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Association Brain Food Weekly: 10.4.19

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When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. WBT Systems suggests ten factors you should consider while developing requirements for your new LMS. Data Analytics for Association Marketers.

LMS 186
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Association Brain Food Weekly: 1.19.18

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Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. But Nicholas Kristof at The New York Times explains why 2017 was the best year in human history. – Wow Your Members with a New eLearning Program in 2018. Wolcott, Quartz ).

LMS 174
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Association Brain Food Weekly: 11.6.20

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Innovation and membership growth. MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. MemberSuite digs into that finding and explains how to create a culture of innovation that delivers real membership value. More info/register.

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Association Brain Food Weekly: 4.1.22

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With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Host: New York Society of Association Executives. Presenter: Kevin Whorton, president, Whorton Marketing & Research. Career changers. 1 CAE credit.

Revenue 195
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Association Brain Food Weekly: 10.23.20

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orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. Delicata squash are at the farmers market now, along with other winter squash. Host: rasa.io.

Revenue 300
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Association Brain Food Weekly: 10.16.20

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Anna Goldfarb, The New York Times ). Green beans are all over the farmers market right now. Tackling Multicultural Marketing Like a Pro. Hear about the power of multicultural marketing in reaching the diverse consumers of today who want to see content that reflects their diversity in positive ways. 1 CAE credit.

Indiana 221