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Engagement vs Junk Mail: Strategies for Association Marketing

SCD Group

We recently asked reporters in all 50 states and Washington, DC.” We use the usual suspects but have one client that is a specialty in the healthcare arena and is looking for a potential list for membership recruitment.” Create a content marketing strategy that engages members (and nonmembers) where they are. It’s Josh.

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Association Brain Food Weekly: 6.2.17

Reid All About it

Hear about the recently released PCMA white paper, The Power of Events , providing insights into adult learning behaviors and expectations, examples of digital event/engagement adoption models, and a five-year, live streaming case study from PCMA. – Association Analytics Network Meeting (Washington DC). More info/register.

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Social Media Roundup: How to Evaluate a Constituent Management System

Associations Now

A new white paper offers pointers on picking a new membership and donor management system. So in today’s Social Media Roundup, we highlight a new white paper geared specifically to explaining membership software. You can access the white paper by signing up with ASI right here.

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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). Michelle Brien is VP of Marketing & Product Strategy at WBT Systems and a member of.OrgCommunity.

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Join an Interactive Discussion on - Membership Marketing Blog

Membership Marketing

For those readers located in the Baltimore/Washington metropolitan area, I wanted to invite you to attend an interactive session that I am leading for the Maryland Society of Association Executives discussing the results from our Membership Marketing Benchmarking Report. Unleash the Power of Market Testing in your Membership Recruitment.

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Membership Marketing Blog: ASAE Marketing, Membership.

Membership Marketing

There promises to be many great speakers and sessions at the upcoming ASAE Marketing, Membership and Communications Conference held May 23 and 24 in Washington, DC. He serves on the Direct Marketing Association of Washington, DC, Educational Foundation Board of Directors. Cost of Wrong Strategy. (8). growth strategies. (4).

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MGI President Rick Whelan Receives Direct Marketing Association of

Membership Marketing

MGI President Rick Whelan Receives Direct Marketing Association of Washington Distinguished Achievement Award. MGI) President Rick Whelan is the 2009winner of the Direct Marketing Association of Washingtons (DMAW) Award for Distinguished Achievement (ADA). Unleash the Power of Market Testing in your Membership Recruitment.