this after delivering the keynote at a fair number of opening sessions this year. Too often general sessions feel like generic sessions, defaulting to a very tired template: Welcome.
Associations Now
MAY 20, 2015
The gridlock in Washington has been well documented in recent years. The partisan chokehold may be easing, but associations are still missing big opportunities in state-level advocacy. How does lobbying look, state by state? Here’s a snapshot. The gridlock in Congress may be easing—the first quarter of the 114th Congress was busier than any of the last three, according to the Bipartisan Policy Center’s latest Healthy Congress Index —and associations are wise to always keep an ear toward what’s h
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Velvet Chainsaw
MAY 20, 2015
Your mighty event team managed to transform a “what if?” idea into a five-star, conference greatest hit. The attendee WOW factor was off the charts. This big moment gave your brand a major boost, with social shares rippling out to others who didn’t attend, but now wish they had. Everyone’s talking about this incredible experience, including your boss.
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Associations Now
MAY 20, 2015
The next generation you’ll have to reach is starting to graduate from high school. Time to get ready. Also: What work will look like by the time all those centennials actually hit the workforce. We’ve talked enough about millennials on Associations Now to fill a book or 10. But every generation gets older, and eventually the next one will get an identity of its own—one marketers will be drawn to like a moth to a flame.
Beth Kanter
MAY 20, 2015
I just spent two days in Miami at the Knight Foundation Media Learning Seminar where I co-facilitator a pre-conference workshop on leading on social channels with Amy Gahran and Stephanie Rudat. But I also got an opportunity to finally hear the keynote speaker, Sree Sreenivasan , Chief Digital Officer of the @MetMuseum in person. I’ve been fan for a long time, but never had the chance to meet or hear him in person.
Associations Now
MAY 20, 2015
Associations are built by and for members, which is why one association promised to put its 15,000th member on the cover of its magazine. The old saying “Don’t judge a book by its cover” is antiquated. This is the Twitter era. If you want anybody to read what you have to say, your cover better say something interesting. If you judged the magazines of the Health Care Compliance Association and its sister organization, the Society of Corporate Compliance and Ethics, by their cove
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
MAY 20, 2015
Police groups nationwide have raised questions about the Obama administration’s decision to restrict certain surplus military equipment from being transferred to local police departments. But similar legislation in Congress is drawing interest from a tactical-officers group. The military surplus stream, leading from the armed forces to police departments across the country, is going dry.
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