Optimist Consulting

MAY 15, 2015

Design is worth paying for. Design is more than just tools; it is also the experience, expertise and eye of a trained professional. In this fast-developing digital world we live in, design may well be the only thing that helps you stand out and grab attention. Sometimes, however, you might need to do something quickly and cheaply. For instances like this there are online design tools readily available, but researching which of these to welcome and which to walk away from could end up taking up m

Tools 109

Tools Maine Library Price 109

Association Adviser

MAY 15, 2015

Have you offered the same event sponsorships year after year? Are your event sponsorship revenues stagnant or declining? It may be time for a facelift. The post Is It Time For an Event Sponsorships. For more about this topic, click on the headline.

Revenue 104

Revenue Marketing 104

Optimist Consulting

MAY 15, 2015

I was delighted to be invited to attend the recent launch of the Professional Associations Research Network’s ‘ Professional Body Sector Review 2015 ’ at the Law Society’s impressive building in London. This annual publication collates the latest research and first-hand accounts of more than 15 professional bodies. Below are the five findings I found the most interesting: Only 23% of governing-body members are given a formal review.

Review 100

Review Social Media 100

Association Adviser

MAY 15, 2015

Market smarter, not harder, simply by using fewer generic pronouns and more real names in your association’s communications. Here’s our successful experience with email personalization. Traditional, For more about this topic, click on the headline.

Marketing 89

Marketing Communications Content 89

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Optimist Consulting

MAY 15, 2015

I was delighted to be invited to attend the recent launch of the Professional Associations Research Network’s ‘ Professional Body Sector Review 2015 ’ at the Law Society’s impressive building in London. This annual publication collates the latest research and first-hand accounts of more than 15 professional bodies. Below are the five findings I found the most interesting: Only 23% of governing-body members are given a formal review.

Review 100

Review Social Media 100

Optimist Consulting

MAY 15, 2015

Design is worth paying for. Design is more than just tools; it is also the experience, expertise and eye of a trained professional. In this fast-developing digital world we live in, design may well be the only thing that helps you stand out and grab attention. Sometimes, however, you might need to do something quickly and cheaply. For instances like this there are online design tools readily available, but researching which of these to welcome and which to walk away from could end up taking up m

Tools 100

Tools Maine Library Price 100

Associations Now

MAY 15, 2015

One conference hired scientists to develop algorithms to better engineer in-person meetings. If that sounds too advanced for your association, using existing data may be a place to start. Imagine having to schedule 600 15-minute meetings over the course of 48 hours at your association’s annual convention. Sounds like a nightmare for any meeting planner, doesn’t it?

Las Vegas 82

Las Vegas Team Conference Course 82

Association Adviser

MAY 15, 2015

Nearly 90 percent of respondents to our poll told us their association either offers or plans to offer a mobile conference app for their live events. The post Mobile Conference Apps Continue to Gain. For more about this topic, click on the headline.

Conference 80

Conference 80

Velvet Chainsaw

MAY 15, 2015

How can you unlock the grip of failure on your organization? “What?” you ask. “My organization is not operating at a loss or failing.” Oh, I beg to differ. If your organization strives to achieve status quo, a failure mentality has taken hold. Fear of failure and fear of change are probably your organization’s biggest obstacle to innovation and growth.

System 80

System Innovation Process Conference 80

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Associations Now

MAY 15, 2015

In the past few years, electronic medical records have created the need for a new type of employee: medical scribes who free up doctors to take on more patients. But while some see great potential in the field’s growth, others question whether it’s holding back better technology. Write this down: You’re about to read about a small—but booming—aspect of the future of the medical industry.

Industry 70

Industry America Certificate System 70

Mizz Information

MAY 15, 2015

One of the best things about working for a small staff association is that I get to do so many things--some of which I still have a lot to learn about. Web design is definitely one of those things. While I know plenty about some aspects of web development, design is one thing I have never had to do, and I'm not particularly good at it. Yet. : ) One of the projects I've been working on is launching a digital publication, a task which involves designing a responsive html email template and a micro

Resources 70

Resources Newsletter Software Project 70

Associations Now

MAY 15, 2015

The new Venue Standard global certification takes a different approach to assessing convention centers, evaluating quality of service as well as the venue’s offerings. In selecting meeting sites, planners take into account a variety of factors to help narrow down their choices. A common one is certification status. Convention centers and other meeting venues can be certified on a whole host of criteria: Are they green or LEED certified?

Certificate 58

Certificate United States Course Products 58

Beth Kanter

MAY 15, 2015

We know that sitting is bad for your health and has been dubbed “the new smoking.” Two years ago I got put on a fitbit and started walking, and haven’t stopped. It’s benefited overall physical health and boosts cognitive function. I’ve been incorporating sitting, standing, and walking into my work and doing sessions at nonprofit conferences about walking as work.

New York 52

New York Tips Conference Products 52

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Associations Now

MAY 15, 2015

How one Orlando tradeshow became host to a world-record attempt that involved a lot of mattresses—as well as an important cause. Also: Mitt Romney, charity boxer. There’s always room to put a different spin on an event. Just ask the attendees at the Furniture Today Bedding Conference in Orlando. On Thursday, 256 people took part in setting a bed-making record at the behest of Serta Simmons Bedding.

Massachusetts 52

Massachusetts Industry Conference 52

Beekeeper Group

MAY 15, 2015

When it comes to garnering support for your advocacy issue, email campaigns can play a central role–but only if they’re done right. The average user receives roughly 120 emails per day but less than 16 of them ever get read. In fact, for every 1,000 fundraising emails opened last year, nonprofits earned just $17.00. So how are you supposed to grab your audience’s attention or persuade them to take action if you can’t even guarantee that you’re getting the right eyes on your message?

Newsletter 35

Newsletter Tips Content System 35

Associations Now

MAY 15, 2015

Welcome to the weekly news quiz featuring questions from some of our most recent articles. In this edition: scientists warn Congress about lower meeting attendance, an air transport group pushes for uniform standards, and one state becomes the first to mandate increased credit card security features. Powered by Typeform. The post Test Your Knowledge of Air Transport, Science & More appeared first on Associations Now.

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