Remove 2003 Remove Association Management Remove Marketing Remove Washington
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Association Brain Food Weekly: 3.13.20

Reid All About it

Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Ben Rome, Manager, Marketing, American Industrial Hygiene Association. Presenter: Augie Ray, VP analyst, Gartner for Marketers. Host: Gartner.

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Association Subculture: Why Being Anti-Indispensability is Pro.

Association Subculture

Its marketing on steroids. I got an email a few days ago regarding an "ASAE SuperSwap" coming up in Washington DC. But if I have to pursue other means of legislative advocacy that impacts associations because ASAE chooses not to - does that make their legislative program indispensable? You lost me. Heres some irony for you.