Tue.Apr 19, 2016

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How 1 Simple Email Will Make Every New Member Happy

Wild Apricot

Your membership organization is large and growing, which means you don't have the time or resources to reach out to each new member with a personal welcome. This is bad! Here's how 1 simple email can solve this problem.

Resources 184
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Would Mother Earth approve of ‘green’ venues?

Aaron Wolowiec

On Friday, we’ll celebrate Mother Nature’s finest creations. Spring is finally here in Michigan and as robins chirp and flowers start to bloom, it’s the perfect time for Earth Day. Friday is Earth Day, so in anticipation of all things sustainability, let’s take a look at the Green Venue Report 2015 , produced by Greenview and Twirl Management. In the second annual survey, 30 convention centers, representing more than 57 million square feet of space, responded.

Michigan 133
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Attract New Members with a New Hook

Wild Apricot

Gaining interest from new members is a struggle for you. Your current members absolutely love being part of your nonprofit, but you just can't seem to get new prospects to see the light.

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Would Mother Earth approve of ‘green’ venues?

Aaron Wolowiec

On Friday, we’ll celebrate Mother Nature’s finest creations. Spring is finally here in Michigan and as robins chirp and flowers start to bloom, it’s the perfect time for Earth Day. Friday is Earth Day, so in anticipation of all things sustainability, let’s take a look at the Green Venue Report 2015 , produced by Greenview and Twirl Management. In the second annual survey, 30 convention centers, representing more than 57 million square feet of space, responded.

Michigan 133
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Writing for the Screen

Higher Logic

You learned to write the wrong way. And now you’re (probably) doing it wrong at work. I know. I’ve looked at how they teach writing. In high-school, it’s the “five-paragraph theme.” In college, you padded your papers out with verbiage to look impressive. (In one survey of Stanford undergrads , 86 percent admitted they used complicated language in papers just to sound sophisticated.).

Survey 120

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There are Important Things We May Not Know About the Association

Smooth The Path

There are some things about the association we may not know unless we ask members. We may not know: the website is buggy. registration is convoluted. our long-time members are disengaging. others are offering a better value than we are. we use different words than our members use. we are solving a problem members have already solved. We may not know about the big things and the little things, especially the little things, that take nips out of our member’s experience.

Survey 65
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7 Subtle Tools That Help Automate Your Job

Associations Now

Automation is a big buzzword these days, and there are reasons to be excited—and scared. But mostly excited. Check out our list of interesting apps that automate your job just enough to make your work life a little bit better. It’s not just 70-year-old women placed inside self-driving Tesla cars freaking out about robots, automation, and artificial intelligence.

Tools 64
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Achieve More by Connecting the Dots for Your Association

Association Adviser

Have you recently stopped to think about how your association’s tech solutions can complement one another to maximize your existing resources and provide a better member experience? The post Achieve. For more about this topic, click on the headline.

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Counseling Group, Boys and Girls Clubs Tackle Youth Mental Health

Associations Now

During April’s Counseling Awareness Month, the American Counseling Association rolled out an online toolkit to help staff and volunteers for the Boys and Girls Clubs of America best maintain the mental well-being of youth. Under a new partnership, the American Counseling Association will help the staff and volunteers at the Boys and Girls Clubs of America address the struggles that today’s youth experience.

America 61
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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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5 Gif-Tastic Takeaways from WGR’s IMPACT 2016

Beekeeper Group

Last week I had the opportunity to attend the Women in Government PACs, Politics & Grassroots Conference: IMPACT 2016. Featuring a wide range of panels, the event covered everything from volunteer management to speech writing. After a packed day, I was ready to get back to the Hive and share what I learned about creating the best possible advocacy campaigns with existing resources. 1.

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Ambulance Association Honors Heroes

Associations Now

The American Ambulance Association’s “Stars of Life” program recognizes heroes, showcases the profession’s good work, and builds relationships with legislators. To recognize ambulance services professionals for their selfless acts and outstanding work, the American Ambulance Association (AAA) honored 103 “Stars of Life” last week in a three-day event in Washington, DC.

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Tuesday Buzz: How Coin Collectors Celebrate

Associations Now

The American Numismatic Association celebrates its 125th anniversary with a membership drive that coin collectors ought to love. Also: A few more apps for event planners to embrace. Looking to turn your association anniversary into a membership opportunity? Don’t be afraid to offer a token of your gratitude. That’s the strategy that the American Numismatic Association (ANA), a group for coin collectors, is taking as a part of its 125th anniversary.

Tools 46
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With Supreme Court Passing, Google Books Legal Battle Over, for Now

Associations Now

The Authors Guild’s long-running copyright battle against the search giant over its Google Books program is over after the Supreme Court chose not to hear a final appeal in the decade-long case. The guild expressed concern the ruling chose short-term fair-use benefits over long-term copyright protections. The long-running Google Books controversy is over, thanks to the Supreme Court.

Library 43
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Best Benefit Ever: Shaping a Science Association’s Future

Associations Now

The Citizen Science Association is a newer entrant in the scientific community, officially opening its doors to members and, most importantly, ideas. What is it? The Citizen Science Association is a newer organization that “adopts a broad definition of ‘citizen science’ and aims to build collaborations across disciplines, traditions, and geographic boundaries.” Since CSA is a fresh entrant to the association space, inaugural memberships are entirely free , which is a nic

Survey 40
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HB2 Costing North Carolina Business, Convention Bureaus Warn

Associations Now

Two major convention groups say that event planners have taken steps to move their events from North Carolina in response to the state’s controversial LGBT law. The Greater Raleigh Convention and Visitors Bureau says it has lost $3.1 million in event business in its portion of the state alone. It’s not just Bruce Springsteen and Pearl Jam announcing cancellations of events over North Carolina’s controversial LGBT law.