Remove Examples Remove Marketing Remove Member Research Remove Recruitment
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New Report Reveals a Rebound in Membership Numbers

Associations Now

Marketing General Incorporated’s 2023 Membership Marketing Benchmarking Report found that associations are experiencing an increase in membership following declines during the pandemic. That growth was correlated with associations that have compelling value propositions, embrace innovation, and focus on recruitment.

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Daily Buzz: Google Analytics Spreads to Images

Associations Now

“The ability to segment audiences based on Google Images versus overall Google Search can help you determine which pieces of content are most valuable, allow you to create audiences specific to image search, and use those audiences across the Google Marketing Platform,” says Krista Seiden on the Google blog. New post: Have I Met You Before?